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What is pharosIQ?
Integrating our demand generation engine with tailored audience development will drive growth across the entire buying journey. Over the last ten years, providers of intent data have largely recycled outdated account-level strategies, leading to a lack of competitive differentiation when all players draw from the same limited resource pool. For nearly twenty years, our focus has been on creating and honing first-party audiences, resulting in remarkable insights and precise targeting that surpasses the effectiveness of generic third-party data. Our solutions are designed to connect with audiences at every point in the purchasing process, catering to their preferred methods of engagement. While the process of building these audiences is increasingly complex, the outcome is a highly engaged audience that yields significant results. As a recognized leader in "intent to purchase" lead generation, pharosIQ leverages its extensive expertise to deliver insights and demand critical for success in B2B marketing and sales. With four decades of experience, pharosIQ adeptly transforms data into impactful engagements that resonate with potential buyers. This approach not only enhances connection but also fosters long-term relationships with clients, solidifying our position at the forefront of the industry.
What is ArcSpan?
ArcSpan stands out as an innovative platform tailored to meet the demands of top-tier publishers around the world. It empowers users to maximize audience engagement while also providing the necessary advertising targeting features that clients seek. Built with a strong emphasis on supporting publishers and data owners, our platform includes critical components for excelling in revenue operations and understanding monetization trends in a market increasingly reliant on first-party data. The data-centric software from ArcSpan effortlessly integrates with your current technology partners, focusing on boosting addressable audience revenue, eCPM, fill-rate, yield, and ensuring brand safety. Our profound insight into the challenges and prospects that publisher revenue management teams encounter in a swiftly evolving landscape distinguishes us from others. With a wealth of experience in adtech, we bring together esteemed experts from both the sell-side and buy-side to confront intricate challenges directly, making certain that our clients can adeptly navigate the complexities of the advertising world. This dedication to innovation and partnership not only reinforces ArcSpan's position as an essential resource for publishers but also fosters a community focused on success in the ever-changing digital ecosystem. Ultimately, our goal is to empower publishers to realize their full potential while adapting to the dynamic demands of the industry.
Integrations Supported
Additional information not provided
Integrations Supported
Additional information not provided
API Availability
Has API
API Availability
Has API
Pricing Information
Pricing not provided
Free Version
Free Trial Offered?
Pricing Information
Pricing not provided
Free Version
Free Trial Offered?
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
pharosIQ
Date Founded
2002
Company Location
United States
Company Website
pharosiq.com
Company Facts
Organization Name
ArcSpan
Date Founded
2020
Company Location
United States
Company Website
www.arcspan.com
Categories and Features
Customer Data Platforms (CDP)
Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling
Categories and Features
Customer Data Platforms (CDP)
Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling