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What is tradeit?

Red Technology is a UK-based ecommerce solutions provider and the creator of tradeitâ„¢, a cloud-hosted PaaS platform built to manage the challenges of modern digital commerce. Designed for B2B, retail, DTC and international businesses, tradeitâ„¢ combines flexibility, scalability and performance, helping organisations grow without being restricted by their technology. Red develops and delivers the platform directly, ensuring every client benefits from continuous innovation, regular enhancements and long-term support. This approach allows businesses to align ecommerce projects with their strategic goals, from launching new channels and replatforming to expanding into global markets. tradeitâ„¢ is trusted by mid-market and enterprise organisations in manufacturing, distribution, retail and services. They use it to run multiple brands, customer types and regions from one platform, supported by a responsive, mobile-first design and seamless ERP/CRM integrations that unify back-office operations with customer-facing activity. Key capabilities include: Multi-site & multi-channel management from a single admin. Advanced B2B & B2C features such as customer-specific pricing, catalogues and workflows. International commerce tools covering currencies, languages, taxation and fulfilment. Integrated CMS, PIM and marketing for promotions, loyalty schemes, subscriptions and email. Unified order and customer management with streamlined checkout, shipping and support. The tradeitâ„¢ Mobile Application extends ecommerce into iOS and Android, offering a branded, native-quality shopping experience deployed quickly via API. With rich native functionality, tradeitâ„¢ reduces reliance on third-party plug-ins, ensuring greater stability, speed and scalability over time. By choosing Red Technology, businesses gain a proven partner that delivers measurable improvements in conversions, mobile performance and long-term ecommerce growth.

What is CTRL Commerce?

CTRL Commerce is a cloud-based B2B sales, CRM, and ecommerce platform built to help growing businesses manage complexity with more clarity. The platform is designed for companies that need to connect sales, operations, finance, customer service, product management, and customer-facing workflows in one scalable system. CTRL Commerce integrates with existing ERP systems, allowing businesses to synchronize data, reduce delays, and avoid the inefficiencies that come from disconnected tools. It gives teams real-time visibility into customers, orders, pricing, catalogues, invoices, credit, risk, and performance across every touchpoint. The platform supports B2B ecommerce, CRM, digital marketing, merchandising, personalization, customer service, customer insights, sales team management, sales orders, and reporting. It also includes B2B-specific tools for dynamic pricing, catalogue management, product information management, customer account management, invoicing, credit control, and risk management. CTRL Commerce helps automate manual tasks, streamline internal workflows, and reduce the need for teams to move between multiple systems to complete everyday work. Sales teams can manage accounts, orders, customer relationships, and pricing with better context, while finance teams can monitor invoicing, credit, and risk more effectively. Operations and product teams can use the platform to maintain accurate catalogue and product data, support merchandising, and keep customer-facing information aligned. The AI-driven capabilities help teams make faster decisions, personalize experiences, and improve efficiency across the B2B commerce lifecycle. By bringing ecommerce, CRM, ERP integration, sales management, finance controls, and customer insights into one platform, CTRL Commerce gives B2B companies a clearer path to growth.

Media

Media

Integrations Supported

Abaca
Actito
Aurea Campaign Manager
Avalara
Bazaarvoice
Brightpearl
CJ Affiliate
Cybersource
Experian Address Validation
Google Analytics
K8
LiveAgent
LivePerson
MaxMind
PayPal
Pure Chat
Sage 50
Sales Tax DataLINK
Trustpilot
Yieldify

Integrations Supported

Abaca
Actito
Aurea Campaign Manager
Avalara
Bazaarvoice
Brightpearl
CJ Affiliate
Cybersource
Experian Address Validation
Google Analytics
K8
LiveAgent
LivePerson
MaxMind
PayPal
Pure Chat
Sage 50
Sales Tax DataLINK
Trustpilot
Yieldify

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Red Technology

Date Founded

2002

Company Website

www.redtechnology.com

Company Facts

Organization Name

CTRL Commerce

Date Founded

1999

Company Location

United Kingdom

Company Website

ctrl-commerce.com

Categories and Features

eCommerce

CRM
Catalog Management
Channel Management
Customer Accounts
Data Security
Email Marketing
Inventory Management
Kitting
Loyalty Program
Mobile Access
Multi-Store Management
Order Management
Product Configurator
Promotions Management
Returns Management
Reviews Management
SEO Management
Shopping Cart
Templates

Categories and Features

CRM

Calendar/Reminder System
Call Logging
Document Storage
Email Marketing
Internal Chat Integration
Lead Scoring
Marketing Automation Integration
Mobile Access
Quotes / Proposals
Segmentation
Social Media Integration
Task Management
Territory Management

Distribution

Barcoding / RFID
Import / Export Management
Inventory Management
Order Management
Purchasing
Returns Management
Sales Forecasting
Shipping Management
Warehouse Management

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