What is OpenText Optimost?

Craft engaging and personalized websites by employing geotargeting alongside online customer segmentation strategies. By optimizing a website, businesses can significantly enhance the online customer experience using various experimental approaches, including insights gained from A/B testing tools and multivariate testing techniques. The most efficient website optimization solutions enable companies to boost conversion rates, whether they are concentrating on specific landing pages or entire websites. Through Optimost, organizations can easily create targeted audience segments based on diverse characteristics and preferences. Marketers are equipped to swiftly design and assess content with powerful self-service A/B testing, which offers on-the-glass editing, real-time previews, and comprehensive reports to identify the best-performing options. Additionally, OpenText™ Managed Services delivers expert consultations and specialized training, allowing organizations to leverage insights across various areas, such as best practices, testing methods, and campaign results. This extensive support not only improves overall performance but also empowers teams to adopt data-driven strategies that promote continuous enhancement in their digital marketing efforts, ultimately leading to greater customer satisfaction and loyalty.

Screenshots and Video

Company Facts

Company Name:
OpenText
Date Founded:
1991
Company Location:
Canada
Company Website:
opentext.com

Product Details

Deployment
SaaS

Product Details

Target Company Sizes
Individual
1-10
11-50
51-200
201-500
501-1000
1001-5000
5001-10000
10001+
Target Organization Types
Mid Size Business
Small Business
Enterprise
Freelance
Nonprofit
Government
Startup
Supported Languages
English

OpenText Optimost Categories and Features

Website Optimization Tools

Competitor Analysis
Content Management
Keyword Research Tools
Link Management
Performance Metrics
Problem Area Alerts

Personalization Software

A/B Testing
Abandoned Cart Saver
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Content Analytics
Contextual Targeting
Customer Profiles
Experience Management
Recommendation Engine
Website Personalization

AB Testing Software

Audience Targeting
Campaign Segmentation
Funnel Analysis
Heatmaps
Landing Pages / Web Forms
Multivariate Testing
Split Testing
Statistical Relevance Analysis
Surveys
Test Scheduling
Visual Editor

More OpenText Optimost Categories