What is Vector?

Vector is an AI-powered account-based marketing platform that helps B2B organizations identify individual buyers, understand account engagement, and coordinate targeted marketing and sales activities. The software combines contact-level intent intelligence, predictive account scoring, audience activation, and revenue attribution within a centralized go-to-market platform. Its Signal Library collects more than 30 types of buying signals, including website visits, third-party research activity, LinkedIn engagement, marketing interactions, job changes, CRM updates, call recordings, and advertising engagement. Vector's website identification capabilities help businesses recognize companies and identifiable individuals visiting their websites while connecting browsing activity to broader customer engagement records. Its AI-powered scoring system evaluates available signals to classify tracked accounts into six buying stages based on engagement, purchasing interest, and progression through the sales process. The platform provides transparent explanations of account classifications, allowing users to review the specific interactions and contacts contributing to each assessment. Account Journeys combines buying group enrichment, role detection, and engagement visualization to identify decision-makers, economic buyers, champions, and other stakeholders involved in purchasing decisions. Marketing teams can build segmented audiences and activate contact-level advertising campaigns through supported channels, including LinkedIn and Meta, while coordinating additional engagement through events, gifting programs, and sales outreach. Real-time sales notifications alert representatives to relevant developments such as job changes, prospect engagement, and account activity, providing context for timely follow-up.

Pricing

Price Starts At:
$399 per month
Price Overview:
Growth:

$1500 per month (paid annually)

Custom Intent Topics: $100/month per topic

Email Enrichment: $199/month
Free Version:
Free Version available.

Integrations

All Vector Integrations
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Screenshots and Video

Vector Screenshot 1
Vector Screenshot 1 Vector Screenshot 2

Company Facts

Company Name:
Vector.co
Date Founded:
2022
Company Location:
United States
Company Website:
www.vector.co

Product Details

Deployment
SaaS
Training Options
Documentation Hub
Online Training
Support
24 Hour Support
Web-Based Support

Product Details

Target Company Sizes
Individual
1-10
11-50
51-200
201-500
501-1000
1001-5000
5001-10000
10001+
Target Organization Types
Mid Size Business
Small Business
Enterprise
Freelance
Nonprofit
Government
Startup
Supported Languages
English

Vector Categories and Features

Website Visitor Identification Software

Buyer Intent Data Provider

More Vector Categories

Vector Customer Reviews

Write a Review
  • Reviewer Name: A Verified Reviewer
    Position: Developer
    Has used product for: Less than 6 months
    Uses the product: Daily
    Org Size (# of Employees): 26 - 99
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Vector is great

    Date: May 24 2025
    Summary

    Overall, Vector has seriously taken our ABM efforts to the next level. It gives us the tools to target the right buyers at the right time with actionable insights. Between the contact-level data, the targeted ad capabilities, and how well it integrates into our existing systems, it’s become a must-have tool in our marketing stack. If you’re looking for an ABM solution that goes beyond the basics, I’d highly recommend giving Vector a shot.

    Positive

    As an ABM marketing professional, I've used plenty of tools, but Vector really stands out for how it’s changed the way we approach lead generation and conversions. What I love most is how it reveals contact-level intent data. Instead of just focusing on companies, we can see exactly who’s engaging with our content and where they are in the buyer’s journey. This has been a total game changer for targeting decision-makers more effectively. The ability to create hyper-targeted ad audiences across B2C channels has also saved us a ton of wasted ad spend, leading to better match rates and a much higher return on ad spend. Plus, the de-anonymization feature is incredibly useful, letting us see who’s interacting with our content even if they’re not quite ready to convert. And it integrates smoothly with the tools we already use, making it easy to act on insights without a lot of extra work. I'm also excited about the upcoming predictive scoring feature—it’s going to make it even easier to know where to focus our efforts.

    Bonus points because the founder Nick and Joshua are super accessible and ready to help whenever you need it.

    Negative

    With so many features packed into the platform, it did take us a little time to get fully comfortable with it. But once we got the hang of it, the results have definitely been worth the learning curve.

    Read More...
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