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What is Vector?

Vector is an AI-powered account-based marketing platform that helps B2B organizations identify individual buyers, understand account engagement, and coordinate targeted marketing and sales activities. The software combines contact-level intent intelligence, predictive account scoring, audience activation, and revenue attribution within a centralized go-to-market platform. Its Signal Library collects more than 30 types of buying signals, including website visits, third-party research activity, LinkedIn engagement, marketing interactions, job changes, CRM updates, call recordings, and advertising engagement. Vector's website identification capabilities help businesses recognize companies and identifiable individuals visiting their websites while connecting browsing activity to broader customer engagement records. Its AI-powered scoring system evaluates available signals to classify tracked accounts into six buying stages based on engagement, purchasing interest, and progression through the sales process. The platform provides transparent explanations of account classifications, allowing users to review the specific interactions and contacts contributing to each assessment. Account Journeys combines buying group enrichment, role detection, and engagement visualization to identify decision-makers, economic buyers, champions, and other stakeholders involved in purchasing decisions. Marketing teams can build segmented audiences and activate contact-level advertising campaigns through supported channels, including LinkedIn and Meta, while coordinating additional engagement through events, gifting programs, and sales outreach. Real-time sales notifications alert representatives to relevant developments such as job changes, prospect engagement, and account activity, providing context for timely follow-up.

What is Foundry Intent?

Examine the intent displayed on your website, across public platforms, within niche industry content, and among Foundry's engaged audience to develop a richer insight into the behaviors of buyers who are currently exploring options. By concentrating on intent at the contact level, your team can prioritize engagement with key decision-makers, thereby removing uncertainty and the need for extensive manual prospecting, resulting in sales and marketing initiatives that resonate authentically. Segment your audience based on their scores, tailor your messaging to align with their interests, and connect with buyers during the most pivotal moments of their buying journey. Provide your sales and marketing teams with valuable insights that highlight the priorities of their buyers, ensuring that every interaction is meaningful. In addition, monitor and evaluate the purchasing patterns of active accounts that visit your site, while also analyzing their engagement with your digital content, involvement in content distribution initiatives, and participation in events. Moreover, collect conversational cues from a variety of sources, including social media, blogs, job sites, and beyond, encompassing over five million companies to deepen your comprehension of market trends. This thorough strategy not only enhances your understanding but also guarantees that your tactics are data-driven and impactful, ultimately leading to more successful outcomes for your organization. By consistently reassessing and adapting these strategies, you can maintain a competitive edge in a rapidly evolving market landscape.

Media

Media

Integrations Supported

HubSpot CRM
HubSpot Customer Platform
Salesforce
Salesloft
Adobe Marketo Engage
Dash0
Docusign
Facebook Ads
HubSpot Marketing Hub
Instagram Ads
Jira
LinkedIn Ads
Meta Ads
Meta Ads Manager
Outreach
Snapchat Ads
Stripe
Userled
lemlist

Integrations Supported

HubSpot CRM
HubSpot Customer Platform
Salesforce
Salesloft
Triblio

API Availability

API Availability

Pricing Information

$399 per month
Growth:

$1500 per month (paid annually)

Custom Intent Topics: $100/month per topic

Email Enrichment: $199/month
Free Version

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

24 Hour Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
Online Training

Training Options

Documentation Hub

Company Facts

Organization Name

Vector.co

Date Founded

2022

Company Location

United States

Company Website

www.vector.co

Company Facts

Organization Name

Foundry

Date Founded

1964

Company Location

United States

Company Website

foundryco.com/our-solutions/intent-data/

Categories and Features

Categories and Features

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