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What is Drift?

Drift is a conversational marketing and sales platform that enables businesses to engage website visitors through AI-powered chat experiences. The platform allows companies to replace static lead forms with interactive conversations that help capture and qualify leads in real time. Drift’s AI chat agents greet website visitors, answer questions, and guide potential buyers toward relevant information, meetings, or product demonstrations. By identifying visitors and analyzing engagement signals, the platform helps businesses recognize high-intent prospects and personalize interactions. Drift can also reveal valuable visitor data such as company details, location, and account history, giving sales teams better context for conversations. Once a visitor is identified as a qualified lead, the platform routes them directly to the appropriate sales representative or workflow. This immediate engagement helps shorten sales cycles and improves the overall buyer experience. Drift also provides detailed reporting and analytics that allow teams to track conversation performance, measure engagement, and attribute results to revenue outcomes. Marketing teams can use these insights to optimize their messaging and identify which conversations generate the most qualified leads. The platform integrates with CRM systems, sales engagement tools, and marketing automation platforms to ensure a unified revenue workflow. By enabling real-time communication with website visitors, Drift helps companies turn website traffic into meaningful sales conversations. Ultimately, the platform empowers marketing and sales teams to connect with buyers at the right moment and accelerate pipeline growth.

What is CANDDi?

CANDDi stands out as the premier tool for tracking website visitors, revealing not only the companies that browse your site but also identifying individual visitors. With our service, you receive real-time notifications when a significant individual accesses your website, along with insights into the specific pages they viewed, enabling you to tailor your approach to their specific preferences. This capability allows you to engage directly with key decision-makers, increasing the chances of making a successful pitch. Additionally, CANDDi's platform adheres to all data protection regulations, ensuring that personal data is only shared when collected through our array of GDPR-compliant methods, providing you with peace of mind. By prioritizing compliance and user privacy, we ensure that your marketing efforts are both effective and responsible.

Media

Media

Integrations Supported

HubSpot CRM
HubSpot Customer Platform
Salesforce
WordPress
Answering Service Care
Autoklose
Census
Dukaan
Front
Insider One
Quaeris
Referral Rock
Retently
StarfishETL
Syncari
Webflow
Zapier
Zendesk

Integrations Supported

HubSpot CRM
HubSpot Customer Platform
Salesforce
WordPress
Instapage
Squarespace

API Availability

API Availability

Pricing Information

Free
Standard - $50/mo
Pro - $500/mo
Premium - $1500/mo
Enterprise - Chat With Us
Free Version

Pricing Information

£149/month

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac

Supported Platforms

SaaS
Windows
Mac
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training

Company Facts

Organization Name

Salesloft

Date Founded

2011

Company Location

United States

Company Website

www.salesloft.com/platform/drift

Company Facts

Organization Name

Campaign and Digital Intelligence

Date Founded

2009

Company Location

United Kingdom

Company Website

www.canddi.com

Categories and Features

Account Based Marketing

Analytics
Campaign Personalization
Customer Segmentation
Lead Nurturing
Lead Scoring
Target Account Identification

AI Customer Service

Not specified

AI Knowledge Base

Not specified

AI Sales Assistants

Not specified

AI Sales Tools

Not specified

Chatbot

Call to Action
Context and Coherence
Human Takeover
Inline Media / Videos
Natural Language Processing
Ready-made Templates
Reporting / Analytics
Social Media Integration

Conversational AI

Not specified

Lead Capture

Dashboard
Lead Notifications
Lead Nurturing
Lead Scoring

Lead Generation

Contact Discovery
Contact Import/Export
Lead Capture
Lead Database Integration
Lead Nurturing
Lead Scoring
Visitor Identification

Lead Nurturing

Campaign Management
Lead Capture
Lead Notifications
Lead Scoring
Personalization

Marketing

Not specified

Sales Intelligence

CRM Integration
Lead Scoring
Reporting/Analytics

Categories and Features

Lead Capture

Dashboard
Data Extraction
Lead Distribution
Lead Notifications
Lead Nurturing
Lead Scoring

Lead Generation

Contact Discovery
Contact Import/Export
Lead Capture
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Visitor Identification

Lead Nurturing

Lead Capture
Lead Notifications
Lead Scoring
Lead Segmentation
Pipeline Management

Marketing Automation

Analytics / ROI Tracking
Customizable CTAs
Lead Scoring
Sales Intelligence
Segmentation
Website Visitor Tracking

Web Analytics

Conversion Tracking
Keyword Tracking
Pageview Tracking
User Interaction Tracking

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