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What is Footprints for Retail?

The advanced marketing platform, driven by AI technology, focuses on analyzing the behaviors of shoppers in physical stores, forecasting their future actions, and improving their shopping journeys. Our innovative solution allows retail establishments to boost their operational efficiency while creating a unique and sustainable revenue stream by monetizing their data assets. With Footprints, you have the ability to effortlessly merge online and offline shopping experiences, enabling your brand to become a Retail Media frontrunner within just three months. This system provides you with valuable insights into your customers' present and future desires, equipping you to target potential visitors to your retail space effectively. Such advancements pave the way for a new, intricate value chain within your retail ecosystem. Leading retailers globally are transforming into media conglomerates, with forecasts suggesting that by 2026, 25% of all digital ad expenditure will be directed toward Retail Media. The current moment presents an unparalleled opportunity for your retail operations to leverage AI's capabilities and embrace this path to expansion. Take this pivotal step to revolutionize your retail approach and maintain a competitive edge in the market, ensuring your business adapts to the rapid changes in consumer behavior.

What is Criteo Commerce Max?

Criteo Commerce Max revolutionizes the advertising landscape for brands and agencies by enabling the creation of cross-channel retail media campaigns both onsite with over 200 global retailers and offsite across thousands of respected publishers, all while utilizing a closed-loop measurement system that connects directly to real sales data from both online and brick-and-mortar stores. Acting as a centralized hub for more than 200 retailers, Commerce Max allows advertisers to effortlessly manage their onsite and offsite campaigns through a unified platform, which includes streamlined workflows and extensive reporting capabilities. Furthermore, users can tap into AI-enhanced optimization models tailored to boost revenue and effectively engage specific retailer demographics. With access to advanced commerce insights, brands and agencies can make better-informed decisions regarding their media and merchandising tactics, leading to an increase in campaign performance. This cutting-edge platform thus signifies a major advancement in the realm of retail media, paving the way for more strategic and effective advertising initiatives. As a result, it empowers users to harness data-driven strategies that can adapt to the evolving marketplace.

Media

Media

Integrations Supported

Integrations Supported

CommerceIQ
Flywheel
Google Search Ads 360
Integral Ad Science
Intentwise
LiveRamp
Microsoft Advertising
Pacvue
Quartile
Rithum
Skai
Stackline

API Availability

Has API

API Availability

Pricing Information

Pricing not provided
Free Trial Offered?

Pricing Information

Criteo Commerce Max operates on a transparent pricing model. Advertisers pay on a cost-per-click (CPC) or cost-per-mille (CPM) basis depending on campaign type. Advertisers pay a platform fee to Criteo that is a percentage of the media cost.

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
On-Site Training

Training Options

Documentation Hub
Webinars

Company Facts

Organization Name

Fullscreen Digital

Company Location

Romania

Company Website

www.fullscreendigital.com

Company Facts

Organization Name

Criteo

Date Founded

2005

Company Location

France

Company Website

www.criteo.com/platform/commerce-max/

Categories and Features

AI Marketing

Not specified

Local Marketing

CRM
NAP Management (Name/Address/Phone)
Reporting / Analytics
Store Locator

Retail Management

CRM
Commission Management
Email Marketing
Employee Management
Loyalty Program
Mail Order
Merchandise Management
Order Management
Purchase Order Management
Reporting/Analytics

Retail Media Networks

Not specified

Categories and Features

Retail Media Networks

Not specified

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