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What is Herow?
The Herow SDK is engineered to collect location data with remarkable accuracy while effectively reducing battery usage, and it is compatible with a wide range of systems and versions. It emphasizes user autonomy regarding their location data through clear, value-oriented opt-in methods, user data APIs, and techniques for anonymization. Furthermore, the Herow SDK guarantees consistent performance across various operating systems, device manufacturers, and their respective updates. By launching engaging campaigns in cities and regions worldwide, partners can significantly boost app engagement and monetization opportunities. You can also expand your business's footprint by incorporating relevant locations through manual entry, data uploads, or our extensive libraries of points of interest, enabling a thorough analysis of user behavior at these key sites. This holistic strategy ultimately empowers you to make well-informed choices based on how users interact with crucial locations, leading to enhanced business insights and growth. Such capabilities ensure that your applications remain competitive and relevant in an ever-evolving digital landscape.
What is Gimbal by Infillion?
Gimbal functions as a powerful location intelligence platform that enhances applications by integrating the importance of geographic context, thus supporting omnichannel marketing, operational effectiveness, and commerce through a sophisticated geofencing and proximity-aware location system designed with a keen emphasis on user privacy. Its comprehensive SDK, tailored for enterprise applications, efficiently collects and analyzes location data from various active and passive sources while ensuring minimal battery consumption, enabling the detection of location signals even when the app is not in the foreground or is inactive. Moreover, Gimbal offers a cloud-based management interface that allows users to create and manage geofences and points of interest (POIs), providing the flexibility to design custom radial or polygonal geofences or to choose from an extensive library of verified POIs that include millions of locations across diverse industries. The platform's push marketing capabilities are specifically designed to send location-based notifications to app users, thereby enhancing engagement through personalized messages that correspond with particular locations and times, which ultimately boosts user interaction during key moments. By harnessing these diverse features, Gimbal establishes itself as an indispensable resource for businesses aiming to refine their strategies in location-based marketing while also prioritizing user privacy and experience. As a result, it fosters a dynamic environment where businesses can effectively connect with their audience in meaningful ways.
Integrations Supported
Airship
mParticle
Intercom
Iterable
Integrations Supported
Airship
mParticle
Ad Reform
Adobe Marketing Cloud
Adobe Marketo Engage
Alkami Digital Banking Platform
Amazon S3
Braze
API Availability
API Availability
Pricing Information
$ 0.01 per location
Free Version
Pricing Information
Pricing not provided
Supported Platforms
SaaS
Supported Platforms
SaaS
Customer Service / Support
Not specified
Customer Service / Support
Web-Based Support
Training Options
Documentation Hub
Training Options
Documentation Hub
Online Training
Company Facts
Organization Name
HEROW
Date Founded
2007
Company Location
United States
Company Website
www.herow.io
Company Facts
Organization Name
Infillion
Date Founded
2008
Company Location
United States
Company Website
infillion.com/software/gimbal/
Categories and Features
Location Intelligence
Not specified
Categories and Features
Location Intelligence
Not specified