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What is Iceberg?

Refrain from presuming the sponsorship costs that brands face; instead, seek out verifiable information through market analyses, much like what is done in the real estate industry. Our cutting-edge tool seamlessly collaborates with our valuation service, delivering an in-depth look at actual sponsorship deals for similar assets within your market, which includes sports, music, and venue-naming rights, thereby facilitating accurate comparisons among various sectors. Regardless of whether you are a service provider, a prominent sponsor, or a title partner, we offer vital data to improve your sponsorship negotiations. Utilize existing comparable agreements to bolster your negotiation tactics. Elevent features a vast and anonymized database filled with thousands of genuine sponsorship contracts, allowing users to set a dependable pricing structure for sponsorship agreements throughout North America. This empowers you to make well-informed choices rooted in actual market conditions, ensuring you are prepared for effective negotiations. By leveraging our platform, you can gain a competitive edge and navigate the sponsorship landscape with greater confidence.

What is Spot?

Elevent leverages a combination of artificial intelligence and human insight to identify logos across television, social media platforms, and the internet. Our extensive media knowledge allows us to monitor and evaluate the visibility of sponsorships effectively. The tracking software we provide is the most advanced tool currently available on the market. During our evaluations, it consistently recorded a higher number of brand mentions than any competing solution. Rather than simply measuring impressions, in-house media planners can access precise market values, enabling a more accurate financial assessment. You will be equipped with a comprehensive dashboard that presents all pertinent information, with results that can be refreshed in real time. Understanding the value of exposure on both broadcast and digital platforms is essential for gauging sponsorship return on investment. By meticulously tracking all your assets, you can enhance the overall value of your sponsorships. Throughout the entire season, leveraging these powerful analytics will empower you to elevate your performance. You’ll be able to make data-driven decisions that maximize your sponsorship potential.

Media

Media

Integrations Supported

DataHub
IBM watsonx.data
e6data

Integrations Supported

Google
Zoho Directory

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

$7,500
Depending on the hours of feed and number of brands to track. Social, streaming, webcast and linear TV available.

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Not specified

Training Options

Documentation Hub
Online Training

Company Facts

Organization Name

Elevent

Date Founded

2013

Company Location

Canada

Company Website

elevent.co/software/iceberg/

Company Facts

Organization Name

Elevent

Date Founded

2013

Company Location

Canada

Company Website

elevent.co/software/spot/

Categories and Features

Market Intelligence

Not specified

Categories and Features

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