Iceberg vs. Hookit

Vehicle Acquisition Network (VAN) is a purpose-built vehicle sourcing platform that enables car dealerships to acquire high-margin, fast-turning used vehicles directly from private sellers—bypassing auctions, reducing acquisition costs, and accelerating inventory turn. Today’s automotive market is more competitive than ever. Wholesale prices are climbing, auction fees are rising, and reconditioning delays eat into profitability. VAN solves this by giving dealers the tools and talent they need to target, engage, and acquire for-sale-by-owner (FSBO) vehicles in their local market with speed and efficiency. With VAN, dealers can: Access thousands of local private-party listings in real time Use AI-powered filters to find the most profitable cars Automate personalized outreach and follow-up with sellers Track communications, tasks, and acquisition progress in one unified CRM Eliminate auction fees, transport delays, and wholesale surprises For stores that lack time or staff to do this work in-house, VAN also offers a Managed Buyer program—a turnkey service where VAN’s expert acquisition team works on your behalf to find, contact, and negotiate with private sellers. It’s like hiring a full-time buyer without the overhead. Whether you're a single rooftop looking for more control or a large group scaling a private-party acquisition strategy, VAN adapts to your dealership's workflow and goals. Dealers using VAN regularly see faster turn times, higher front-end grosses, and more predictable inventory pipelines. Trusted by over 250 rooftops across the U.S. and Canada, VAN is how modern dealers compete with Carvana, CarMax, and other direct-to-consumer disruptors—by sourcing smarter, not just spending more.

RallyFuel connects college athletes, fans, and brands by streamlining verified NIL (Name, Image, Likeness) agreements. Our cutting-edge platform makes the entire NIL experience easier, covering everything from deal discovery and negotiations to compliance and smooth payment processing. Athletes can leverage our service to monetize their personal brands through opportunities such as fan interactions, signing events, public appearances, social media advertising, and brand collaborations. Fans benefit from authentic relationships with their favorite college athletes through transactions that are both clear and compliant with NCAA standards. Key features of our platform include: - Genuine athlete profiles - Safe payment systems - Compliance tools for NCAA regulations - Standardized contract templates and agreements - Performance analytics - A direct marketplace linking fans and athletes Tailored to meet the needs of the changing college athletics landscape, RallyFuel ensures that every interaction is transparent, compliant, and beneficial for athletes, fans, and educational institutions, ultimately nurturing a thriving community around collegiate sports. Our dedication to transparency enables all participants to trust the process and feel empowered in their interactions, fostering a culture of mutual respect and collaboration.

AI Sales Representative - Your Future Sales Agent May Not Be Human at All Transform your engaged website visitors into sales-ready leads without dedicating even a single working hour. Using our cutting-edge WebID + Person identification technology, we target the most engaged visitors on your site, focusing on those who can provide the greatest value to your sales initiatives. - Comprehensive Prospect Information: We collect 40 essential data points for each prospect, including their first name, last name, email address, and more. - Engaged Yet Unidentified: These prospects are actively researching online but haven't yet interacted with your sales team. - Key Position in the Sales Funnel: These visitors are well into your sales funnel, spending significant time on your crucial 'buying pages' while remaining anonymous, making them prime candidates for conversion into appointments. - AI-Powered Engagement: Our AI Sales Rep adeptly identifies and engages these visitors, encouraging them to show interest in your offerings. This entire process is automated, allowing your sales team to focus solely on the leads that are most likely to convert—your accessible opportunities. By harnessing AI, you can seamlessly convert your website visitors into leads that are ready for meetings, all while enhancing efficiency in your sales process.

Every year, we engage with over a million people across the globe through comprehensive surveys, allowing companies to quickly understand shifting consumer behaviors. Our intuitive platform is specifically designed for busy teams, making it easy to extract vital data, perform tailored analyses, and share findings effortlessly. You can pinpoint your target audience using an extensive array of over 250,000 profiling metrics. By employing question charts, you can delve into the feelings, thoughts, and behaviors of your consumers. Aggregate your data and visual representations to develop a persuasive narrative for your team. Integrate various data points to achieve thorough analysis and enrich your insights. Gain unmatched understanding of consumer behavior by utilizing survey results that reflect the views, interests, and actions of billions worldwide. We consistently ask the same questions in diverse regions, providing both localized insights and a comprehensive global outlook. Uncover genuine consumer perceptions of your brand and its rivals, along with critical information about market leaders and their positions within the industry. This all-encompassing strategy empowers businesses to adeptly navigate the intricate landscape of consumer perception while staying ahead of the competition. Ultimately, staying informed about consumer sentiment will help guide future marketing strategies and product development.

D&B Hoovers accelerates the journey from prospecting to establishing profitable client relationships more efficiently. By identifying crucial prospects and potential areas for growth, it serves as a powerful sales acceleration tool that leverages data and analytics. B2B sales professionals can engage with clients swiftly, enhancing their business development efforts. With access to comprehensive intelligence across more than 120 million business records, users gain valuable insights that empower their marketing and sales strategies. The platform features an intuitive interface alongside automated workflows, including alerts, triggers, and smart lists, which simplify the user experience. Furthermore, D&B Hoovers merges Dun & Bradstreet's extensive commercial database with advanced analytics to deliver a robust sales intelligence solution. This service also offers versatile search and list-building capabilities, real-time alerts, in-depth company profiles, and insightful research reports to support informed decision-making in the sales process. Overall, D&B Hoovers positions your organization for success by enhancing the efficiency and effectiveness of your sales efforts.

It's essential to have more than just a basic platform for document exchange; you require advanced features like AI-driven redaction capabilities. An integrated Q&A tool with sophisticated workflow options is also necessary, as is a reliable source of truth to support your processes. That's where Datasite Diligence comes into play. Datasite offers the most reliable virtual data room (VDR) for mergers and acquisitions, with over 14,000 projects initiated each year on its platform. Built with top-tier functionality and innovative productivity tools, Datasite Diligence ensures that the due diligence process is seamless and efficient, allowing you to focus on what truly matters. In today's fast-paced business environment, having the right tools is crucial for success.

Addigy simplifies the process for IT administrators to manage and secure Apple devices remotely through its SaaS solution. It stands out as the sole multi-tenant platform for managing macOS, iOS, iPadOS, and tvOS devices across various clients and locations. Users can customize device configurations, patch systems, and maintain them according to their preferences. This not only promotes operational efficiency and saves time but also fortifies managed networks against cyber threats. Additionally, it prioritizes user privacy while allowing integration with preferred IT tools seamlessly. Administrators can easily inventory and monitor every device, regardless of its geographical location, and connect with them remotely at the click of a button. Policies can be applied and enforced to ensure continuous compliance, and new devices can be deployed in under five minutes. The platform offers a plethora of features, ensuring users receive comprehensive support for all their management needs. Furthermore, Addigy provides flexible month-to-month or annual pricing options without contracts, granting access to all features without any extra or hidden fees.

DirectMail2.0 enhances omnichannel effectiveness by combining cutting-edge mailing technology with instantaneous reporting and digital elements, resulting in a response increase of 25-50%. Our comprehensive omnichannel platform consists of 15 features, all overseen from a unified dashboard that provides live updates on campaign performance, encompassing both online and offline activities. This integration ensures that marketers can make informed decisions promptly.

BoldTrail stands out as the premier platform for real estate, designed to enhance your brokerage through innovative technology that agents will eagerly adopt. Tailor your office, company, and each agent's website to reflect your distinct brand identity. Enhance lead capture by merging a contemporary consumer search interface with smart behavior analytics. With hyper-local area insights and home valuation pages, alongside rich lifestyle content, customers continuously turn to your brokerage for local expertise. Our lead generation tools are unparalleled in the industry, empowering brokerages, agents, and teams to effectively cultivate new business opportunities. The user-friendly IDX squeeze pages and landing pages enable agents to generate leads in real-time effortlessly. Boost your lead volume while reducing expenses and improving lead quality with the integrated tools available on the platform. Additionally, broaden your lead sources through automated social media postings, integrated advertising on Google and Facebook, custom text codes, and more, ensuring a comprehensive marketing approach that captures attention. With BoldTrail, the possibilities for your real estate business are limitless.

DAT delivers transformative digital solutions for the freight and logistics landscape, operating platforms such as DAT One—the most expansive truckload freight network in North America—along with DAT iQ, a powerful resource for actionable analytics and freight market intelligence. Their portfolio also features Trucker Tools, which excels in providing shipment tracking and load visibility solutions. A broad spectrum of supply chain stakeholders, from shippers and brokers to carriers, journalists, and industry specialists, count on DAT’s expertise for up-to-the-minute freight trends and market evaluations. With a daily average of close to 700,000 posted loads and a data archive reflecting transactions exceeding $1 trillion, the company supports informed decisions across the industry. Dating back to its inception in 1978 and headquartered in Beaverton, Oregon, DAT forms a core business within Roper Technologies (Nasdaq: ROP), an enterprise recognized on the Nasdaq 100, S&P 500, and Fortune 1000, continuously raising the bar for digital innovation in transportation and supply chain logistics.