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What is JustRelate Marketing Automation?

JustRelate Marketing Automation is an email marketing and automation platform built on JustRelate Home, the central hub for connecting and managing an organization's mar-tech stack. It can be deployed as a standalone product or as an integrated component within the JustRelate Cloud ecosystem, operating alongside products such as JustRelate CRM, Web Builder, and Email Builder. The platform covers the full operational scope of email marketing: from campaign creation and audience management to automated multi-step delivery and performance measurement. Campaign execution is built around mailings composed of an email template, a recipient list, and dispatch settings. Templates support field-level personalization — including name, company, phone number, and custom fields — through a built-in templating language with conditional logic, allowing each generated email to reflect individual recipient data. Content creation is further assisted by a contextual AI that operates within the parameters of the user's brand, campaigns, and project objectives. Trigger-based automation workflows respond to specific recipient actions — such as link clicks, form submissions, or topic subscriptions — and execute configurable sequences of follow-up mailings. Workflows support branching logic based on engagement patterns, enabling precise, multi-path communication flows. Each workflow is validated before activation, and the platform ensures no recipient receives the same email more than once. Audience management relies on topic-based consent profiles, where each subscriber's consent status and its origin are fully documented. Recipients can be sourced from topic subscriptions, CRM-connected lists, or CSV imports. The platform exposes an API for integration into any external application environment, enabling interoperability across the broader mar-tech stack.

What is Copernica?

Seamlessly upgrade customer profiles by leveraging an extensive, multi-layered database. Design compelling email templates and incorporate dynamic features using our intuitive Drag-and-drop or HTML Editor. Set up triggers and follow-up actions to create fully automated email campaigns customized to user behavior and data. We will provide you with valuable insights, training, and support to ensure your emails successfully land in the desired inbox. At the outset of your journey, you will be matched with a dedicated expert who will help kickstart your initiatives right away. This collaboration guarantees that you have all the necessary tools and resources to optimize your email strategy from the very beginning, paving the way for sustained engagement and success.

Media

Media

Integrations Supported

JustRelate CRM

Integrations Supported

Basedriver
CCV Shop
Churned
Facebook
Google Analytics
Magento
Nominow
Oracle Siebel CRM
PrestaShop
Salesforce
Shopping Minds
Teamleader
WiQhit
WooCommerce
WordPress
ecManager
iFunds

API Availability

API Availability

Pricing Information

on request

Pricing Information

€225 per month

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Online Training
On-Site Training

Training Options

Documentation Hub
Online Training

Company Facts

Organization Name

JustRelate Group

Date Founded

1989

Company Location

Germany

Company Website

www.justrelate.com/de/justrelate-marketing-automation

Company Facts

Organization Name

Copernica Marketing Software

Date Founded

2001

Company Location

Netherlands

Company Website

www.copernica.com/en/home

Categories and Features

Email Marketing

Not specified

Marketing Automation

Not specified

Categories and Features

Email Marketing

Not specified

Marketing Automation

Not specified

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