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What is Lead Source?

Lead Source offers valuable clarity regarding the success of your marketing initiatives, allowing you to quickly recognize where your most significant inquiries are coming from, all conveyed in easy-to-understand terms and with an exceptionally user-friendly installation process. Simply register and add the tracking code to your site, and we will take care of detecting your forms automatically. No CRM adjustments or further configurations are necessary. We track each submission and identify its source with precision, ensuring that you are continuously updated about your lead origins with minimal effort on your part. This efficient method guarantees that you remain aware of your lead sources without any hassle, making it an essential tool for optimizing your marketing strategy.

What is Adverity?

Adverity serves as a comprehensive data platform designed to streamline the processes of connecting, transforming, governing, and leveraging data on a large scale. It offers an effortless solution for users to obtain their data in the desired format, at the preferred time, and through the most convenient channels. This platform allows organizations to merge various data streams, including sales, finance, marketing, and advertising, into a unified source that accurately reflects their business performance. With its automated connections to numerous data sources and destinations, exceptional data transformation capabilities, and robust governance tools, Adverity stands out as the most efficient means to access and manage data precisely as needed. By simplifying these complex processes, it empowers businesses to make informed decisions based on reliable insights.

Media

No images available

Media

Integrations Supported

ActiveCampaign
AdRoll
Adobe Marketo Engage
BuzzSumo
Facebook
Google Business Profile
LinkedIn
Magento
Mailchimp
Microsoft OneDrive
Microsoft Power BI
Microsoft SharePoint
MongoDB
SAP HANA
SQL Server
Salesforce Agentforce Marketing
Shopify
Sizmek Ad Suite
Snapchat
X Ads (Twitter Ads)

Integrations Supported

ActiveCampaign
AdRoll
Adobe Marketo Engage
BuzzSumo
Facebook
Google Business Profile
LinkedIn
Magento
Mailchimp
Microsoft OneDrive
Microsoft Power BI
Microsoft SharePoint
MongoDB
SAP HANA
SQL Server
Salesforce Agentforce Marketing
Shopify
Sizmek Ad Suite
Snapchat
X Ads (Twitter Ads)

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided
Free Version
Free Trial Offered?

Pricing Information

Pricing of the platform is adapted to each individual customer, based on their needs and requirements.
Free Version
Free Trial Offered?

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Lead Source

Date Founded

2026

Company Location

Australia

Company Website

leadsource.co

Company Facts

Organization Name

Adverity GmbH

Date Founded

2015

Company Location

Austria

Company Website

www.adverity.com

Categories and Features

Marketing Attribution

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

Categories and Features

Big Data

Collaboration
Data Blends
Data Cleansing
Data Mining
Data Visualization
Data Warehousing
High Volume Processing
No-Code Sandbox
Predictive Analytics
Templates

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Data Analysis

Data Discovery
Data Visualization
High Volume Processing
Predictive Analytics
Regression Analysis
Sentiment Analysis
Statistical Modeling
Text Analytics

Data Management

Customer Data
Data Analysis
Data Capture
Data Integration
Data Migration
Data Quality Control
Data Security
Information Governance
Master Data Management
Match & Merge

Data Quality

Address Validation
Data Deduplication
Data Discovery
Data Profililng
Master Data Management
Match & Merge
Metadata Management

Data Visualization

Analytics
Content Management
Dashboard Creation
Filtered Views
OLAP
Relational Display
Simulation Models
Visual Discovery

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Marketing Attribution

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Marketing Planning

Budgeting & Forecasting
Collaboration
Flowchart
Goal Setting / Tracking
Marketing Calendar
Media Planning
Predictive Analytics
Presentation Tools
Project Tracking
Spend Management

Master Data Management

Data Governance
Data Masking
Data Source Integrations
Hierarchy Management
Match & Merge
Metadata Management
Multi-Domain
Process Management
Relationship Mapping
Visualization

Predictive Analytics

AI / Machine Learning
Benchmarking
Data Blending
Data Mining
Demand Forecasting
For Education
For Healthcare
Modeling & Simulation
Sentiment Analysis

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