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Ratings and Reviews 18 Ratings

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What is Omnisend?

Email & SMS marketing so good, it's boring. Trusted by 150,000+ ecommerce brands, Omnisend automates your marketing across the whole customer journey — the right message, to the right audience, at the right time. Grow subscriber lists with landing pages and popups. Send campaigns from 250+ ready-made templates, or let Omnisend AI write the copy. Convert with pre-built automations for welcome, cart abandonment, browse abandonment, and birthdays. Integrates in one click with Shopify, BigCommerce, WooCommerce, Wix, and more. Omnisend reaches your audience across channels inside the same automation workflow: email, SMS, and web push, rather than three separate tools and three separate bills. Sync segments to Google and Facebook for retargeting. And with Omnisend MCP, your ChatGPT or Claude connects straight to your account, so performance checks, segment suggestions, and campaign drafts happen in one conversation. Same power, smaller bill. Merchants make an average of $79 for every $1 they spend.* Switching? We move every list, flow, and template in five days, free. Support is live chat and email, 24/7 in six languages, on every plan including free.

What is HubSpot Marketing Hub?

HubSpot Marketing Hub is designed to enhance your website traffic, convert prospective leads, and demonstrate your return on investment effectively. This comprehensive marketing platform equips brands and marketers with the tools necessary to initiate and sustain impactful campaigns that elevate their visibility. Its features encompass SEO techniques, blog writing, content management systems, and the utilization of various social media platforms, including Facebook, LinkedIn, and Twitter. By utilizing Marketing Hub, you and your team can not only boost traffic and convert leads but also monitor your entire sales funnel efficiently. You can easily create professional email templates and landing pages using drag-and-drop functionality. The platform allows for the swift publication of blog posts, establishing your credibility in any subject area and enhancing your online presence. Furthermore, your content is designed to be responsive, ensuring that it is accessible across all devices. With real-time SEO suggestions and an adaptable content strategy for contemporary search trends, this tool is indispensable for modern marketing efforts. Additionally, you can explore numerous resources and insights to maximize your marketing impact.

Media

Media

Integrations Supported

BigCommerce
Digioh
Gleam
Intercom
Justuno
LoyaltyLion
MESA
Magento
OptiMonk
Privy
Shopify
Smile.io
Stackreaction
Textellent
UpViral
ViralSweep
WooCommerce
Workers by Delos
Yotpo
Zapier

Integrations Supported

BigCommerce
Digioh
Gleam
Intercom
Justuno
LoyaltyLion
MESA
Magento
OptiMonk
Privy
Shopify
Smile.io
Stackreaction
Textellent
UpViral
ViralSweep
WooCommerce
Workers by Delos
Yotpo
Zapier

API Availability

Has API

API Availability

Pricing Information

$16.00/month
Omnisend offers three plans: Free, Standard, and Pro.

Free: 250 contacts, 500 emails and 500 web push notifications per month. Includes pre-built ecommerce workflows, segmentation with the AI segment builder, A/B testing, popups, landing pages, and 24/7 support.

Standard, from $16/month: Everything in Free, plus email volume at 12× your list size, unlimited web push, custom workflows, dynamic content blocks, Forms AI Assistant, and the option to remove Omnisend branding.

Pro, from $59/month: Everything in Standard, plus unlimited emails, SMS and MMS campaigns and automation, personalized product recommendations, and advanced reporting.

A dedicated Account Expert is available from $400/month on any paid plan.

*Average return of $79 per $1 spent is based on Omnisend internal analysis of paid-plan merchants, 2025. Results vary.
Free Version

Pricing Information

$20/month
Starter plan is $20 per month, Professional plan is $890/month, Enterprise plan is $3,600/month
Free Version
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Omnisend

Date Founded

2014

Company Location

United Kingdom

Company Website

www.omnisend.com

Company Facts

Organization Name

HubSpot

Date Founded

2006

Company Location

United States

Company Website

www.hubspot.com/products/marketing

Categories and Features

Bulk Email

Not specified

Bulk SMS

Not specified

eCommerce Marketing

AB Testing
Abandoned Cart Email
Analytics / ROI Tracking
Email Marketing
Email Personalization
Push Notifications
Retargeting
SMS Marketing
Segmentation
Signup Forms & Popups
Triggered Emails
Website Visitor Tracking

Email Marketing

A/B Testing
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

Email Newsletter

Not specified

Email Template Design

A/B Testing
Code From Scratch
Drag & Drop Editing
Image Library
Import HTML Code
Mobile-Friendly / Responsive
Premade Templates
Reporting / Analytics
Text Editor
Theme Editor

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Segmentation
Website Visitor Tracking

SMS Marketing

Not specified

Categories and Features

Ad Management

Not specified

Blog

Analytics
Collaborative Writing
Comment Moderation
File Sharing
Post Management
Search
WYSIWYG Rich Text Editing

Bulk Email

Not specified

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Content Marketing

Audience Targeting
Campaign Management
Categorization / Grouping
Conversion Tracking
Distribution Management
Multi-Channel Publishing
Publish Scheduling
SEO Management
Social Media Management

Demand Generation

Not specified

eCommerce Marketing

Not specified

Email Marketing

A/B Testing
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

Email Newsletter

Not specified

Landing Page

A/B Testing
Analytics
Drag & Drop
Form Creation
Real Time Editing
Responsive
SEO Management
Templates

Lead Scoring

Not specified

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

SEO

A/B Testing
Competitor Analysis
Content Management
Dashboard
Keyword Research Tools
Keyword Tracking
Rank Tracking
Revenue Management
User Management

Social Listening

Not specified

Social Media Marketing

Analytics
Automated Publishing
Contact Management
Content Management
Conversion Tracking
Customer Targeting
Post Scheduling

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