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What is Parllay?

Parllay serves as a customized marketing platform aimed at improving the engagement experience for WeChat followers. By adopting Parllay, companies are able to easily pinpoint potential sales prospects within their follower demographic, nurture clients throughout different phases of their journey, accelerate conversion timelines, and enhance the rate at which followers become purchasers. The Parllay-WeChat Customer Relationship Management (CRM) system equips businesses with essential tools to manage WeChat Official Accounts, identify customers within their follower lists, increase purchase conversion through personalized engagement tactics, and refine marketing strategies through in-depth data analysis. Additionally, the integration with HubSpot CRM simplifies the management of the progression from "follower" to "lead" and ultimately to "customer." This partnership between Parllay and HubSpot encourages omni-channel marketing automation, allowing potential buyers to more actively navigate their buying journeys, resulting in higher completion rates for transactions. By utilizing Parllay’s WeChat marketing automation in conjunction with HubSpot’s workflow functionalities, businesses can tap into the behavioral insights of each potential customer, fostering more impactful interactions and improving sales results. This holistic strategy guarantees that every engagement with customers is maximized for optimal success, ultimately leading to greater brand loyalty and sustained growth.

What is CM.com?

Mobile communication and payment solutions are evolving rapidly. By merging messaging platforms like WhatsApp with advanced payment functionalities, we foster the development of Conversational Commerce. Our aim is to assist businesses in enhancing their communication capabilities. Our clients utilize various channels, including voice, SMS, and popular messaging applications such as WhatsApp, Apple Business Chat, and Google RCS. Allowing an AI bot to engage in dialogue enables you to initiate conversations through the preferred channels of your customers. To boost conversion rates, it’s essential to weave commerce seamlessly into these discussions. CM.com stands out as a licensed payment service provider by Apple Pay, Google Pay, and WeChat Pay, offering a comprehensive range of payment solutions compatible with all channels, including Credit Cards and local payment methods like Bancontact. Additionally, CM.com features a ticketing platform designed to assist venues such as museums, stadiums, and festivals in selling and managing various types of tickets efficiently. Furthermore, the Customer Data Platform facilitates personalized marketing strategies, while identity and e-sign solutions guarantee secure authentication for all transactions, ensuring a trustworthy experience for users. Ultimately, this integrated approach empowers businesses to connect with their customers more effectively and securely.

Media

Media

Integrations Supported

WeChat
APIANT
AWeber
Apple Business Chat
Apple Pay
Facebook Messenger
Google Pay
HubSpot CRM
HubSpot Customer Platform
HubSpot Marketing Hub
MyClassboard
Paperform
PayPal
Telegram
Viber
Voucherify
Wufoo
X (Twitter)
Zapier
iMessage

Integrations Supported

WeChat
APIANT
AWeber
Apple Business Chat
Apple Pay
Facebook Messenger
Google Pay
HubSpot CRM
HubSpot Customer Platform
HubSpot Marketing Hub
MyClassboard
Paperform
PayPal
Telegram
Viber
Voucherify
Wufoo
X (Twitter)
Zapier
iMessage

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$0/month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Parllay China

Date Founded

2013

Company Location

China

Company Website

www.parllay.cn/en/

Company Facts

Organization Name

CM.com

Date Founded

1999

Company Location

Netherlands

Company Website

www.cm.com

Categories and Features

CRM

Calendar/Reminder System
Call Logging
Document Storage
Email Marketing
Internal Chat Integration
Lead Scoring
Marketing Automation Integration
Mobile Access
Quotes / Proposals
Segmentation
Social Media Integration
Task Management
Territory Management

Influencer Marketing

CRM
Campaign Management
Faceted Search / Filtering
Influencer Discovery
Payment Tracking
ROI Tracking
Social Media Monitoring

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Social CRM

Calendar/Reminder System
Customer Support
Email Marketing
Lead Capture
Lead Nurturing
Live Chat
Marketing Automation Integration
Multi-Channel Social Integration
Social Media Monitoring
Task Management

Categories and Features

Chatbot

Call to Action
Context and Coherence
Human Takeover
Inline Media / Videos
Machine Learning
Natural Language Processing
Payment Integration
Prediction
Ready-made Templates
Reporting / Analytics
Sentiment Analysis
Social Media Integration

Cloud Communication Platform

Audio / Video Conferencing
Call Center
Call Recording
Call Routing
Chat / Messaging
Fax Management
File Sharing
IVR / Voice Recognition

Contact Management

Activity Management
Appointment Management
Contact Database
Contact History
Contact Import/Export
Customer Pipeline
Email Marketing
Group Management
Interaction Tracking
Lead Management
Prospecting Tools
Sales Pipeline Management
Search / Filter
Segmentation
Shared Contacts
Social Media Integration

Conversational AI

Code-free Development
Contextual Guidance
For Developers
Intent Recognition
Multi-Languages
Omni-Channel
On-Screen Chats
Pre-configured Bot
Reusable Components
Sentiment Analysis
Speech Recognition
Speech Synthesis
Virtual Assistant

Digital Signature

Audit Trail
Authentication
Auto Reminders
Customizable Templates
Document Analytics
Mobile Signature
Multi-Party Signing
Progress Tracking
Task Progress Tracking

Payment Processing

ACH Check Transactions
Bitcoin Compatible
Debit Card Support
Gift Card Management
Mobile Payments
Online Payments
POS Transactions
Receipt Printing
Recurring Billing
Signature Capture

SIP Trunk

Automatic Fail-over Routing
Call Data Records
Caller ID
Disaster Recovery
International Numbers
Multiple DID Options
PSTN Forwarding
Toll-Free Numbers
e911

SMS Marketing

2-Way Messaging
Artificial Intelligence
Contact Management
MMS
Mass Texting
Message Personalization
Mobile Coupons
Mobile Keywords
Polls / Voting
Reporting/Analytics
Scheduled Messaging
Shortcodes
Text-to-Win

Ticketing

Barcode / Ticket Scanning
Box Office Management
Concessions Management
Customer Database
Event Management
Fundraising Management
General Admission
Kiosk Ticketing
Mobile Ticketing
Online Ticketing
Onsite Ticketing
POS
Print-at-Home
Reserved Seating
Season Tickets
Ticket Brokering
VIP & Discount Tickets

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