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What is Pega Marketing?

Instead of concentrating on broad, generic offers, prioritize personalized, one-on-one marketing during your engagements with current clients. Pega's next-best-action framework evaluates multiple elements, including sales, service, risk, retention, and operational priorities in real-time, to enhance your messaging. This approach enables marketers to more accurately identify customers with growth potential. By employing Pega's next-best-action tactics, you can ensure that every customer receives the most suitable action aimed at expanding your bank’s share of wallet. However, effective next-best-action strategies rely not only on internal customer data and transaction records but also on the incorporation of real-time information from widely-used platforms like Hadoop, Cassandra, and Equifax. This integration allows for a deeper and more nuanced understanding of each customer, significantly enhancing your decision-making capabilities in customer interactions. Ultimately, utilizing these enriched data streams can lead to stronger relationships and improved customer loyalty, which are vital for long-term success.

What is Pega COVID-19 Employee Safety?

The COVID-19 Employee Safety and Business Continuity Tracker app serves as a flexible solution that can be instantly downloaded or adapted to meet the unique demands of your organization. In partnership with a major healthcare provider employing more than 200,000 staff members, Pega successfully launched an emergency response application utilizing the Pega Platformâ„¢. This innovative tool enables the healthcare organization to track and manage the health, safety, and availability of its extensive workforce effectively. Inspired by the considerable impact this initiative had on many lives, the Pega team created the COVID-19 Employee Safety and Business Continuity Tracker, which is available at no cost on the Pega Marketplace for clients leveraging the Pega Platformâ„¢. Our committed Pega team is ready to help you adjust to the challenges posed by these unprecedented times, and we invite you to reach out for more details on how we can assist you. By working together, your organization can maintain its strength and adaptability during these turbulent periods, ensuring a brighter future ahead.

Media

Media

Integrations Supported

AWS Marketplace
Aprimo
Cognizant

Integrations Supported

AWS Marketplace
Aprimo
Cognizant

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Pegasystems

Date Founded

1983

Company Location

United States

Company Website

www.pega.com

Company Facts

Organization Name

Pegasystems

Date Founded

1983

Company Location

United States

Company Website

www.pega.com/covid-19-tracker

Categories and Features

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Social Media Advertising

Ad Buying
Ad Creation
Bulk Advertising
Campaign Management
Collaboration Tools
Comment / Reply Moderation
Digital Asset Management
Reporting / Analytics
Retargeting
Roles / Permissions

Categories and Features

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