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What is SmartLens Analytics?

We provide support to businesses in managing their paid search marketing strategies, which encompass PPC campaigns on platforms like Google Ads, Microsoft Ads, and Amazon Advertising. By creating customized machine learning models tailored to each client, we can quickly adapt to market changes and deliver a unique bidding strategy that surpasses conventional approaches. Our intuitive web interface facilitates effortless performance tracking, making it easy for users to navigate. Through our application, you can actively steer our models toward your specific goals and targets. Our systems continuously work to produce updated bids for your campaigns, guaranteeing that optimization is perpetually upheld. SmartLens has proven to achieve notable performance enhancements when compared to network-based automated solutions such as Conversion Optimizer and Target CPA, establishing it as a persuasive option for businesses aiming for superior results. This method not only simplifies campaign management but also enables clients to realize more impactful and efficient advertising outcomes. Additionally, our commitment to innovation ensures that we consistently refine our strategies to meet evolving market demands.

What is Perpetua?

Perpetua delivers advanced growth optimization and reporting solutions tailored for the leading eCommerce enterprises worldwide. Utilizing this platform, brands and sellers can set strategic goals and depend on Perpetua's top-tier, continuous optimization engine for tactical execution. With seamless integrations with major retailers like Amazon, Walmart, Target, Instacart, and Google Ads, brands are positioned to maximize visibility and achieve comprehensive engagement throughout the customer journey. By leveraging Perpetua, you can initiate campaigns that are not only efficient but also driven by performance, while the platform's smart reporting features highlight the essential metrics required to effectively assess the return on your advertising investments. Furthermore, Perpetua equips advertisers with a range of tools that span the entire sales funnel, including access to Amazon DSP (which encompasses OTT, OLV, and dynamic display ads), as well as influencer marketing and editorial content, all achievable with just a few clicks. This streamlined approach ensures that brands can maintain a competitive edge in the ever-evolving eCommerce landscape.

Media

Media

Integrations Supported

Amazon Ads
Google Ads
Microsoft Advertising

Integrations Supported

Amazon Ads
8fig
Amazon
Roundel

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

$250 per month

Supported Platforms

SaaS

Supported Platforms

SaaS
iPhone
iPad

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

SmartLens Analytics

Date Founded

2017

Company Location

United States

Company Website

www.smartlensanalytics.com

Company Facts

Organization Name

Perpetua Labs

Date Founded

2017

Company Location

United States

Company Website

perpetua.io

Categories and Features

PPC

Not specified

Categories and Features

Advertising Agency

Campaign Management
Collaboration
Task Management

Amazon Seller Tools

Alerts / Notifications
Analytics / Reporting
Campaign Management
Competitor Analysis
Conversion / ROI Tracking
Keyword Tracking / Research
PPC Ads Management

Campaign Management

Channel Management
Multi-Campaign

eCommerce Tools

Not specified

Keyword Research

Not specified

PPC

Account Alerts
Analytics / ROI Tracking
Bid Management
Budget Management
Campaign Management
Conversion Tracking
Google / Bing Ads
Keyword Research Tools
Keyword Tracking

Professional Services Automation

Portfolio Management

Search Engine Marketing (SEM)

Account Alerts
Analytics / ROI Tracking
Bid Management
Budget Management
Campaign Management
Conversion Tracking
Keyword Research Tools
Keyword Tracking

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