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What is Source Medium?

Medium's advanced data infrastructure and reporting mechanisms create a centralized truth source that supports decision-making in the face of growing complexities. Our cutting-edge technology for automated data transfer is engineered to extract, store, and relocate data to your desired destinations. Specifically designed for omnichannel enterprises, our distinctive data transformation methodology guarantees exceptional reliability. This dedication to reliability is the reason our data is recognized as the most trustworthy within the industry. By utilizing our pre-configured data models, we boost data dependability by streamlining tasks related to data preparation, aggregation, and enrichment. Our platform precisely normalizes, aggregates, and authenticates your omnichannel data, ensuring accuracy. We are equipped to address discrepancies, identify missing data entries, enrich datasets with vital information, and consolidate varied reports from numerous channels into a unified view that strengthens overall data integrity. Furthermore, these extensive capabilities empower businesses to explore their data environment with increased assurance and deeper insights, allowing for more informed strategic planning.

What is Adverity?

Adverity serves as a comprehensive data platform designed to streamline the processes of connecting, transforming, governing, and leveraging data on a large scale. It offers an effortless solution for users to obtain their data in the desired format, at the preferred time, and through the most convenient channels. This platform allows organizations to merge various data streams, including sales, finance, marketing, and advertising, into a unified source that accurately reflects their business performance. With its automated connections to numerous data sources and destinations, exceptional data transformation capabilities, and robust governance tools, Adverity stands out as the most efficient means to access and manage data precisely as needed. By simplifying these complex processes, it empowers businesses to make informed decisions based on reliable insights.

Media

Media

Integrations Supported

Facebook
Google Ads
Shopify
Snapchat
Amazon Web Services (AWS)
GitHub
Google Ad Manager
Google Cloud BigQuery
Google Drive
HubSpot CRM
HubSpot Customer Platform
HubSpot Marketing Hub
Instagram
Mailgun
Microsoft SharePoint
Mixpanel
SAP HANA
Slack
X (Twitter)
Zendesk

Integrations Supported

Facebook
Google Ads
Shopify
Snapchat
Amazon Web Services (AWS)
GitHub
Google Ad Manager
Google Cloud BigQuery
Google Drive
HubSpot CRM
HubSpot Customer Platform
HubSpot Marketing Hub
Instagram
Mailgun
Microsoft SharePoint
Mixpanel
SAP HANA
Slack
X (Twitter)
Zendesk

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Source Medium

Date Founded

2020

Company Location

United States

Company Website

www.sourcemedium.com

Company Facts

Organization Name

Adverity GmbH

Date Founded

2015

Company Location

Austria

Company Website

www.adverity.com

Categories and Features

Data Management

Customer Data
Data Analysis
Data Capture
Data Integration
Data Migration
Data Quality Control
Data Security
Information Governance
Master Data Management
Match & Merge

Categories and Features

Big Data

Collaboration
Data Blends
Data Cleansing
Data Mining
Data Visualization
Data Warehousing
High Volume Processing
No-Code Sandbox
Predictive Analytics
Templates

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Data Analysis

Data Discovery
Data Visualization
High Volume Processing
Predictive Analytics
Regression Analysis
Sentiment Analysis
Statistical Modeling
Text Analytics

Data Management

Customer Data
Data Analysis
Data Capture
Data Integration
Data Migration
Data Quality Control
Data Security
Information Governance
Master Data Management
Match & Merge

Data Quality

Address Validation
Data Deduplication
Data Discovery
Data Profililng
Master Data Management
Match & Merge
Metadata Management

Data Visualization

Analytics
Content Management
Dashboard Creation
Filtered Views
OLAP
Relational Display
Simulation Models
Visual Discovery

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Marketing Attribution

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

Marketing Automation

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Marketing Planning

Budgeting & Forecasting
Collaboration
Flowchart
Goal Setting / Tracking
Marketing Calendar
Media Planning
Predictive Analytics
Presentation Tools
Project Tracking
Spend Management

Master Data Management

Data Governance
Data Masking
Data Source Integrations
Hierarchy Management
Match & Merge
Metadata Management
Multi-Domain
Process Management
Relationship Mapping
Visualization

Predictive Analytics

AI / Machine Learning
Benchmarking
Data Blending
Data Mining
Demand Forecasting
For Education
For Healthcare
Modeling & Simulation
Sentiment Analysis

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