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What is SplitLab?

SplitLab is a web-based solution created for A/B testing and optimizing landing pages, specifically tailored for agencies, marketers, and teams focused on assessing web pages for their campaigns. It empowers users to test existing URLs, hosted content, or inserted HTML while distributing traffic across various page versions on a personalized domain. Moreover, users can add a tracking script to keep tabs on form submissions and other conversion goals. The platform's dashboard offers valuable insights into visitor behavior and conversion results, utilizing statistical methods to identify when a variant reaches statistical significance. Users are also able to incorporate custom analytics scripts within their variants, download their results, and, for those subscribed to specific plans, leverage AI for the creation or modification of landing pages. This platform proves to be especially beneficial for diverse purposes, including lead generation, establishing SaaS sign-up and demo pages, displaying real estate listings, and enabling local service bookings, underscoring its adaptability to meet various marketing objectives. In addition, its intuitive interface combined with extensive features positions it as an appealing option for professionals striving to refine their digital marketing approaches, making it a go-to resource for optimizing online strategies. With its robust capabilities, SplitLab not only enhances user experience but also drives significant improvements in campaign performance.

What is Optibase?

Optibase acts as a robust solution for A/B testing and enhancing conversion rates across various websites, including those developed on platforms like Webflow and WordPress. This tool is invaluable for marketers and developers, enabling them to create, implement, and evaluate split tests on complete pages or individual elements, as well as perform multivariate and URL-based tests that assess different page variations. By incorporating heatmaps and session recordings, teams can closely monitor user interactions, including click behavior and scrolling habits, which helps in deciphering visitor behavior patterns. Furthermore, the platform offers personalization and audience targeting features, allowing for the development of tailored web experiences that address the needs of specific user demographics. Users can keep track of conversion rates to gauge the success of various variants and obtain a comprehensive overview of overall performance. The management of experiments is streamlined through Optibase's user-friendly web dashboard, complemented by its integration with a Webflow app or WordPress plugin, while script-based installations support additional website builders. This platform is specifically built for marketers, growth teams, agencies, and developers eager to understand visitor behavior, experiment with site modifications, and leverage insights from tests to inform strategic updates aimed at boosting conversions. With its extensive array of functionalities, Optibase not only empowers users to make informed, data-driven decisions but also fosters continuous growth and optimization of website performance, ensuring that users can effectively adapt to changing market demands.

Media

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Media

Integrations Supported

Google Tag Manager
CallRail
Hyros
Meta Pixel
Microsoft Clarity

Integrations Supported

Google Tag Manager
Amplitude
Google Analytics
Google Cloud BigQuery
Mixpanel
Model Context Protocol (MCP)
PostHog
Stripe
Webflow
WordPress

API Availability

API Availability

Has API

Pricing Information

$49/month
Starter is free and includes 1 active test, 2 variants per test, and 1,000 visitors per month. Pro is $49 per month and includes 10 active tests, unlimited variants, 25,000 visitors per month, one custom domain, CSV export, conversion goals, and priority email support. Growth is $99/month, Agency is $149/month, and Scale is $349/month. The site says there are no contracts and plans can be cancelled anytime.
Free Version
Free Trial Offered?

Pricing Information

$79/month
The free plan supports up to 10,000 tested users and one active test. Paid plans start with Basic at $79/month or $790 billed annually; Business is $159/month, and Professional is $319/month.
Free Version

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub

Company Facts

Organization Name

SplitLab

Company Location

United States

Company Website

www.trysplitlab.com

Company Facts

Organization Name

Optibase

Company Website

www.optibase.io

Categories and Features

AB Testing

Not specified

Landing Page

Not specified

Categories and Features

AB Testing

Not specified

Popular Alternatives

Popular Alternatives

No Alternatives