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Ratings and Reviews 3 Ratings
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MikMakMikMak, a SPINS company, is a global software company that provides a leading commerce intelligence and orchestration platform for multichannel brands, helping them grow in real-time.
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What is Sprinklr Insights?
Sprinklr Insights is a cutting-edge consumer intelligence platform powered by AI that provides businesses with real-time insights into consumers, competitors, and the market across more than 30 channels, all while filtering out the extraneous noise. This platform integrates essential listening and intelligence functionalities such as social monitoring, brand tracking, Voice of the Customer, crisis management, and competitive analysis into one cohesive system, transforming scattered dialogues from social media, digital platforms, news outlets, and review sites into clear, actionable insights. With over ten years of specialized AI development for analyzing unstructured data, Sprinklr Insights empowers brands to gain a deeper understanding of their audiences, safeguard their reputation, and make informed, data-driven decisions.
Key Features
Comprehensive Channel Integration: Offers access to over 30 social and digital platforms, 400,000 media sources, and more than a billion websites and review sites, along with the capability to incorporate owned data, providing a holistic view of customer feedback.
Market Conversation Monitoring: Enables users to track discussions across diverse channels, featuring insights from 400K+ media sources and 1B+ websites, ensuring a complete perspective on market dynamics.
Reputation Management and Brand Tracking: Allows businesses to monitor mentions, key performance indicators, sentiment, and trends, while assessing brand perception relative to competitors.
Customer Feedback Insights: Gathers opinions on products and services, identifies emerging trends, recognizes essential consumer needs, and efficiently manages online reputation.
Crisis Management and PR Monitoring: Identifies potential reputation risks early, delivers real-time notifications, and directs insights to relevant teams for swift action.
Emotion and Sentiment Detection: Utilizes AI to analyze sentiment and emotions across text, audio, video, and images, providing over 90% accuracy in contextual insights.
Competitor Performance Analysis: Evaluates engagement, sentiment, and performance metrics against rival brands, giving companies a strategic advantage in their market positioning.
What is Clootrack?
Accelerate your response to customer perceptions by identifying and focusing on your most important brand drivers. Compare your brand equity against your competitors while also recognizing new trends emerging in your sector. It is crucial to ensure that your marketing approaches and brand positioning are in sync with prevailing trends while also gaining a deeper understanding of what your customers believe. Effective communication involves connecting with your audience by using their language and recognizing how changes in customer perceptions affect your brand's image. Our analytics platform harnesses the capabilities of Artificial Intelligence to analyze billions of customer opinions from various sources in real-time, bringing to light the topics that resonate most with consumers. Clootrack proficiently distinguishes between impactful reviews and inconsequential comments, while also capturing the emotional significance behind those opinions to clearly identify urgent customer needs. This holistic understanding equips brands to navigate and succeed in an ever-changing market environment, ensuring they remain relevant and responsive to customer demands. Ultimately, being attuned to customer sentiments allows for more tailored strategies that can lead to greater brand loyalty and improved customer satisfaction.
Integrations Supported
Discord
Facebook
Google Analytics
Instagram
Mailchimp
Microsoft 365
Oracle Cloud Infrastructure
Pinterest
Salesforce
Slack
Integrations Supported
Discord
Facebook
Google Analytics
Instagram
Mailchimp
Microsoft 365
Oracle Cloud Infrastructure
Pinterest
Salesforce
Slack
API Availability
Has API
API Availability
Has API
Pricing Information
Custom quote-based pricing
Free Version
Free Trial Offered?
Pricing Information
Pricing not provided
Free Version
Free Trial Offered?
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
Sprinklr
Date Founded
2009
Company Location
United States
Company Website
www.sprinklr.com/products/consumer-intelligence/
Company Facts
Organization Name
Clootrack
Date Founded
2017
Company Location
United States
Company Website
clootrack.com
Categories and Features
Brand Management
Approval Process Control
Artwork Management
Asset Management
Change Management
Fulfillment Distribution
Project Management
Media Monitoring
Alerts / Notifications
Broadcast Media Monitoring
Content Translation
Dashboards / Reporting
Export Results
Online News Monitoring
Podcast Monitoring
Print Media Monitoring
Social Media Monitoring
Reputation Management
Campaign Management
Gamification
Response Management
Review Generation
Review Monitoring
Sentiment Analysis
Social Media Metrics
Social Media Monitoring
White Label
Categories and Features
Customer Experience
Action Management
Analytics
Customer Segmentation
Dashboard
Feedback Management
Knowledge Management
Multi-Channel Collection
Sentiment Analysis
Survey Management
Text Analysis
Trend Analysis
Customer Feedback
Alerts / Notifications
Behavior Analytics
Bug Reports
Community Feedback Tools
Live Chat
Negative Feedback Management
Net Promoter Score (NPS)
Screenshot / Screen Capture
Surveys
User Testing Tools
Video Feedback
Visual Feedback Tools
Voice of the Customer (VoC)
Website Feedback
Customer Satisfaction
360 Degree Feedback
Analytics
Call Reporting
Complaint Monitoring
Feedback Collection
Survey Management
Market Research
Benchmarking
Compensation Management
Data Management
Email / Online
Face-to-Face
Panel Management
Paper-Based
Phone-Based
Sample Management
Statistical Analysis
Survey Management
Qualitative Data Analysis
Annotations
Collaboration
Data Visualization
Media Analytics
Mixed Methods Research
Multi-Language
Qualitative Comparative Analysis
Quantitative Content Analysis
Sentiment Analysis
Statistical Analysis
Text Analytics
User Research Analysis
Reputation Management
Campaign Management
Gamification
Response Management
Review Generation
Review Monitoring
Sentiment Analysis
Social Media Metrics
Social Media Monitoring
White Label
Social Media Marketing
Analytics
Automated Publishing
Contact Management
Content Management
Conversion Tracking
Customer Targeting
Keyword Filtering
Multi-Account Management
Post Scheduling
Text Mining
Boolean Queries
Document Filtering
Graphical Data Presentation
Language Detection
Predictive Modeling
Sentiment Analysis
Summarization
Tagging
Taxonomy Classification
Text Analysis
Topic Clustering