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What is Sprinklr Insights?

Sprinklr Insights is a cutting-edge consumer intelligence platform powered by AI that provides businesses with real-time insights into consumers, competitors, and the market across more than 30 channels, all while filtering out the extraneous noise. This platform integrates essential listening and intelligence functionalities such as social monitoring, brand tracking, Voice of the Customer, crisis management, and competitive analysis into one cohesive system, transforming scattered dialogues from social media, digital platforms, news outlets, and review sites into clear, actionable insights. With over ten years of specialized AI development for analyzing unstructured data, Sprinklr Insights empowers brands to gain a deeper understanding of their audiences, safeguard their reputation, and make informed, data-driven decisions. Key Features Comprehensive Channel Integration: Offers access to over 30 social and digital platforms, 400,000 media sources, and more than a billion websites and review sites, along with the capability to incorporate owned data, providing a holistic view of customer feedback. Market Conversation Monitoring: Enables users to track discussions across diverse channels, featuring insights from 400K+ media sources and 1B+ websites, ensuring a complete perspective on market dynamics. Reputation Management and Brand Tracking: Allows businesses to monitor mentions, key performance indicators, sentiment, and trends, while assessing brand perception relative to competitors. Customer Feedback Insights: Gathers opinions on products and services, identifies emerging trends, recognizes essential consumer needs, and efficiently manages online reputation. Crisis Management and PR Monitoring: Identifies potential reputation risks early, delivers real-time notifications, and directs insights to relevant teams for swift action. Emotion and Sentiment Detection: Utilizes AI to analyze sentiment and emotions across text, audio, video, and images, providing over 90% accuracy in contextual insights. Competitor Performance Analysis: Evaluates engagement, sentiment, and performance metrics against rival brands, giving companies a strategic advantage in their market positioning.

What is Latana?

Latana is a cutting-edge platform that leverages artificial intelligence to assist brands in enhancing their marketing strategies by providing exceptional and scalable insights. Our sophisticated algorithm effectively monitors consumer perceptions across over 100 nations globally, ensuring that brands receive accurate and actionable data.

Media

Media

Integrations Supported

Facebook
Google Analytics
Instagram
Mailchimp
Microsoft 365
Pinterest
Reddit
Salesforce
Slack
Snapchat
Stripe
Telegram
Tumblr
Twilio
Twitch
Vimeo
WhatsApp
WordPress
X (Twitter)
YouTube

Integrations Supported

API Availability

Has API

API Availability

Pricing Information

Custom quote-based pricing

Pricing Information

$0
Different brands have different needs. That's why we tailor our packages to suit each brand individually. Once we have your full brand tracking requirements established, we will send a custom quote to your email.

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training

Training Options

Documentation Hub
Online Training
On-Site Training

Company Facts

Organization Name

Sprinklr

Date Founded

2009

Company Location

United States

Company Website

www.sprinklr.com/products/consumer-intelligence/

Company Facts

Organization Name

Latana

Date Founded

2014

Company Location

Germany

Company Website

latana.com

Categories and Features

AI Review Management

Not specified

Brand Intelligence

Not specified

Brand Management

Not specified

Media Monitoring

Alerts / Notifications
Dashboards / Reporting
Social Media Monitoring

Reputation Management

Sentiment Analysis
Social Media Monitoring

Social Listening

Not specified

Categories and Features

Brand Intelligence

Not specified

Market Research

Benchmarking
Data Management
Email / Online
Panel Management
Sample Management
Statistical Analysis
Survey Management

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