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What is Sprinklr Insights?

Sprinklr Insights is a cutting-edge consumer intelligence platform powered by AI that provides businesses with real-time insights into consumers, competitors, and the market across more than 30 channels, all while filtering out the extraneous noise. This platform integrates essential listening and intelligence functionalities such as social monitoring, brand tracking, Voice of the Customer, crisis management, and competitive analysis into one cohesive system, transforming scattered dialogues from social media, digital platforms, news outlets, and review sites into clear, actionable insights. With over ten years of specialized AI development for analyzing unstructured data, Sprinklr Insights empowers brands to gain a deeper understanding of their audiences, safeguard their reputation, and make informed, data-driven decisions. Key Features Comprehensive Channel Integration: Offers access to over 30 social and digital platforms, 400,000 media sources, and more than a billion websites and review sites, along with the capability to incorporate owned data, providing a holistic view of customer feedback. Market Conversation Monitoring: Enables users to track discussions across diverse channels, featuring insights from 400K+ media sources and 1B+ websites, ensuring a complete perspective on market dynamics. Reputation Management and Brand Tracking: Allows businesses to monitor mentions, key performance indicators, sentiment, and trends, while assessing brand perception relative to competitors. Customer Feedback Insights: Gathers opinions on products and services, identifies emerging trends, recognizes essential consumer needs, and efficiently manages online reputation. Crisis Management and PR Monitoring: Identifies potential reputation risks early, delivers real-time notifications, and directs insights to relevant teams for swift action. Emotion and Sentiment Detection: Utilizes AI to analyze sentiment and emotions across text, audio, video, and images, providing over 90% accuracy in contextual insights. Competitor Performance Analysis: Evaluates engagement, sentiment, and performance metrics against rival brands, giving companies a strategic advantage in their market positioning.

What is Sorrel AI?

Sorrel AI is an advanced platform that harnesses the power of artificial intelligence to analyze vast amounts of online feedback and reviews, offering deep customer insights that present a detailed picture of a brand's position in the marketplace. By automating the labor-intensive process of review analysis through the study of consumer review platforms, it efficiently processes sentiments and recurring themes, culminating in business-intelligence dashboards tailored for businesses focused on consumers, investors, and consultants alike. The platform not only highlights an organization's major strengths and weaknesses but also identifies potential market opportunities while alerting users to changes in consumer sentiment and shifts in the competitive landscape. Designed to efficiently manage large quantities of customer and competitor review data, it produces valuable insights that would be difficult to attain through traditional methods. This system proves especially beneficial for industries such as hospitality, retail, leisure, and insurance, where the opinions of consumers greatly affect a brand's reputation and overall worth. Ultimately, Sorrel AI equips businesses with the necessary tools to make well-informed decisions driven by real-time data and evolving market trends, fostering a proactive approach to strategy and growth. In a rapidly changing marketplace, such insights could be the defining factor that separates successful businesses from their competitors.

Media

Media

Integrations Supported

Facebook
Instagram
Reddit
X (Twitter)
Discord
Google Analytics
Google Cloud Platform
Oracle Cloud Infrastructure
Pinterest
Stripe
Tableau
TikTok
Tripadvisor
Trustpilot
Tumblr
Twilio
Vimeo
WhatsApp
WordPress
Yelp

Integrations Supported

Facebook
Instagram
Reddit
X (Twitter)
Discord
Google Analytics
Google Cloud Platform
Oracle Cloud Infrastructure
Pinterest
Stripe
Tableau
TikTok
Tripadvisor
Trustpilot
Tumblr
Twilio
Vimeo
WhatsApp
WordPress
Yelp

API Availability

Has API

API Availability

Has API

Pricing Information

Custom quote-based pricing
Free Version
Free Trial Offered?

Pricing Information

Pricing not provided
Free Version
Free Trial Offered?

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Sprinklr

Date Founded

2009

Company Location

United States

Company Website

www.sprinklr.com/products/consumer-intelligence/

Company Facts

Organization Name

Sorrel AI

Date Founded

2022

Company Location

United Kingdom

Company Website

www.sorrel.ai/

Categories and Features

Brand Management

Approval Process Control
Artwork Management
Asset Management
Change Management
Fulfillment Distribution
Project Management

Media Monitoring

Alerts / Notifications
Broadcast Media Monitoring
Content Translation
Dashboards / Reporting
Export Results
Online News Monitoring
Podcast Monitoring
Print Media Monitoring
Social Media Monitoring

Reputation Management

Campaign Management
Gamification
Response Management
Review Generation
Review Monitoring
Sentiment Analysis
Social Media Metrics
Social Media Monitoring
White Label

Categories and Features

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