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What is Surfe?

Surfe is an AI-powered go-to-market platform that combines B2B prospecting, sales intelligence, contact enrichment, buying signal monitoring, and CRM automation. The software helps sales and marketing teams identify relevant companies, locate decision-makers, retrieve contact information, and prioritize potential opportunities. Its database provides access to more than one billion professional profiles and 50 million company accounts across industries and geographic markets. Surfe uses waterfall enrichment across more than 15 data providers to locate verified email addresses, mobile phone numbers, and additional company or contact attributes. Its prospect discovery tools allow users to filter companies and individuals by industry, employee count, job title, geography, and ideal customer profile characteristics. AI-powered recommendations identify potential customers based on account fit, buying signals, and previous sales activities. The platform monitors events such as job changes, hiring increases, funding announcements, and company growth to help teams determine when to engage prospective buyers. Its Chrome extension provides contact enrichment and CRM synchronization directly within LinkedIn, LinkedIn Sales Navigator, and other supported browser workflows. Surfe integrates with Salesforce, HubSpot, and Pipedrive to enrich existing records, synchronize new contacts, reduce duplicates, and maintain current customer information. Sales engagement integrations with Outreach, Salesloft, and Lemlist allow teams to transfer prospects into outreach sequences, while AI-generated messaging helps personalize communications using relevant company and contact signals. Developers can access Surfe's B2B data through REST APIs, webhooks, and a Model Context Protocol server to build custom prospecting applications, autonomous sales agents, and automated revenue operations workflows.

What is GoodFit?

GoodFit is an advanced data platform designed to improve go-to-market strategies by providing commercial teams with the necessary tools and insights to effectively identify, prioritize, and engage their ideal customers. The platform facilitates market and account analysis, enhances these accounts with tailored data points, and allows for the assessment or ranking of accounts according to their buying potential, thereby highlighting "high-potential" leads. By harnessing unique market data, proprietary performance metrics, and customizable features, GoodFit enables teams to implement both human-driven and automated go-to-market strategies—ranging from identifying target accounts to launching outreach campaigns—while also reducing customer acquisition costs through data-informed insights. In addition, it presents a unified view that helps revenue and marketing teams grasp their addressable market, strategically prioritize their outreach activities, and craft highly relevant messaging on a broader scale. This holistic methodology not only boosts operational efficiency but also significantly improves engagement with prospective customers, ultimately leading to higher conversion rates. As a result, organizations can expect a more streamlined approach that aligns their efforts with the needs of their target audience.

Media

Media

Integrations Supported

Google Sheets
HubSpot CRM
LinkedIn
Outreach
Salesforce
Salesloft
Apollo
Claude
Claude Duet
Claude for Legal
Gmail
HubSpot Customer Platform
Pipedrive
RocketReach

Integrations Supported

Google Sheets
HubSpot CRM
LinkedIn
Outreach
Salesforce
Salesloft
ClickUp
Merge
Microsoft Excel
Personio
Zoom

API Availability

Has API

API Availability

Pricing Information

$39/user/month
Free Version
Free Trial Offered?

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
On-Site Training

Training Options

Documentation Hub
Online Training

Company Facts

Organization Name

Surfe

Date Founded

2020

Company Location

France

Company Website

www.surfe.com

Company Facts

Organization Name

GoodFit

Date Founded

2020

Company Location

United Kingdom

Company Website

www.goodfit.io

Categories and Features

AI GTM

Not specified

B2B Data

Not specified

Go-To-Market

Not specified

Sales Intelligence

Not specified

Sales Prospecting

Not specified

Categories and Features

Data Enrichment

Not specified

Go-To-Market

Not specified

Sales Intelligence

Not specified

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