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What is Synoptos?

Understanding the dynamics of today's media landscape, identifying strategies to influence significant stakeholders, and improving operational decision-making are essential for modern organizations. Synoptos acts as a robust media intelligence platform that provides both news and social insights, enabling clients to skillfully navigate the media sphere, sway important decision-makers, and enhance their strategic operations. Its offerings include customized news summaries for executives as well as comprehensive reports on news and market insights tailored to various clientele. With its sophisticated tools for influencer mapping and monitoring, Synoptos has empowered businesses worldwide to effectively launch products in new markets, secure international contracts, promote ballot measures, gain drilling rights, and invigorate public health initiatives. This brings up an important consideration: in what ways can tailored media intelligence improve your organization's impact? Additionally, Synoptos has recently incorporated business intelligence (BI) functionalities, providing custom market insights aimed at significantly boosting the effectiveness of sales and marketing teams. This advancement in capabilities further cements Synoptos as an essential asset for organizations aspiring to excel in an ever-evolving competitive environment, ensuring they remain ahead of the curve.

What is CisionOne?

With its AI capabilities, the latest PR platform allows you to work smarter rather than harder, paving the way for a transformation in your team’s workflow. In order to effectively navigate the dynamic media environment, it's essential to adopt a cutting-edge platform that leverages advanced AI technology. This innovative tool offers real-time, comprehensive media insights, facilitating quicker decision-making and enhancing your communication strategies. Introducing CisionOne, your all-in-one AI-powered ally for public relations and communications. CisionOne, driven by advanced AI, takes care of the labor-intensive tasks of monitoring, measuring, and analyzing media, which in turn provides you with the insights and freedom necessary to focus on what you excel at: mastering the art of effective communication. By utilizing this powerful platform, you can elevate your PR efforts to new heights, ensuring your messages resonate in today's fast-paced media landscape.

Media

Media

Integrations Supported

AlterPoint
Aurea FirstRain
EmpLive
Infer
Infobright DB
Olive
Placeable
ResponseTek
ScaleArc
TriActive Asset Management
Trilogy SalesBUILDER
mycloud PMS

Integrations Supported

Caliber
Centra
Kluster
Newzpoint
Wiztrust
ePressPack
eReleases

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

IgniteTech

Date Founded

1988

Company Location

United States

Company Website

www.ignitetech.com/synoptos/

Company Facts

Organization Name

Cision

Date Founded

1867

Company Location

United States

Company Website

www.cision.com

Categories and Features

Media Monitoring

Not specified

Categories and Features

AI Review Management

Not specified

Campaign Management

Channel Management
Contact Database
Multi-Campaign

Content Marketing

Not specified

Influencer Marketing

CRM
Campaign Management
Faceted Search / Filtering
Influencer Discovery
ROI Tracking
Social Media Monitoring

Marketing Analytics

Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
ROI Tracking
Social Media Metrics
Website Analytics

Media Monitoring

Not specified

Online Newsroom

Not specified

PR Analytics

Not specified

Public Relations

Article Author Database
Auto-Update Media Lists
Campaign Management
Clippings Management
Communications Calendar
Contact Management
Digital Asset Management
Direct Mail Management
Email Distribution
Press Monitoring
Press Release Builder

Reputation Management

Campaign Management
Response Management
Sentiment Analysis
Social Media Metrics
Social Media Monitoring

Social Media Marketing

Analytics
Automated Publishing
Contact Management
Content Management
Keyword Filtering
Multi-Account Management
Post Scheduling

Social Media Monitoring

Audience Segmentation
Competitive Analysis
Configurable Alerts
Customer Engagement
Dashboard
Impact Scoring
Influencer Tracking
Reputation Management
Sentiment Analysis
Trend Tracking

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