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What is Informa TechTarget Priority Engine?

Priority Engineâ„¢ amplifies sales and marketing strategies by providing instant access to authentic buyers within key accounts. Explore how Priority Engine can strengthen your efforts and enhance your overall initiatives. Speed up your deal closures with Priority Engine Email Alerts, delivering critical updates on the most engaged accounts in your vicinity straight to your inbox. In addition, harness the power of Inbound Converter to turn your website visitors into actionable leads. This component of Priority Engine automatically identifies in-market accounts that are browsing your site, gathers contacts from the active buying team, and enriches them with valuable insights regarding their purchase intentions, thereby streamlining your closing process. By employing these innovative tools, businesses can substantially increase their conversion rates and elevate their sales outcomes, ultimately leading to a more robust market presence. Embracing such technology not only improves efficiency but also fosters a more strategic approach to customer engagement.

What is Owler?

Stay vigilant about the businesses that matter most to you by tapping into exclusive insights on over 13 million public and private companies through the Owler community. Discover prospective partnerships that can elevate your organization by applying filters related to industry, geography, revenue, employee count, and additional parameters. Explore a vast network of more than 40 million competitive ties to identify the prominent players that warrant your focus. Keep yourself updated on the firms that pique your interest by following them, and receive personalized news and real-time alerts to ensure you are always in the loop. With specific companies in mind, leverage Owler's news alerts to gain valuable insight into events that could impact your business strategies. Furthermore, gauge public opinion about your brand, monitor competitors, and stay abreast of industry trends that could influence your operations. By concentrating on actionable insights concerning the companies relevant to your pipeline, you can enhance your efficiency, enabling you to dedicate more time to selling rather than sorting through extraneous information. Utilizing these tools will empower you to make well-informed decisions and refine your overarching business strategy. Ultimately, the comprehensive insights offered by Owler can serve as a cornerstone for your company's growth and success.

Media

Media

Integrations Supported

Adobe Marketo Engage
HubSpot Sales Hub
Salesforce
Clay
Datananas
Eloqua
Handshakr
HubSpot CRM
HubSpot Customer Platform
HubSpot Marketing Hub
Nucla
Octane11
Raylu
Salesforce Marketing Cloud Account Engagement
Salesloft
Tray.ai

Integrations Supported

Adobe Marketo Engage
HubSpot Sales Hub
Salesforce
Clay
Datananas
Eloqua
Handshakr
HubSpot CRM
HubSpot Customer Platform
HubSpot Marketing Hub
Nucla
Octane11
Raylu
Salesforce Marketing Cloud Account Engagement
Salesloft
Tray.ai

API Availability

Has API

API Availability

Has API

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Pricing Information

$11.99 per month
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Informa TechTarget

Date Founded

1999

Company Location

United States

Company Website

www.techtarget.com/products/priority-engine/

Company Facts

Organization Name

Owler

Date Founded

2011

Company Location

United States

Company Website

corp.owler.com

Categories and Features

Account Based Marketing

Analytics
Campaign Personalization
Customer Segmentation
Engagement Monitoring
Lead Nurturing
Lead Scoring
Progress Tracking
Prospecting Tools
Target Account Identification

B2B Data

B2B Contact Data
B2B Intent Data
B2B Leads Data
B2B Marketing Data
Business Ownership Data
Company Data
Employee Data
Firmographic Data
Job Posting Data
Salary Data
Technographic Data

Buyer Intent

B2B Lead Generation
CRM Integration
Channel Attribution
Competitor Analysis
Content Marketing
Customer Journey Mapping
Customer Profiles
Intent Data
Lead Notifications
Lead Scoring

Inside Sales

Auto-Dialing
Call List Management
Call Recording
Campaign Management
Dashboard
Data Management
Lead Capture
Lead Distribution
Lead Scoring
Performance Management

Sales Intelligence

CRM Integration
Data Cleaning
Data Enrichment
Data Import/Export
Data Mining
Data Verification
Email Integration
Lead Scoring
List Building
Performance Management
Pipeline Management
Predictive Modeling/Analytics
Prospecting Tools
Reporting/Analytics
Sales Forecasting

Categories and Features

Data Discovery

Contextual Search
Data Classification
Data Matching
False Positives Reduction
Self Service Data Preparation
Sensitive Data Identification
Visual Analytics

Sales Intelligence

CRM Integration
Data Cleaning
Data Enrichment
Data Import/Export
Data Mining
Data Verification
Email Integration
Lead Scoring
List Building
Performance Management
Pipeline Management
Predictive Modeling/Analytics
Prospecting Tools
Reporting/Analytics
Sales Forecasting

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