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What is Trax?

Trax Retail uses artificial intelligence and image analytics to help CPG brands and retailers measure what is happening on store shelves. By processing images collected in retail environments, the technology provides detailed information about product availability, shelf space, pricing, placement, and promotional display compliance. These insights help commercial teams assess merchandising performance, spot distribution gaps, and understand whether products are positioned as intended across retail locations. Trax’s image recognition business joined FORM, bringing its shelf analytics expertise together with FORM’s field execution and workflow management capabilities. Through this combination, businesses can connect store-level image data with the day-to-day activities of field teams. When an issue is identified, teams can prioritize the location, coordinate follow-up tasks, and verify that the necessary actions have been completed. This approach gives brands a more connected way to monitor retail conditions, improve merchandising execution, and make decisions based on what is actually happening in stores.

What is High Impact Analytics?

An effective and clear analytical framework is fundamental to a successful High Impact brand strategy. Through the use of these analytics, we uncover significant insights related to market dynamics, category performance, and potential areas for growth. Your High Impact sales team demonstrates their expertise, experience, and true passion for brand development as they work to launch your brand into the market. Our strategic consulting at High Impact enables you to identify the essential direction for your brand and the strategies needed to realize that vision. Starting from a foundation of data, our sales and analytics specialists delineate phased growth plans tailored for both emerging and global brands. Once you begin your partnership with High Impact, we adopt a proactive approach instead of waiting for instructions. After enriching our databases with relevant information, we commence our collaboration with a series of structured calls, ensuring that both teams are synchronized and poised to implement our strategy without delay. This cooperative method not only fosters a smooth integration of your brand’s requirements with our strategic insights but also enhances the likelihood of driving substantial success. By prioritizing open communication and collaborative planning, we lay the groundwork for a fruitful partnership.

Media

Media

Integrations Supported

Additional information not provided

Integrations Supported

Additional information not provided

API Availability

API Availability

Pricing Information

Pricing not provided
Free Trial Offered?

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Online Training

Training Options

Not specified

Company Facts

Organization Name

Trax Retail

Date Founded

2010

Company Location

US

Company Website

traxretail.com

Company Facts

Organization Name

High Impact Analytics

Date Founded

2010

Company Location

United States

Company Website

highimpactanalytics.com

Categories and Features

Retail Analytics

Not specified

Retail Execution

Not specified

Retail Intelligence

Not specified

Categories and Features

Retail Analytics

Not specified

Retail Execution

Not specified

Retail Intelligence

Not specified

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