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What is WABB?

WABB is an innovative messaging platform that leverages the capabilities of WhatsApp to help businesses enhance their operations in areas such as sales, customer support, marketing, and overall client communication. This platform boasts a user-friendly no-code chatbot and automation system designed to streamline processes like lead capture, qualification, FAQs, workflow routing, onboarding, follow-ups, and diverse conversational engagements. With its shared inbox feature, team members can oversee dialogues, assign chat duties, monitor ownership, and effortlessly transition from automated conversations to human agents while retaining essential context. Furthermore, businesses can initiate broadcasts and marketing campaigns, automate responses to Click-to-WhatsApp messages, and evaluate conversation metrics alongside campaign success. WABB also improves its functionality by connecting WhatsApp workflows with CRM systems, ecommerce platforms, and spreadsheet tools via specific integrations and webhooks. It serves a broad spectrum of industries, encompassing ecommerce, hospitality, healthcare, education, agencies, and software, as well as teams specializing in sales, support, and marketing that seek to effectively manage their customer interactions on WhatsApp. By utilizing WABB, teams can refine their communication strategies, ultimately ensuring that they adapt to the dynamic requirements of their clientele while fostering stronger relationships. Through this proactive approach, businesses are equipped to respond swiftly and effectively to customer inquiries, enhancing overall satisfaction.

What is RichAutomate?

RichAutomate serves as a dedicated online solution for companies that leverage WhatsApp to boost customer interaction, marketing strategies, sales initiatives, and service support. The platform includes a shared inbox for team collaboration, allows users to send campaign messages through pre-approved templates, utilizes contact labeling, and provides comprehensive insights into message delivery and read statuses. Additionally, it features automated responses based on keyword recognition, a visual flow builder for designing automated conversations, and in-chat forms to facilitate smoother interactions. With optional AI functionalities, the platform can offer replies grounded in a business knowledge database and can escalate conversations to human agents if needed. RichAutomate enjoys seamless integration with the Meta WhatsApp Cloud API and supplies developer API endpoints, webhooks, and thorough documentation for connections to popular platforms such as Zoho CRM, Razorpay, Google Sheets, Shopify, and WooCommerce. Teams have the flexibility to choose between monthly subscription options or usage-based billing, complemented by a 14-day trial for new users to explore the platform. This service proves particularly advantageous for direct-to-consumer (D2C) brands, e-commerce enterprises, marketing agencies, and organizations within fields like education, healthcare, and finance, which all require efficient management of customer engagement via WhatsApp. Ultimately, RichAutomate strives to transform and elevate the communication dynamics between businesses and their customers through this widely-used messaging application, paving the way for improved customer experiences and operational efficiency.

Media

Media

Integrations Supported

Google Sheets
Shopify
Zoho CRM
Zapier

Integrations Supported

Google Sheets
Shopify
Zoho CRM
Claude
Gemini
OpenAI
OpenRouter
Razorpay
Sarvam AI
WhatsApp
WooCommerce

API Availability

Has API

API Availability

Has API

Pricing Information

₹2,000/month
WhatsApp AI Agent Builder: ₹2,000/month, including 20,000 credits (about 3,000 AI messages). Main platform Starter: ₹3,006/month equivalent, billed ₹18,036 for six months; Pro: ₹4,410/month equivalent, billed ₹26,460 for six months. Enterprise is custom-priced. Custom chatbot builds are listed from ₹3,000 one-time; final cost depends on scope.
Free Trial Offered?

Pricing Information

₹499/month
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

24 Hour Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training

Training Options

Documentation Hub

Company Facts

Organization Name

wabb.ai

Date Founded

2025

Company Location

India

Company Website

wabb.in/

Company Facts

Organization Name

Groovy Web LLP & RichPOS Software

Date Founded

2024

Company Location

India

Company Website

richautomate.in

Categories and Features

WhatsApp Marketing

Not specified

Categories and Features

WhatsApp Marketing

Not specified

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