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What is Zeta Marketing Platform?

Zeta Global functions as a cutting-edge marketing technology company that harnesses an extensive database of over 2.4 billion identities, using AI-powered insights to analyze consumer intentions, improve user experiences, and promote customer development and loyalty. The firm provides an all-encompassing set of tools for marketers that covers every stage, from acquiring customers to maintaining ongoing interactions. By pinpointing specific target audiences and creating customized experiences across various channels, Zeta facilitates real-time personalization on a large scale, which results in outstanding outcomes. The Zeta Marketing Platform offers an immediate snapshot of both potential and current customers, utilizing AI to deliver profound and comprehensive personalization across multiple platforms. Over the past decade, Zeta's unique combination of capabilities has aided in the growth of brands while continually evolving to address the changing demands of the market. This dedication to innovation and efficiency not only distinguishes Zeta in a competitive environment but also positions it as a leader in the marketing technology field. In addition, Zeta's agile approach allows it to adapt swiftly to new trends and customer needs, ensuring sustained success for its clients.

What is RevX?

Designed for Expansion, Tailored for App Marketers. RevX empowers app enterprises in their quest to gain and reconnect with users through programmatic advertising, driving sustained revenue growth. Our mission revolves around fostering the growth of your app business. By harnessing data science, artificial intelligence, and cutting-edge technology, we craft engaging ad experiences that resonate with your app users. At present, we are aiding clients in adapting to iOS 14.5 by enhancing LAT traffic and ensuring maximum efficiency in media buying. Core Features of Our Platform: Mobile user acquisition, user re-engagement strategies, programmatic impact campaigns for apps, real-time dynamic targeting, innovative creative solutions, and optimized dynamic creative adjustments. Additionally, we offer placement optimization, CPA/CPI forecasting, uplift analysis, and advanced deep learning algorithms to drive your success.

Media

Media

Integrations Supported

Campaign Genius
FoodStorm
MINT
Taxi for Email
Tessitura
Zeta CDP+

Integrations Supported

5X
Adjust
AppsFlyer
Branch
Firebase
Kochava
Singular

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS
Android
iPhone
iPad

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub
Online Training
On-Site Training

Company Facts

Organization Name

Zeta Global

Date Founded

2007

Company Location

United States

Company Website

zetaglobal.com

Company Facts

Organization Name

RevX powered by Affle

Date Founded

2014

Company Location

Singapore

Company Website

www.revx.io

Categories and Features

Advertising Agency

Campaign Management
Collaboration

Display Advertising

Not specified

Email Marketing

Not specified

Marketing Analytics

Not specified

Marketing Automation

Not specified

Categories and Features

Advertising Agency

Campaign Management

Display Advertising

Not specified

Media Buying

Not specified

Mobile Advertising

Not specified

Mobile Marketing

Channel Attribution
Contextual Targeting
Email Marketing
Engagement Monitoring
In-App Marketing
Location-Based Marketing
Push Notifications

Predictive Analytics

AI / Machine Learning
Benchmarking
Data Blending
Data Mining
Demand Forecasting
For Education
For Healthcare
Modeling & Simulation
Sentiment Analysis

Retargeting

A/B Testing
Audience Targeting
Behavioral Targeting
Conversion Tracking
Geo Targeting
Mobile Retargeting
Personalization
Recommendation Engine
Social Media Retargeting

Video Advertising

Ad Optimization
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)

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