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What is okapi?

Okapi provides a comprehensive experiential marketing software solution that meticulously tracks every aspect of your marketing programs. This platform is crafted to streamline data gathering and reporting, allowing you to effectively evaluate your return on investment while managing your in-person marketing efforts through one integrated tool. The event program management software boasts real-time data collection and reporting features, ensuring smooth coordination and oversight of your marketing activities. By structuring data for easy reporting, Okapi enables you to evaluate the ROI of your programs, giving you the insights needed to make strategic decisions that improve future results. With a focus on what truly matters, you can accurately assess your experiential ROI and prioritize meaningful metrics. Additionally, Okapi includes functionalities for surveys, demographic analysis, and CRM contact management, which help build a deeper connection with your audience. This software ultimately not only simplifies your marketing workflows but also encourages ongoing enhancement of your strategies, fostering a culture of continuous improvement. As a result, businesses can adapt and innovate more effectively in response to their audience's needs.

What is Feedbackly?

Feedbackly serves as a comprehensive platform for measuring and analyzing customer experiences, enabling the automation of analysis and optimization throughout the entire customer journey with advanced behavioral targeting and intelligent automation features. This platform facilitates the collection of customer feedback across various channels, allowing for thorough analysis and the use of smart integrations to manage the feedback process effectively. Unique to Feedbackly is the capability to measure the Emotional Value Index (EVI®), providing valuable insights into how customer emotions influence revenue and retention as they navigate their journey with the brand. Our goal is to foster happiness within companies by ensuring a positive experience for our customers, as evidenced by the fact that over 95% of them choose to stay with us. Feedbackly equips businesses with all the essential tools, methodologies, and training required to enhance customer experiences and boost both customer attraction and retention. By prioritizing customer satisfaction, we ultimately contribute to the long-term success of our clients.

Media

Media

Integrations Supported

HubSpot Marketing Hub
Drupal
Google Tag Manager
HubSpot CMS Hub
HubSpot CRM
HubSpot Service Hub
Instapage
Joomla!
KantanMT
Magento
Mantle
Microsoft Excel
Microsoft Teams
Salesforce
Scroll
Shopify
Squarespace
Tableau
Weebly
WordPress

Integrations Supported

HubSpot Marketing Hub
Drupal
Google Tag Manager
HubSpot CMS Hub
HubSpot CRM
HubSpot Service Hub
Instapage
Joomla!
KantanMT
Magento
Mantle
Microsoft Excel
Microsoft Teams
Salesforce
Scroll
Shopify
Squarespace
Tableau
Weebly
WordPress

API Availability

Has API

API Availability

Has API

Pricing Information

$99 per user per month
Free Trial Offered?
Free Version

Pricing Information

Pricing not provided.
Free Trial Offered?
Free Version

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

okapi

Date Founded

2017

Company Location

United States

Company Website

www.okapihq.com

Company Facts

Organization Name

Feedbackly

Date Founded

2012

Company Location

Finland

Company Website

www.feedbackly.com

Categories and Features

Event Marketing

Audience Segmentation
Campaign Management
Email Marketing
Event Calendar
Landing Pages / Web Forms
Location-Based Marketing
Reporting/Analytics
Social Media Promotion
Surveys & Feedback
Website Management

Experience Management

Action Management
Analytics
Customer Segmentation
Dashboard
Feedback Management
Knowledge Management
Multi-Channel Collection
Sentiment Analysis
Survey Management
Text Analysis
Trend Analysis

Survey

Custom Survey URLs
Data Analysis Tools
Email Marketing
Mobile Survey
Offline Response Collection
Paper Survey
Question Branching
Question Library
Site Intercept Survey
Skip Logic
Supports Audio / Images / Video

Categories and Features

360 Degree Feedback

Dashboard
Feedback / Surveys
Progress Tracking
Question Library
Rater Selection
Self Service Portal
Supports External Reviewers

Customer Experience

Action Management
Analytics
Customer Segmentation
Dashboard
Feedback Management
Knowledge Management
Multi-Channel Collection
Sentiment Analysis
Survey Management
Text Analysis
Trend Analysis

Customer Journey Mapping Tools

Action Management
Attribution Modeling
Behavioral Analytics
Collaboration
Customer Profiles
Data Import / Export
Predictive Analytics
Surveys & Feedback
Templates

Customer Satisfaction

360 Degree Feedback
Analytics
Call Reporting
Complaint Monitoring
Feedback Collection
Survey Management

Employee Engagement

Benchmarking
Cultural Alignment
Employee Awards
Employee Guides
Employee Recognition
Feedback Management
Goal Management
Health & Wellness Programs
Performance Management
Pulse Surveys

Experience Management

Action Management
Analytics
Customer Segmentation
Dashboard
Feedback Management
Knowledge Management
Multi-Channel Collection
Sentiment Analysis
Survey Management
Text Analysis
Trend Analysis

NPS

Survey

Custom Survey URLs
Data Analysis Tools
Email Marketing
Mobile Survey
Offline Response Collection
Paper Survey
Question Branching
Question Library
Site Intercept Survey
Skip Logic
Supports Audio / Images / Video

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