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What is tradeit?
Red Technology is a UK-based ecommerce solutions provider and the creator of tradeitâ„¢, a cloud-hosted PaaS platform built to manage the challenges of modern digital commerce. Designed for B2B, retail, DTC and international businesses, tradeitâ„¢ combines flexibility, scalability and performance, helping organisations grow without being restricted by their technology.
Red develops and delivers the platform directly, ensuring every client benefits from continuous innovation, regular enhancements and long-term support. This approach allows businesses to align ecommerce projects with their strategic goals, from launching new channels and replatforming to expanding into global markets.
tradeitâ„¢ is trusted by mid-market and enterprise organisations in manufacturing, distribution, retail and services. They use it to run multiple brands, customer types and regions from one platform, supported by a responsive, mobile-first design and seamless ERP/CRM integrations that unify back-office operations with customer-facing activity.
Key capabilities include:
Multi-site & multi-channel management from a single admin.
Advanced B2B & B2C features such as customer-specific pricing, catalogues and workflows.
International commerce tools covering currencies, languages, taxation and fulfilment.
Integrated CMS, PIM and marketing for promotions, loyalty schemes, subscriptions and email.
Unified order and customer management with streamlined checkout, shipping and support.
The tradeitâ„¢ Mobile Application extends ecommerce into iOS and Android, offering a branded, native-quality shopping experience deployed quickly via API. With rich native functionality, tradeitâ„¢ reduces reliance on third-party plug-ins, ensuring greater stability, speed and scalability over time.
By choosing Red Technology, businesses gain a proven partner that delivers measurable improvements in conversions, mobile performance and long-term ecommerce growth.
What is Adobe Commerce?
Adobe Commerce is an enterprise-grade, composable ecommerce platform designed to deliver personalized, high-performance shopping experiences across B2C and B2B environments. Built as a cloud-native solution, it allows businesses to manage multiple brands, storefronts, and global markets from one centralized system. Its lightning-fast storefront architecture is optimized for SEO and performance, enabling faster page loads and improved search visibility. Prebuilt storefront components, including product listing pages, carts, and checkout functionality, accelerate site launches and reduce development time. Generative AI-powered tools and visual editors empower marketing teams to create compelling content and experiment with merchandising strategies without relying heavily on developers. Native A/B testing capabilities help optimize user journeys and maximize conversion rates over time. The platform supports advanced personalization to connect marketing and commerce efforts into unified shopping experiences. Robust B2B features, including self-service portals and account-level purchasing workflows, simplify complex enterprise buying cycles. Seamless integrations with ERP, CRM, PIM, and other enterprise systems ensure operational efficiency and accurate data synchronization. Its composable architecture allows brands to extend and customize functionality through APIs and third-party integrations. Designed to handle peak traffic volumes and large product catalogs, Adobe Commerce provides scalability and enterprise-grade security. By combining flexibility, AI-driven personalization, and operational efficiency, Adobe Commerce enables organizations to capture demand, expand globally, and drive sustainable revenue growth.
Integrations Supported
Pimberly
Adobe Experience Cloud
All in One Accessibility
AtroCore
Bazaarvoice
Crescendo
Datahive360
EBizCharge
ECI
Feefo
Integrations Supported
Pimberly
Adobe Experience Cloud
All in One Accessibility
AtroCore
Bazaarvoice
Crescendo
Datahive360
EBizCharge
ECI
Feefo
API Availability
Has API
API Availability
Has API
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Pricing Information
Pricing not provided.
Free Trial Offered?
Free Version
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Supported Platforms
SaaS
Android
iPhone
iPad
Windows
Mac
On-Prem
Chromebook
Linux
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Customer Service / Support
Standard Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Training Options
Documentation Hub
Webinars
Online Training
On-Site Training
Company Facts
Organization Name
Red Technology
Date Founded
2002
Company Website
www.redtechnology.com
Company Facts
Organization Name
Adobe
Date Founded
1982
Company Location
United States
Company Website
business.adobe.com/products/commerce.html
Categories and Features
eCommerce
CRM
Catalog Management
Channel Management
Customer Accounts
Data Security
Email Marketing
Inventory Management
Kitting
Loyalty Program
Mobile Access
Multi-Store Management
Order Management
Product Configurator
Promotions Management
Returns Management
Reviews Management
SEO Management
Shopping Cart
Templates
Categories and Features
eCommerce
CRM
Catalog Management
Channel Management
Customer Accounts
Data Security
Email Marketing
Inventory Management
Kitting
Loyalty Program
Mobile Access
Multi-Store Management
Order Management
Product Configurator
Promotions Management
Returns Management
Reviews Management
SEO Management
Shopping Cart
Templates
Headless eCommerce
API
Content Management
Conversion Tracking
Customer Touchpoints
Integrated Development Environment (IDE)
Inventory Optimization
Web/Mobile App Development
Multi-Channel eCommerce
Catalog Management
Channel Management
Data Synchronization
Email Marketing
Inventory Management
Marketplace Integration
Mobile Commerce
Order Management
Promotions Management
Returns Management
SEO Management
Shopping Cart
Social Commerce