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What is BulkSMS.com?

BulkSMS is a business messaging and SMS gateway platform developed by Celerity Systems to help organizations communicate with customers, employees, and other contacts through mobile messaging. The software provides multiple messaging interfaces, including a browser-based application, downloadable Windows and macOS desktop software, and an API for programmatic integration. Users can send individual or bulk SMS messages, organize contact lists, import recipient information, and create personalized communications using message templates. Its campaign management capabilities include scheduled messaging, configurable sender IDs, automated opt-in and opt-out handling, and support for long messages and Unicode characters. Two-way SMS functionality allows recipients to respond to outgoing messages, with incoming replies available through the messaging dashboard or supported integrations. The platform offers dedicated incoming long numbers and SMS shortcodes for businesses that require additional options for receiving messages and managing customer interactions. Its REST API enables developers to integrate SMS functionality into websites, customer relationship management systems, mobile applications, and automated business workflows. Webhooks and messaging integrations support automated appointment reminders, order confirmations, service notifications, one-time passwords, payment alerts, and other event-triggered communications. BulkSMS also provides RCS Business Messaging for branded messages with rich media and interactive buttons, alongside WhatsApp Business Messaging for customer notifications, marketing, and support. Reporting and account management features include delivery status tracking, message histories, downloadable reports, SMS credit purchases, automated credit top-ups, and low-balance notifications.

Pricing

Price Overview:
Pricing depends on quantity and region
Free Trial Offered?:
Yes

Integrations

Offers API?:
Yes, BulkSMS.com provides an API

Screenshots and Video

Company Facts

Company Name:
BulkSMS.com
Date Founded:
2000
Company Location:
South Africa
Company Website:
bulksms.com
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Product Details

Deployment
SaaS
Windows
Mac
iPhone
iPad
On-Prem
Training Options
Documentation Hub
Support
Standard Support
Web-Based Support

Product Details

Target Company Sizes
Individual
1-10
11-50
51-200
201-500
501-1000
1001-5000
5001-10000
10001+
Target Organization Types
Mid Size Business
Small Business
Enterprise
Freelance
Nonprofit
Government
Startup
Supported Languages
English

BulkSMS.com Categories and Features

SMS Marketing Software

2-Way Messaging
Contact Management
Mass Texting
Message Personalization
Mobile Coupons
Mobile Keywords
Reporting/Analytics
Scheduled Messaging
  • Reviewer Name: Maxine H.
    Position: Admin
    Has used product for: 2+ Years
    Uses the product: Monthly
    Org Size (# of Employees): 1 - 25
    Feature Set 5 out of 5 stars
    Layout 5 out of 5 stars
    Ease Of Use 5 out of 5 stars
    Cost 5 out of 5 stars
    Customer Service 5 out of 5 stars
    Would you Recommend to Others? 10 out of 10

    Technical Support

    5 out of 5 stars Date: May 14 2026
    Summary

    Thank you Jonathan and team for resolving a bug on our account.
    Professional, friendly and kept me up to date all the way!

    Positive

    Convenient product for quickly having to convey important information and communication to many people in one go.

    Negative

    Can't think that there is anything that I would like to change.

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  • Reviewer Name: Dorothy D.
    Position: Admin clerk
    Has used product for: 2+ Years
    Uses the product: Weekly
    Org Size (# of Employees): 26 - 99
    Feature Set 5 out of 5 stars
    Layout 5 out of 5 stars
    Ease Of Use 5 out of 5 stars
    Cost 5 out of 5 stars
    Customer Service 5 out of 5 stars
    Would you Recommend to Others? 10 out of 10

    BulkSMS system

    5 out of 5 stars Date: Sep 08 2026
    Summary

    Good and satisfactory, as mentioned above. Thanks for helping even if it's not your fault, but the user's!

    Positive

    User friendly, affordable, good support from help desk and immediate feedback on emails. Also quick loading of credits if in desperate need. Thank you to the team.

    Negative

    None at this stage, perhaps just a few characters more for the messages.

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  • Reviewer Name: A Verified Reviewer
    Position: Operational Manager
    Has used product for: 2+ Years
    Uses the product: Weekly
    Org Size (# of Employees): 100 - 499
    Feature Set 5 out of 5 stars
    Layout 4 out of 5 stars
    Ease Of Use 5 out of 5 stars
    Cost 4 out of 5 stars
    Customer Service 5 out of 5 stars
    Would you Recommend to Others? 9 out of 10

    Excellent Service

    5 out of 5 stars Date: Aug 17 2026
    Summary

    Our company has been working with BulkSMS for the past 7 years and every single time I have interacted with their support team or their accounts team, their service has been exceptional.
    They are quick to respond, action and resolve requests and queries. It takes a lot for me to be impressed in the service industry, but they impress me every time.

    Positive

    Whether you are reaching out to accounts or support, they get back to you fast and resolve your queries quickly.

    Negative

    In all the time we have worked with BulkSMS, I honestly do not have any cons to report on.

    Read More...
  • Reviewer Name: Tove G.
    Position: COO
    Has used product for: 2+ Years
    Uses the product: Weekly
    Org Size (# of Employees): 1 - 25
    Feature Set 5 out of 5 stars
    Layout 5 out of 5 stars
    Ease Of Use 5 out of 5 stars
    Cost 5 out of 5 stars
    Customer Service 5 out of 5 stars
    Would you Recommend to Others? 10 out of 10

    Fantastic speedy support!

    5 out of 5 stars Date: Jul 22 2026
    Summary

    You guys are amazing! Fast and quick support. I really appreciate the pace at which the team works.

    Positive

    Great support
    Easy interface
    Easy of use

    Negative

    Nothing

    Read More...
  • Reviewer Name: Anthony T.
    Position: Marketing
    Has used product for: Free Trial
    Uses the product: Daily
    Org Size (# of Employees): 1 - 25
    Feature Set 4 out of 5 stars
    Layout 4 out of 5 stars
    Ease Of Use 4 out of 5 stars
    Cost 4 out of 5 stars
    Customer Service 5 out of 5 stars
    Would you Recommend to Others? 10 out of 10

    Excellent response to queries.

    5 out of 5 stars Date: Sep 01 2026
    Summary

    Great!! Apart from the amount of information this review requires. If I had known that it was going to take this long I would not have bothered.

    Positive

    Very fast and satisfactory solutions to a few queries i had when setting up. System is flawless and fast.

    Negative

    The opt out option may not be immediately obvious to the receiver and it would be good to have opt outs automatically deleted.

    Read More...
  • Reviewer Name: Heinrich D.
    Position: CEO/Founder
    Has used product for: Less than 6 months
    Uses the product: Daily
    Org Size (# of Employees): 1 - 25
    Layout 4 out of 5 stars
    Ease Of Use 5 out of 5 stars
    Cost 4 out of 5 stars
    Customer Service 4 out of 5 stars
    Would you Recommend to Others? 6 out of 10

    Support Assistance from BulkSMS (Kaamil)

    4 out of 5 stars Date: Mar 09 2026
    Summary

    Well, let's just say that we tested a competitor's API, webhooks, etc and had similar deployment issues - which was actually a "small thing" - but it took them 2 days just to respond. I subsequently cancelled our subscription, got a refund (after begging, and shouting).

    The same problem occurred with BulkSMS integration but it was resolved in less than an hour!!! - Service delivery matters and BulkSMS, especially Kaamil, was a superstar!

    Positive

    Really quick to respond - even on a Sunday.
    Even follow up responses was quick
    Seems that the support personnel really know the product

    Negative

    Don't know yet. When we have used the product for more than 2 months, we will list our findings.

    Read More...
  • Reviewer Name: Paul M M.
    Position: CEO
    Has used product for: 2+ Years
    Uses the product: Monthly
    Org Size (# of Employees): 1 - 25
    Feature Set 5 out of 5 stars
    Layout 4 out of 5 stars
    Ease Of Use 5 out of 5 stars
    Cost 4 out of 5 stars
    Customer Service 5 out of 5 stars
    Would you Recommend to Others? 9 out of 10

    Login details assistance

    5 out of 5 stars Date: Sep 23 2026
    Summary

    All was great

    Positive

    Morgan assisted me very well, no glitchesโ€ฆ.KUDOS

    At first I couldnโ€™t understand but he was patient enough to take me step by step which is very unlikely these days, so once againโ€ฆ..KUDOS to Morgan

    I would definitely recommend your platform to my fellow creative industry colleagues because the service is awesome

    Iโ€™ve actually used your platform from my club promoting days all the way to my festival days and I still havenโ€™t faced any problems

    Negative

    Nothing was wrong all was perfect

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  • Reviewer Name: Alexandru B.
    Position: Software Engineer
    Has used product for: Less than 6 months
    Uses the product: Yearly
    Org Size (# of Employees): 1 - 25
    Feature Set 2 out of 5 stars
    Layout 1 out of 5 stars
    Ease Of Use 2 out of 5 stars
    Cost 1 out of 5 stars
    Customer Service 4 out of 5 stars
    Would you Recommend to Others? 1 out of 10

    Very bad user experience

    2 out of 5 stars Date: Mar 23 2026
    Summary

    Bad experience. I will never use it again after I will manage to use the bought credits. I am sorry. Hope you will improve.

    Positive

    Not much to say about this application. I needed to inform my list of contacts about a fraud. I failed informing fast because of the bad experience with this solution.

    Negative

    Credits are not available instantly after payment.
    Bulk messages failed cannot be retried although there is a button to retry failures. High price.

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  • Reviewer Name: Bianca D.
    Position: Financial Advisor & Office Manager
    Has used product for: 2+ Years
    Uses the product: Yearly
    Org Size (# of Employees): 1 - 25
    Feature Set 5 out of 5 stars
    Layout 5 out of 5 stars
    Ease Of Use 5 out of 5 stars
    Cost 5 out of 5 stars
    Customer Service 5 out of 5 stars
    Would you Recommend to Others? 10 out of 10

    Arwaan Wyngaard - Outstanding Response Times - Even better service!

    5 out of 5 stars Date: Dec 04 2025
    Summary

    Amazing! Thank you! As mentioned, the company is a very good example to other service providers in the industry of what client service is.

    Positive

    Outstanding response time received from Arwaan. You were very friendly and i appreciate you assisting me to the best of your ability!

    Negative

    Not aimed at Arwaan as his service was excellent, however I am a little disappointed that an invoice cannot be repopulated after having company details corrected for accounting purposes. Please do look into that.

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  • Reviewer Name: A Verified Reviewer
    Position: Accounts adminastrator
    Has used product for: 2+ Years
    Uses the product: Daily
    Org Size (# of Employees): 1 - 25
    Feature Set 4 out of 5 stars
    Layout 4 out of 5 stars
    Ease Of Use 5 out of 5 stars
    Cost 4 out of 5 stars
    Customer Service 5 out of 5 stars
    Would you Recommend to Others? 9 out of 10

    Had a problem setting up regisry of BULKSMS on comreg sender ID

    5 out of 5 stars Date: Jul 25 2025
    Summary

    The overall experience was a good one & i felt the company listened & took notice of my query.
    I felt valued as a customer

    Positive

    The information i got from support was precise & delivered promptly. They answered my e mail straight away & came back a second time when i said the problem wasn't sorted.

    Negative

    I really cant think of any cons at this time. Just continue with the good service & support

    Read More...
  • Reviewer Name: Lisa C.
    Position: MD
    Has used product for: 2+ Years
    Uses the product: Daily
    Org Size (# of Employees): 1 - 25
    Feature Set 5 out of 5 stars
    Layout 5 out of 5 stars
    Ease Of Use 5 out of 5 stars
    Cost 5 out of 5 stars
    Customer Service 5 out of 5 stars
    Would you Recommend to Others? 10 out of 10

    Error

    5 out of 5 stars Date: Jul 21 2025
    Summary

    Excellent service, one of the best i have experienced,

    Positive

    Really helpful, Johnathon was a saint, he explained everything in detail, and nothing was to much trouble for him, really impressed.

    Negative

    The fact that they send you a step by step explanation of how to resolve your problems

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  • Reviewer Name: A Verified Reviewer
    Position: User
    Has used product for: 2+ Years
    Uses the product: Monthly
    Org Size (# of Employees): 1 - 25
    Feature Set 2 out of 5 stars
    Layout 2 out of 5 stars
    Ease Of Use 2 out of 5 stars
    Cost 2 out of 5 stars
    Customer Service 3 out of 5 stars
    Would you Recommend to Others? 3 out of 10

    App needs more work

    3 out of 5 stars Date: Jun 25 2025
    Summary

    Mediocre, but have not seen better and can't really be bothered changing.

    Positive

    Fairly easy process to set up bulk messages.
    Relatively low cost compared to alternatives.
    Fairly reliable.

    Negative

    Charges for messages not sent (due to errors).
    App needs more work.
    Need to re-verify your mobile number regularly.
    Invoicing in Euro requires exchange rate conversion.

    Read More...
  • Reviewer Name: Elmarie D.
    Position: Receptionist
    Has used product for: 2+ Years
    Uses the product: Weekly
    Org Size (# of Employees): 1 - 25
    Feature Set 5 out of 5 stars
    Layout 5 out of 5 stars
    Ease Of Use 5 out of 5 stars
    Cost 5 out of 5 stars
    Customer Service 5 out of 5 stars
    Would you Recommend to Others? 10 out of 10

    Satisfied User

    5 out of 5 stars Date: Nov 28 2025
    Summary

    It is only a pleasure to use this product, because it makes life easier in the workplace. Especially with the assistance of a great team!

    Positive

    I am really impressed with the prompt response when emailing the support group for assistance or queries. The team is very professional and helpful when providing the correct information. Thank you!

    Negative

    I have truly no complaints with using the Bulk SMS product, it is very user friendly.

    Read More...
  • Reviewer Name: Thembi Sophia M.
    Position: Receptionist and Administration assistant
    Has used product for: 2+ Years
    Uses the product: Yearly
    Org Size (# of Employees): 500 - 999
    Feature Set 5 out of 5 stars
    Layout 5 out of 5 stars
    Ease Of Use 5 out of 5 stars
    Cost 5 out of 5 stars
    Customer Service 5 out of 5 stars
    Would you Recommend to Others? 10 out of 10

    RESOLVED REQUEST - BEE CERTIFICATE

    5 out of 5 stars Date: Aug 19 2025
    Summary

    Perfect and clear communication, keep it up! I really appreciate your professionalism, would recommend anybody, anytime.

    Positive

    Immediate response and attention to requests. I was asking for their BEE Certificate as part of our compliance and got the best service!

    Negative

    No complaints. I am very much happy with the overall experience.

    Read More...
  • Reviewer Name: Francesco G.
    Position: Administrator
    Has used product for: Less than 6 months
    Uses the product: Weekly
    Org Size (# of Employees): 1 - 25
    Feature Set 5 out of 5 stars
    Layout 5 out of 5 stars
    Ease Of Use 5 out of 5 stars
    Cost 5 out of 5 stars
    Customer Service 5 out of 5 stars
    Would you Recommend to Others? 10 out of 10

    failure to send sms

    5 out of 5 stars Date: Feb 27 2025
    Summary

    Problem solved.
    Compliments.

    Positive

    Excellent assistance.

    Negative

    I had a problem sending the authcode via SMS to connect to the company VPN (via the Draytek firewall).
    The assistance was excellent, fast and professional!

    Read More...
  • Reviewer Name: A Verified Reviewer
    Position: IT admin
    Has used product for: Free Trial
    Uses the product: Daily
    Org Size (# of Employees): 26 - 99
    Feature Set 5 out of 5 stars
    Layout 5 out of 5 stars
    Ease Of Use 5 out of 5 stars
    Cost 5 out of 5 stars
    Customer Service 5 out of 5 stars
    Would you Recommend to Others? 10 out of 10

    nice service

    5 out of 5 stars Updated: Mar 20 2025
    Summary

    Good service, we want to try it but i think is the best service for the moment to do what we need. Thanks

    Positive

    The customer support experience is exemplary. The pricing for SMS services utilized in the PRTG software for alert notifications is reasonable.

    Negative

    Until now, I don't have any cons for this service.

    Read More...
  • Reviewer Name: Selma B.
    Position: Director
    Has used product for: 2+ Years
    Uses the product: Daily
    Org Size (# of Employees): 100 - 499
    Feature Set 5 out of 5 stars
    Layout 5 out of 5 stars
    Ease Of Use 5 out of 5 stars
    Cost 5 out of 5 stars
    Customer Service 5 out of 5 stars
    Would you Recommend to Others? 10 out of 10

    Stalwart

    5 out of 5 stars Date: Jun 09 2025
    Summary

    Excellent support when I forgot my password. Solved within minutes. Clear instructions. Simple, efficient, reliable, and inexpensive.

    Positive

    Everything. Have been using the product for 25 years for to text 4 Non Profit Organisations members, Family, Friends, and Residents in my apartment block.

    Negative

    I like BulkSms. What is not to like? Simple, efficient, reliable, inexpensive.

    Read More...
  • Reviewer Name: Ruahan N.
    Position: CEO
    Has used product for: 1-2 Years
    Uses the product: Monthly
    Org Size (# of Employees): 1 - 25
    Feature Set 2 out of 5 stars
    Layout 2 out of 5 stars
    Ease Of Use 2 out of 5 stars
    Cost 1 out of 5 stars
    Customer Service 1 out of 5 stars
    Would you Recommend to Others? 1 out of 10

    Reset password failure

    1 out of 5 stars Date: Apr 24 2025
    Summary

    Poor service.

    Positive

    Nothing.

    Negative

    Still cant reset my password, 3 emails sent.

    Read More...
  • Reviewer Name: Diane O.
    Position: Operations Manager
    Has used product for: 2+ Years
    Uses the product: Yearly
    Org Size (# of Employees): 1 - 25
    Feature Set 5 out of 5 stars
    Layout 5 out of 5 stars
    Ease Of Use 5 out of 5 stars
    Cost 5 out of 5 stars
    Customer Service 5 out of 5 stars
    Would you Recommend to Others? 10 out of 10

    Friendly and helpful staff

    5 out of 5 stars Date: Jun 17 2025
    Summary

    I'm happy to know that queries are attended to promptly. There's no long waiting periods and if they say you're being transferred to person X then that person attends to your query. Unlike other service providers where you are being transferred to one person, then another, then another and your problem is not resolved

    Positive

    I was impressed by the fact that when I called there's no long waiting period before someone answers. The lady introduced herself with professionalism and informed that that would be directed to the correct department. I was then referred to the person in that department; his name was provided, I was transferred, he answered and assisted me quite promptly and professionally.

    Negative

    I don't have any cons at present because the platform is easy to use. You know how many credits you're using etc etc.

    Read More...
  • Reviewer Name: Richard H.
    Position: Treasurer
    Has used product for: Less than 6 months
    Uses the product: Weekly
    Org Size (# of Employees): 1 - 25
    Feature Set 4 out of 5 stars
    Layout 4 out of 5 stars
    Ease Of Use 4 out of 5 stars
    Cost 5 out of 5 stars
    Customer Service 5 out of 5 stars
    Would you Recommend to Others? 9 out of 10

    First use of BulkSMS

    5 out of 5 stars Date: Dec 11 2025
    Summary

    Generally it does what it says on the tin, though for our use case another product is using BulkSMS to sent SMS messages.

    Positive

    Signed up as BulkSMS was supported by another product I was using. Set up straightforward, and I was soon sending my first test SMS

    Negative

    I didn't find it clear what the 'Sender ID' options were, but my lack of understanding was resolved quickly once I contacted Support.

    Read More...
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