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What is BulkSMS.com?

BulkSMS is a business messaging and SMS gateway platform developed by Celerity Systems to help organizations communicate with customers, employees, and other contacts through mobile messaging. The software provides multiple messaging interfaces, including a browser-based application, downloadable Windows and macOS desktop software, and an API for programmatic integration. Users can send individual or bulk SMS messages, organize contact lists, import recipient information, and create personalized communications using message templates. Its campaign management capabilities include scheduled messaging, configurable sender IDs, automated opt-in and opt-out handling, and support for long messages and Unicode characters. Two-way SMS functionality allows recipients to respond to outgoing messages, with incoming replies available through the messaging dashboard or supported integrations. The platform offers dedicated incoming long numbers and SMS shortcodes for businesses that require additional options for receiving messages and managing customer interactions. Its REST API enables developers to integrate SMS functionality into websites, customer relationship management systems, mobile applications, and automated business workflows. Webhooks and messaging integrations support automated appointment reminders, order confirmations, service notifications, one-time passwords, payment alerts, and other event-triggered communications. BulkSMS also provides RCS Business Messaging for branded messages with rich media and interactive buttons, alongside WhatsApp Business Messaging for customer notifications, marketing, and support. Reporting and account management features include delivery status tracking, message histories, downloadable reports, SMS credit purchases, automated credit top-ups, and low-balance notifications.

Pricing

Price Overview:
Pricing depends on quantity and region
Free Trial Offered?:
Yes

Integrations

Offers API?:
Yes, BulkSMS.com provides an API

Screenshots and Video

Company Facts

Company Name:
BulkSMS.com
Date Founded:
2000
Company Location:
South Africa
Company Website:
bulksms.com
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Product Details

Deployment
SaaS
Windows
Mac
iPhone
iPad
On-Prem
Training Options
Documentation Hub
Support
Standard Support
Web-Based Support

Product Details

Target Company Sizes
Individual
1-10
11-50
51-200
201-500
501-1000
1001-5000
5001-10000
10001+
Target Organization Types
Mid Size Business
Small Business
Enterprise
Freelance
Nonprofit
Government
Startup
Supported Languages
English

BulkSMS.com Categories and Features

SMS Marketing Software

2-Way Messaging
Contact Management
Mass Texting
Message Personalization
Mobile Coupons
Mobile Keywords
Reporting/Analytics
Scheduled Messaging
  • Reviewer Name: Debra B.
    Position: Senior Developer
    Has used product for: Less than 6 months
    Uses the product: Daily
    Org Size (# of Employees): 100 - 499
    Feature Set 5 out of 5 stars
    Layout 5 out of 5 stars
    Ease Of Use 5 out of 5 stars
    Cost 5 out of 5 stars
    Customer Service 5 out of 5 stars
    Would you Recommend to Others? 10 out of 10

    Support is 5 star

    5 out of 5 stars Date: Aug 16 2024
    Summary

    As a new customer and also new to APIs I was apprehensive to start using the service but there was no need to.
    It's so easy to use but also the support is quick to respond and have resolved every query so far.

    Positive

    Really easy to use but when I did get stuck the support was amazing.
    The documentation was really good.

    Negative

    The documentation was good (as per above) but some of it was out of date

    Read More...
  • Reviewer Name: Ghady M.
    Position: Marketing consultant
    Has used product for: 2+ Years
    Uses the product: Daily
    Org Size (# of Employees): 1 - 25
    Feature Set 5 out of 5 stars
    Layout 4 out of 5 stars
    Ease Of Use 4 out of 5 stars
    Cost 5 out of 5 stars
    Customer Service 5 out of 5 stars
    Would you Recommend to Others? 9 out of 10

    Amazing customer support

    5 out of 5 stars Date: Aug 21 2024
    Summary

    5/5

    The platform is easy to use and it is not "rocket science".

    And if you have any issue contact them.

    Positive

    They have a very fas customer support.

    Their team helped me with a problem that has been taking me too much time and effort and energy.

    But now it is solved.

    Negative

    Nothing.
    Maybe an area to improve is having an AI customer support.

    AI do not sleep or get sick so it might be good to try it out.

    Read More...
  • Reviewer Name: A Verified Reviewer
    Position: IT Support
    Has used product for: 6-12 Months
    Uses the product: Daily
    Org Size (# of Employees): 1 - 25
    Feature Set 5 out of 5 stars
    Layout 5 out of 5 stars
    Ease Of Use 5 out of 5 stars
    Cost 4 out of 5 stars
    Customer Service 5 out of 5 stars
    Would you Recommend to Others? 10 out of 10

    Great Support

    5 out of 5 stars Date: Nov 16 2023
    Summary

    Great customer service. Love it! Perfect services and deserve best rating. Keep up the good services.

    Positive

    Perfect Support Team and good at all aspects as well. Love their support team and how patient they are.

    Negative

    Nothing really but response time should be minimum.

    Read More...
  • Reviewer Name: Han W.
    Position: Public Relations Manager
    Has used product for: Less than 6 months
    Uses the product: Monthly
    Org Size (# of Employees): 26 - 99
    Feature Set 4 out of 5 stars
    Layout 4 out of 5 stars
    Ease Of Use 3 out of 5 stars
    Cost 4 out of 5 stars
    Customer Service 4 out of 5 stars
    Would you Recommend to Others? 9 out of 10

    Updating Phone Number

    5 out of 5 stars Date: Dec 27 2023
    Summary

    What I needed was sorted. They have manually added my number and gave me a call to make sure it was me.

    Positive

    I could not add/update the phone number and the team has helped me.I needed to add my number so that I could actually start using.

    Negative

    There was a lot of miscommunication and delay. What I requested was simple but either I or they did not understand it.

    Read More...
  • Reviewer Name: John C.
    Position: MD
    Has used product for: Less than 6 months
    Uses the product: Weekly
    Org Size (# of Employees): 1 - 25
    Feature Set 5 out of 5 stars
    Layout 5 out of 5 stars
    Ease Of Use 5 out of 5 stars
    Cost 5 out of 5 stars
    Customer Service 5 out of 5 stars
    Would you Recommend to Others? 10 out of 10

    Brilliant Service

    5 out of 5 stars Date: Oct 22 2023
    Summary

    Should have done it years ago!

    Positive

    Very knowledgeable very helpful and very pleasant in assisting my start up.

    Has helped our reminder process no end.

    Negative

    None. I have found no minuses yet and have great confidence that should I come across any it will be easily resolved.

    Read More...
    Official BulkSMS.com Response
    Date: Oct 24 2023
    Thank you for your review, John. We are happy you are happy. We are here to help.
  • Reviewer Name: A Verified Reviewer
    Position: Systems Engineer
    Has used product for: 2+ Years
    Uses the product: Weekly
    Org Size (# of Employees): 1 - 25
    Feature Set 4 out of 5 stars
    Layout 3 out of 5 stars
    Ease Of Use 4 out of 5 stars
    Cost 3 out of 5 stars
    Customer Service 4 out of 5 stars
    Would you Recommend to Others? 7 out of 10

    Stable, trustworthy very long-standing provider I'm sticking with

    4 out of 5 stars Date: May 23 2023
    Summary

    Generally good, have got to know the platform over time, and am well-established using it now after some years.

    Positive

    They have a basic set of web-based functions which are useful to me, and a decent-looking API which I am confident about exploring one day. The systems have been predictable and stable in ways that matter to me for many years.

    Negative

    I think there might be some cheaper alternatives, but as long as I'm sending hundreds of texts and not millions, I would rather the stability of a known and trusted platform for (maybe) the sake of fractions of a penny.

    Read More...
  • Reviewer Name: A Verified Reviewer
    Position: Operations
    Has used product for: Less than 6 months
    Uses the product: Weekly
    Org Size (# of Employees): 1 - 25
    Feature Set 4 out of 5 stars
    Layout 5 out of 5 stars
    Ease Of Use 5 out of 5 stars
    Cost 5 out of 5 stars
    Customer Service 5 out of 5 stars
    Would you Recommend to Others? 10 out of 10

    BulkSMS Support

    5 out of 5 stars Date: Nov 29 2023
    Summary

    Satisfied!!! Excellent service and support. Their assistance and ease in onboarding was great.

    Thank you.

    Positive

    What a pleasure to have a company that not only gives you a contact for support but that comes back with a workable solution. Always friendly and very prompt.

    Negative

    That they only integrate to SMS - would have loved to use them for our WhatsApp integrations as well.

    Read More...
  • Reviewer Name: A Verified Reviewer
    Position: General Manager - Res Division
    Has used product for: Less than 6 months
    Uses the product: Monthly
    Org Size (# of Employees): 26 - 99
    Feature Set 3 out of 5 stars
    Layout 3 out of 5 stars
    Ease Of Use 3 out of 5 stars
    Cost 3 out of 5 stars
    Customer Service 3 out of 5 stars
    Would you Recommend to Others? 1 out of 10

    UNABLE TO LINK BULK SMS ON MRI/MDA

    3 out of 5 stars Date: Oct 19 2023
    Summary

    Will be great once we can resolve as we are unable to set it up on MRI/MDA?

    Positive

    It would be great once the issue is resolved we are unable to set it up on MRI/MDA , not sure of the parameters to use.

    Negative

    We require assistance to set it up MRI/MDA not sure what option to make use of on MRI/MDA.

    Read More...
    Official BulkSMS.com Response
    Updated: Oct 20 2023
    Thank you for your review. I'm sorry you're not having any luck with this set-up. I've asked our Service Desk to follow up on your query from earlier in the week. Please expect a call or email from us shortly. If we're unable to reach you, please contact me directly at hello@bulksms.com and we'll send you the information you're looking for. We look forward to getting you up and running again. Yours in messaging, Samantha.
  • Reviewer Name: Edwin H.
    Position: Director
    Has used product for: 2+ Years
    Uses the product: Monthly
    Org Size (# of Employees): 1 - 25
    Feature Set 3 out of 5 stars
    Layout 4 out of 5 stars
    Ease Of Use 5 out of 5 stars
    Cost 4 out of 5 stars
    Customer Service 4 out of 5 stars
    Would you Recommend to Others? 9 out of 10

    Bulk SMS is used in critical comms use-cases

    5 out of 5 stars Date: May 23 2023
    Summary

    Overall experience is nine out of ten. The tool is very useful and is used extensively to enable the designed comms strategy for multiple clients/ use-cases.

    Positive

    Bulk SMS enables speedy comms of messages. The ability to personalize messages are critical and this really helps us to makes messages personal and deliver it on time.

    Negative

    At times the downstream delivery of SMS are delayed. The SMS delivery report does show failure status, but the "why" is not always clear. It's not always clear in the ZA context whether the failure is at Cellular Service Provider level or due to Cellular tower failure due to electricity blackouts.

    Read More...
  • Reviewer Name: A Verified Reviewer
    Position: Managing Director
    Has used product for: 2+ Years
    Uses the product: Daily
    Org Size (# of Employees): 1 - 25
    Feature Set 5 out of 5 stars
    Ease Of Use 5 out of 5 stars
    Would you Recommend to Others? 10 out of 10

    Quick service.

    5 out of 5 stars Date: Oct 27 2023
    Summary

    A super useful product that is easy to use and saves me time and gets the responses that I need for my business.

    Positive

    When I deal with the BulkSMS Support team I always find them responsive and quick to guide me to a solution to whatever problem I might be trying to solve.

    Negative

    Nothing to add here. I would like to see more analytics of the messages that I have sent available, but my understanding is that this is coming.

    Read More...
  • Reviewer Name: York L.
    Position: Executive Director
    Has used product for: Less than 6 months
    Uses the product: Daily
    Org Size (# of Employees): 1 - 25
    Ease Of Use 2 out of 5 stars
    Cost 3 out of 5 stars
    Customer Service 2 out of 5 stars
    Would you Recommend to Others? 3 out of 10

    Very slow implementation, very scarce communcation

    1 out of 5 stars Date: Jun 07 2023
    Summary

    The impression that BulkSMS is very well established in the southern African countries (where we work and need sound aggregation services) and therefore can establish the necessary services quickly and reasonably priced, was obviously wrong. It is just a hope a the moment, that after many months of waiting the basic service proposal will be stablished in the near future and will work smoothly.

    Positive

    The promises in the proposal of what BulkSMS will be able to do sounded very good at the beginning (last year).

    Negative

    Implementation is still pending after many months of patience.

    Read More...
    Official BulkSMS.com Response
    Date: Jun 08 2023
    Thank you for your review, York. I'm sorry that we've let you down through the implementation process. Please could you send more information to me at hello@bulksms.com? I'd like to understand where we went wrong, and how we can improve, and how we can move your implementation forward. I look forward to hearing from you. Yours in messaging, Samantha.
  • Reviewer Name: Vere K.
    Position: CEO
    Has used product for: 2+ Years
    Uses the product: Yearly
    Org Size (# of Employees): 1 - 25
    Feature Set 5 out of 5 stars
    Layout 5 out of 5 stars
    Ease Of Use 5 out of 5 stars
    Cost 5 out of 5 stars
    Customer Service 5 out of 5 stars
    Would you Recommend to Others? 10 out of 10

    Fast Response

    5 out of 5 stars Date: Nov 03 2023
    Summary

    Very Very Good its easy and straight to the point how their system works no complex settings or setups.

    Positive

    Thank you Kaamil for your fast response really appreciate it especially in an emergency this has proved very important.

    Negative

    None so far that I can see I am happy with what I see.

    Read More...