List of the Best Hockeycurve Alternatives in 2025
Explore the best alternatives to Hockeycurve available in 2025. Compare user ratings, reviews, pricing, and features of these alternatives. Top Business Software highlights the best options in the market that provide products comparable to Hockeycurve. Browse through the alternatives listed below to find the perfect fit for your requirements.
-
1
RevX
RevX powered by Affle
Empowering app marketers with data-driven growth strategies.Designed for Expansion, Tailored for App Marketers. RevX empowers app enterprises in their quest to gain and reconnect with users through programmatic advertising, driving sustained revenue growth. Our mission revolves around fostering the growth of your app business. By harnessing data science, artificial intelligence, and cutting-edge technology, we craft engaging ad experiences that resonate with your app users. At present, we are aiding clients in adapting to iOS 14.5 by enhancing LAT traffic and ensuring maximum efficiency in media buying. Core Features of Our Platform: Mobile user acquisition, user re-engagement strategies, programmatic impact campaigns for apps, real-time dynamic targeting, innovative creative solutions, and optimized dynamic creative adjustments. Additionally, we offer placement optimization, CPA/CPI forecasting, uplift analysis, and advanced deep learning algorithms to drive your success. -
2
Simpli.fi
Simpli.fi
Transform your marketing with precise, data-driven programmatic solutions.Our flagship offering, the Simpli.fi Programmatic Marketing Platform, streamlines the acquisition of highly-targeted impressions through numerous real-time bidding (RTB) ad exchanges. By utilizing Simpli.fi, programmatic marketers can harness unstructured data, opening up limitless opportunities for both display and mobile advertising strategies. The platform empowers marketers to focus on precise targeting, optimization, and analysis of display campaigns at the level of individual data elements, paralleling the capabilities afforded to local advertisers in pay-for-performance search, which ultimately enhances accuracy and minimizes inefficiencies. Notably, Simpli.fi is unique as the only programmatic marketing solution specifically crafted for unstructured data applications. Unlike many of its rivals that depend on generic technology acquired from third parties, Simpli.fi dedicates itself to developing proprietary technologies tailored for the effective use of unstructured data. Furthermore, the platform includes a well-rounded suite with DSP, DMP, and SSP features, allowing it to serve as a versatile tool for marketers. As a result, users experience a more cohesive and efficient approach to their programmatic marketing initiatives, leading to better performance outcomes and increased return on investment. This comprehensive functionality sets Simpli.fi apart as a leader in the programmatic marketing landscape. -
3
Automate360
Automate360
Transform your media buying with AI-driven efficiency today!We help digital marketers optimize their media buying processes for improved large-scale efficiency. As a leading provider of Artificial Intelligence solutions, Automate360 equips digital marketers with the tools they need to effectively achieve their goals at every stage of their campaigns. The company’s sophisticated programmatic platform enables effortless media purchases across a variety of social and display channels, such as Facebook, Instagram, Apple Search Ads, Google Ads, and YouTube. With a team comprised of experienced performance marketers, creative designers, media buyers, and account managers dedicated to each client, Automate360’s AI-enhanced algorithms offer substantial support. By leveraging Automate360, you can automate your social and display advertising efforts. With capabilities like dynamic offer selection, dynamic theme selection, and AI-driven optimization, brands can effectively hit their targets on a larger scale. The Automate360 platform enhances programmatic purchasing while maintaining full transparency in pricing and performance metrics. Moreover, fraud prevention is a key component of the services offered by Automate360, ensuring that all transactions occur in a secure environment. This strong focus on security not only protects clients but also reinforces Automate360’s standing as a reliable partner in the digital marketing industry, helping brands navigate the complexities of modern advertising with confidence. -
4
GaleForceMedia
GaleForce Digital Technologies
Revolutionize media buying with seamless efficiency and support.Software designed specifically for marketing agencies and businesses is here to revolutionize your media planning and buying. GaleForceMedia is a web-based solution that enhances the efficiency of media processes. This platform empowers media buyers to remove unnecessary tasks, such as handling duplicate fields, while also managing diverse media purchases, evaluating ad performance accurately, and streamlining invoice reconciliation. With an intuitive workflow, GaleForceMedia enables users to conduct all their media buys from a single interface or module. Accessibility is a key feature, allowing media buyers and planners to utilize GaleForceMedia from any location. Developed by experienced media buyers who understand the challenges faced in the industry, this software provides the necessary support system to address common frustrations. Ultimately, GaleForceMedia aims to create a seamless experience for its users, facilitating more effective media strategies and improved outcomes. -
5
Roku Advertising
Roku
Engage streaming audiences with precision-driven advertising solutions.Roku Advertising delivers a scalable and precision-targeted solution for businesses seeking to advertise on the top streaming platform in the U.S. Roku's reach extends to over 125 million U.S. households daily, offering unparalleled scale and audience engagement. Through its powerful combination of data-driven insights, advanced technology, and captivating ad formats, Roku enables brands to amplify their marketing efforts across all stages of the customer journey. Whether you're looking to increase brand awareness, drive deeper customer consideration, or track sales, Roku’s performance analytics provide actionable insights to refine and improve campaign effectiveness. The platform’s tools, such as video ads, native ads, and action ads, allow advertisers to engage audiences with unmissable, customized experiences. Roku’s continuous tracking of trends in streaming content, sports, and entertainment ensures your ad strategy is aligned with the latest viewing behaviors, enabling you to stay ahead of the curve in an ever-evolving digital landscape. -
6
Centro Basis
Centro
Unlock unparalleled efficiency and precision in marketing campaigns.At the heart of Basis is its acclaimed omni-channel demand-side platform (DSP), meticulously crafted for remarkable speed and efficiency, which is crucial for the success of your programmatic campaigns. By harnessing Basis' cutting-edge artificial intelligence engine, you can unlock outstanding outcomes for your marketing initiatives. You have the option to choose between algorithmic or machine learning optimization, both of which continually evaluate data from over 30 different campaign metrics to meet your unique goals. This capability empowers you to make well-informed, optimized decisions that boost overall performance. With the robust performance automation offered by Basis, scaling your efforts becomes a seamless task. Engage your audience in real-time with sophisticated geo-fencing features that allow you to identify specific locations on a map, input street addresses, or categorize various target areas. You can create audiences based on users who have frequented a certain location, address, or category. Furthermore, Centro leverages more than 15 years of solid publisher partnerships to provide an unrivaled library of over 2,000 active private marketplace deals from numerous leading websites, guaranteeing you access to exceptional advertising avenues. This vast network not only enhances flexibility and creativity in executing campaigns but also significantly amplifies the potential for impactful results. Ultimately, Basis empowers marketers to navigate the complexities of digital advertising with confidence and precision. -
7
Bionic for Agencies
Bionic Advertising Systems
Elevate your media planning with award-winning efficiency today!Top-Rated Media Planning Software This highly acclaimed media planning software, recognized with a 5-star rating and multiple awards, creates impeccable media plans along with visually appealing flowcharts. It simplifies the process of RFPs and Os, ensures smooth trafficking, and provides thorough reporting. Among its numerous features, you'll appreciate the client dashboards and seamless vendor reconciliation, making your media planning experience even more efficient! -
8
Adelphic
Viant
Transform audience insights into impactful marketing strategies effortlessly.Adelphic combines your customer insights with Viant's first and third-party data, offering marketers a detailed and thorough perspective on their audience profiles, which leads to more informed media strategies and investment choices. By integrating your customer information with a robust network of 250 million registered users, you can swiftly identify, manage, and engage new audience segments. These segments can be characterized by various identity attributes, such as demographics, purchasing habits, and online behaviors, while also improving campaign reach with sophisticated lookalike modeling techniques. The platform guarantees that customer identities remain intact through a fully integrated system that links devices and offline actions to real individuals, allowing for smooth execution and measurement of campaigns. With our self-service demand-side platform (DSP), advertisers can execute their programmatic media efforts seamlessly across multiple devices, confident in the integrity of their data and modeling techniques. Unlike many other DSPs, Adelphic uses first-party data to provide the accuracy of targeting that genuinely connects with audiences. This cutting-edge approach empowers marketers to continuously refine their strategies to align with evolving consumer behaviors and preferences, ensuring that they remain competitive in a dynamic market landscape. As a result, businesses can achieve more effective outreach and engagement through tailored marketing efforts. -
9
The Trade Desk
The Trade Desk
Empowering advertising through transparency, insight, and inclusivity.Advertising is essential for the open internet, providing crucial support to content creators, journalists, and the unhindered exchange of ideas and information. Our media-buying platform is crafted to foster a more engaging and inspiring atmosphere for everyone participating in this ecosystem. We are committed to transforming the media landscape in a manner that serves the greater good of humanity. Our strategy focuses on helping brands create a more relevant and insightful advertising experience for consumers while setting a new standard for global outreach, precision, and transparency. What distinguishes us is our buy-side operation, which harmonizes with the interests of all parties involved. We do not push our own media products since we hold no ownership in any; it truly couldn't be simpler. With The Trade Desk, you gain access to one billion more individuals than you would with other prominent media-buying platforms. Our mission is to ensure that your advertising expenditure is informed by data-driven insights, enhancing transparency throughout every aspect of our operations, including pricing, inventory, measurement, and reporting. By embracing these principles, we strive to create a more fair and inclusive advertising environment for all stakeholders, ultimately benefiting the entire industry. -
10
StackAdapt
StackAdapt
Empowering agencies with innovative, flexible programmatic advertising solutions.The Success of Agencies. Delve into the self-service programmatic advertising platform that is a favorite among leading digital marketers throughout North America. StackAdapt elevates the conventional Demand-Side Platform (DSP) experience by providing state-of-the-art technology, coupled with a committed team that has a deep understanding of the advertising environment and the agencies striving to exceed client expectations. This is exactly why StackAdapt presents distinctive benefits: there are no monthly minimums, accommodating the variable nature of brands, campaigns, and market fluctuations. Moreover, the insight provided by the StackAdapt Creative Studio ensures that your programmatic media mix performs at its best, paired with outstanding creatives. In addition, StackAdapt offers a vast array of inventory sources across diverse channels and devices, positioning itself as the industry leader in scalable native advertising. With such a comprehensive suite of offerings, agencies are empowered to effectively manage the intricacies of the digital advertising landscape while achieving their goals. This adaptability and resourcefulness ultimately contribute to the sustained success of agencies in a competitive market. -
11
ExactDrive
ExactDrive
Unlock powerful advertising connections with real-time bidding efficiency.ExactDrive has developed a state-of-the-art real-time media buying platform that enables digital marketers to evaluate, bid on, and secure advertising slots on a per-impression basis. By utilizing real-time bidding, advertisers can create significant one-on-one connections with their target audiences while increasing the scale, safety, and efficiency of their marketing efforts. Whether your aim is to boost brand recognition, encourage consumer engagement, or experiment with new marketing avenues, ExactDrive's committed managed services team works diligently behind the scenes to help you meet your goals, allowing you to focus on essential operational responsibilities. Our all-encompassing digital media buying and planning platform acts as a comprehensive solution for strategizing, trafficking, managing, and assessing your online advertising tactics. To unlock expert assistance and take command of your advertising campaigns, simply fill out the provided form. With ExactDrive, you gain total command over your online advertising endeavors, supported by our skilled managed services team. This platform delivers the flexibility and outreach needed for achieving peak results in your campaigns while offering extraordinary insights through sophisticated reporting tools. Furthermore, you can have confidence that our forward-thinking approach will simplify the intricacies of digital advertising, ultimately leading to a more effective marketing strategy. Our dedication to innovation ensures that your advertising efforts are not only efficient but also tailored to meet your unique business needs. -
12
Effectively connect with prospective customers and supporters without needing to be an expert in your field. You can start promoting your brand on Facebook by using simple self-service tools that help you create and manage advertising campaigns while tracking their performance through clear reports. With a staggering two billion active users monthly, Facebook offers an extensive platform to reach nearly any target demographic. To identify the best advertising objective, consider your goals—whether that involves increasing website sales, encouraging app downloads, or raising brand awareness. Utilize your insights into your target audience—taking into account aspects like age, location, and other vital characteristics—to fine-tune the demographics, interests, and behaviors that resonate with them. After that, choose where you want your ads to appear, whether it's on Facebook, Instagram, Messenger, Audience Network, or through a combination of these channels. Moreover, during this stage, you can also decide which mobile devices will display your advertisements, further refining your targeting efforts. Adopting this thorough strategy will significantly improve both your advertising impact and your engagement with potential customers, creating a more meaningful connection. Ultimately, the more you tailor your approach to the audience's preferences, the better your results are likely to be.
-
13
BluHorn
BluHorn
Exceptional media solutions for planners and buyers alike.BluHorn has proudly served the market for nearly a decade, with a commitment to delivering an exceptional experience for both planners and buyers. Our approach is to treat our customers like family, always striving to meet their needs. With numerous media purchasing solutions available, we understand that profitability and alignment with buyer specifications are crucial. To stand out in the competitive software landscape, we provide distinct advantages that enhance the user experience significantly. Our features include the integration of Nielsen and Comscore ratings, comprehensive invoice reconciliation, thorough post-buy analysis, seamless QuickBooks Online accounting integration, an import tool for availabilities and proposals, customized reporting options, specialized worksheets, and team functionalities. Additionally, we offer multi-user capabilities and a wholesale marketplace for products and services, complemented by a CRM tool designed to streamline operations. For more information and to take advantage of our 14-day free trial, be sure to visit bluhorn.com! -
14
iGaming Audience Platform
Delta Projects
Revolutionizing advertising strategies with data-driven insights and precision.The iGaming Audience Platform integrates a Data Management Platform (DMP), a Demand-Side Platform (DSP), and an Ad Server, creating a holistic ecosystem for media buyers to efficiently strategize, acquire, and track advertising in real-time. By utilizing extensive datasets and sophisticated machine learning algorithms, we facilitate the rapid communication of information to the DSP, enabling accurate targeting and effective management of campaigns. Delta Big Data significantly enhances the reporting capabilities of our Ad Server, allowing clients to verify that their campaigns have successfully reached the desired demographic segments for the first time. Additionally, the Delta Projects Audience Station (DMP) equips users with the tools to precisely identify and manage their target audiences. By accurately segmenting these groups, advertisers can dramatically boost their campaign effectiveness. The Audience Station also offers valuable insights into ideal targeting tactics and timing, empowering marketers to analyze iGaming customer behavior, monitor spending trends, assess purchase intentions, evaluate product desirability, and measure audience performance. As a result, this powerful platform fosters a more insightful and impactful advertising strategy, ultimately leading to improved return on investment for clients. Furthermore, the continuous evolution of the platform ensures that users remain at the forefront of advertising innovation. -
15
Xandr
Microsoft
Transforming advertising through data-driven innovation and partnership.Xandr, a branch of Microsoft, operates as a global advertising company that provides a technology-driven platform enriched with data, designed to foster a marketplace for premium advertising. This cutting-edge platform is dedicated to optimizing returns for both advertisers and publishers, while steadfastly adhering to the ideals of an open marketplace and championing the global open web. Among the key products offered by Xandr are Invest DSP, Monetize SSP, and Curate, all of which enable advertisers to connect effectively with their desired audiences and assist publishers in boosting their revenue. With a strong worldwide presence, Xandr is strategically positioned as a vital partner for brands aiming to expand their international reach and enhance audience engagement. As the dynamics of digital advertising continue to shift, Xandr is determined to evolve its offerings in order to align with the ever-changing demands of the marketplace and ensure continued success for its clients. This adaptability reflects their commitment to innovation and excellence in the advertising sector. -
16
MonkeyFlux
MonkeyFlux
Transform your campaigns effortlessly with precision and innovation.Let us take care of the demanding tasks on your behalf. Our platform is designed to enhance your campaigns tirelessly, managing bids with precision and providing comprehensive reporting on even the smallest details. This allows you to dedicate more time to addressing the needs of your customers. MonkeyFlux boosts the efficiency of your digital media campaigns by automatically managing bids and performing in-depth data analysis. Utilizing automation, machine learning, and advanced data techniques, you can simplify processes and regain precious time. Our innovative technology offers tailored digital solutions specifically for media buying. By employing automation and cutting-edge methodologies, we assist you in sharpening your advertising strategies. Whether you choose to work closely with your team or hand over the entire process to us, we guarantee seamless integration within a single platform. Effortlessly connect with Google Ads, Facebook Ads, your DSP, or any personalized integrations you may need. Use artificial intelligence and machine learning to optimize your campaigns for the highest impact. Improve the return on your investment by strategically adjusting thousands of micro-bids every hour, ensuring your advertising endeavors achieve the most favorable outcomes. Embrace the next generation of media buying with our comprehensive platform, and watch your advertising strategies transform. With our dedicated support, you can confidently navigate the complexities of the digital landscape. -
17
Google Display & Video 360
Google
Transform your marketing strategy with seamless campaign management solutions.Boost your operational effectiveness with a robust campaign management system designed specifically for large enterprises, seamlessly integrating aspects such as media planning, creative development, and performance monitoring all within a single platform. Facilitate cooperation among your creative, analytics, television, and digital teams through a unified solution that promotes insight sharing, streamlines workflows, and enhances your access to vital data. Leverage a centralized resource to gather comprehensive audience insights, ensuring that your messaging is precisely directed toward the right demographics. Employ advanced machine learning techniques to automate essential functions like bidding and optimization, enabling you to swiftly adjust to customer needs and shifts in the market landscape. Achieve in-depth visibility into your spending and accurately monitor the placement of your advertisements, granting you greater control through Display & Video 360. By utilizing Display & Video 360, you can tap into a suite of crucial end-to-end campaign management tools, such as creative workspaces and automated bidding, designed to foster rapid insights, improve collaboration, and deliver remarkable results. Integrating these capabilities allows you to pivot your marketing strategies with greater agility, ultimately enhancing the effectiveness of your campaigns significantly. In this fast-paced environment, staying adaptable is essential for maintaining competitive advantage and driving growth. -
18
AdCritter
AdCritter
Create impactful ads effortlessly and reach your audience.An effective advertisement can wield immense influence when directed at the appropriate audience. AdCritter, a cutting-edge programmatic advertising platform, enables you to zero in on your ads for the most promising potential customers. It features a user-friendly ad builder and an extensive library of pre-made advertisements suitable for nearly every type of enterprise, streamlining the ad creation process. While modern advertising technology can seem daunting, it also possesses remarkable capabilities. Options such as geo-targeting, audience targeting, interest-based targeting, and keyword targeting represent just a fraction of the tools at your disposal. Additionally, CRM matching is available as an option. AdCritter encompasses all these advanced technologies, ensuring they are accessible and easy to comprehend. Compelling advertisements form the backbone of any successful advertising campaign, and with AdCritter, crafting professional-quality ads is achievable with just a few clicks. If you prefer an even more straightforward solution, you can select from thousands of pre-designed ads customized for your business sector, and we will take care of keeping them current. The largest corporations utilize programmatic advertising because of its effectiveness, and now you have the opportunity to leverage the same power for your own business endeavors. With AdCritter, you'll find that creating impactful ads has never been easier, allowing you to focus on growing your business. -
19
Fusion92
Fusion92
Transforming advertising with data-driven, engaging consumer experiences.We develop captivating advertising experiences that foster consumer interaction through our cutting-edge, data-driven solutions. Our advertisements are truly flexible, designed in real-time by leveraging insights related to individual users and their geographical context. By ingeniously combining data with creative elements, we provide advertisers with unmatched adaptability in their promotional efforts. Our state-of-the-art technology not only boosts efficiency and speeds up time-to-market but also helps in cutting overall costs. This unique system encourages consumer engagement by displaying personalized, dynamic messages through digital display advertisements. With an emphasis on localized content and analytics, our creative ad designs are ready for quick implementation. Our data-informed ad units can easily connect with any content source, presenting a diverse range of formats across all channels. Instant updates remove the necessity for re-trafficking, ensuring that campaigns stay up-to-date. There’s nothing that connects with consumers like video, and our video technology leverages the power of moving visuals to convey compelling marketing messages that yield significant results. Furthermore, our comprehensive strategy integrates seamlessly across all platforms, amplifying the reach and effectiveness of every single campaign we initiate. This holistic approach not only enhances brand visibility but also cultivates lasting consumer relationships. -
20
Choozle
Choozle
Elevate your advertising game with precision-targeted programmatic solutions.Take command of your digital advertising strategy by leveraging our all-encompassing platform to execute programmatic ad campaigns of any scale. Discover the optimal targeting tactics designed specifically for your campaign goals, ensuring maximum impact. Enjoy a seamless campaign setup process complemented by dedicated support tailored to your needs. Effortlessly manage and enhance a variety of advertisers and programmatic initiatives, no matter what your objectives may be. With our intuitive and feature-rich software, along with comprehensive customer onboarding, you can effectively strategize and roll out your campaigns. Launch highly-targeted initiatives with custom audiences built from both first and third-party data sources. You can also concentrate on particular geographic locations or adjust your strategy based on the content and categories of websites. Our platform is equipped with cutting-edge tools that allow you to seamlessly integrate first and third-party data, crafting custom audiences that include your most engaged customers to optimize outcomes. By utilizing our advanced solutions, you can simplify your advertising workflow and markedly enhance the effectiveness of your campaigns, ultimately driving better results for your business. Embrace the future of digital advertising with confidence and precision. -
21
Moloco
Moloco
Transform your advertising with data-driven machine learning solutions.Moloco is a state-of-the-art platform that leverages machine learning technology to provide advanced advertising solutions designed to foster business growth through improved strategies for user acquisition, monetization, and engagement. It offers a comprehensive range of tools, including Moloco Ads, Moloco Commerce Media, and Moloco Streaming Monetization, enabling companies across various industries—such as mobile apps, retail, and streaming services—to fully utilize data-driven insights and automation. By tapping into the power of machine learning, Moloco’s platform enhances ad targeting and increases return on investment, while also enriching the customer experience through customized and effective advertising campaigns. This forward-thinking strategy not only aids businesses in achieving their objectives but also evolves in response to the dynamic landscape of market demands, ensuring they remain competitive. As a result, Moloco positions itself as a pivotal partner for companies seeking to thrive in an increasingly complex digital advertising environment. -
22
engage:BDR
engage:BDR
Innovative advertising solutions for optimal performance and transparency.Engage:BDR is recognized as a leading provider of video and display advertising solutions across multiple devices. By pioneering performance-driven strategies for Display marketers, we were among the first online media firms to forge direct partnerships with publishers, using our early achievements to develop a robust omni-channel technology infrastructure that serves both advertisers and publishers effectively. Our skilled team and wide-ranging influence have earned us the title of the top entity in the Display advertising sector according to comScore, boasting an impressive 97% market penetration in the United States and making significant strides into the Top 20 Video companies. Engage also features a high-quality mobile advertising marketplace designed for desks, agencies, and brands, offering distinctive and transparent inventory that meets the needs of programmatic buyers, publishers, and advertisers. We utilize our cutting-edge programmatic purchasing platform, First-Impression, to facilitate data-informed media acquisitions across a wide spectrum of display, video, native, and audio inventory, ensuring superior outcomes for our clientele. Our relentless focus on innovation and transparency not only enhances our capabilities but also reinforces our status as a frontrunner in the ever-evolving digital advertising arena, making us an invaluable partner for those looking to navigate this dynamic landscape. -
23
Zeta Marketing Platform
Zeta Global
Transforming marketing with AI-driven insights and personalization.Zeta Global functions as a cutting-edge marketing technology company that harnesses an extensive database of over 2.4 billion identities, using AI-powered insights to analyze consumer intentions, improve user experiences, and promote customer development and loyalty. The firm provides an all-encompassing set of tools for marketers that covers every stage, from acquiring customers to maintaining ongoing interactions. By pinpointing specific target audiences and creating customized experiences across various channels, Zeta facilitates real-time personalization on a large scale, which results in outstanding outcomes. The Zeta Marketing Platform offers an immediate snapshot of both potential and current customers, utilizing AI to deliver profound and comprehensive personalization across multiple platforms. Over the past decade, Zeta's unique combination of capabilities has aided in the growth of brands while continually evolving to address the changing demands of the market. This dedication to innovation and efficiency not only distinguishes Zeta in a competitive environment but also positions it as a leader in the marketing technology field. In addition, Zeta's agile approach allows it to adapt swiftly to new trends and customer needs, ensuring sustained success for its clients. -
24
ReTargeter
ReTargeter
Maximize brand visibility and conversions through strategic retargeting.Keep your brand at the forefront of consumers' minds by showing ads to visitors of your website as they browse the internet. By transitioning your customer database online, you can use just an email or physical address to present display ads effectively. Bridge the gap between display advertising and search ads for a more cohesive marketing strategy. Provide targeted advertisements to potential customers based on distinct keywords to drive qualified traffic to your site. Leverage the most contextually relevant inventory to attract suitable visitors to your platform. Build your unique target audience by integrating various data types, such as demographic, geographic, behavioral, interests, and intent. Merge both online and offline data to create custom audiences that enhance targeting effectiveness and broaden your reach. Implementing retargeting or remarketing is a strategic online advertising method that ensures your brand remains in view for users who leave your site without making a purchase. Since only about 2% of web visitors typically convert on their first visit, retargeting plays a crucial role in engaging the remaining 98% of users. This approach not only strengthens brand awareness but also significantly boosts the likelihood of conversions. Additionally, by consistently reminding potential customers of your offerings, you enhance their chances of returning to your site to finalize their purchase. -
25
Criteo
Criteo
Transform your shopping experience with cutting-edge advertising solutions.The landscape of shopping has undergone a profound transformation. Consumers now seamlessly navigate between in-store and online environments, seeking out new products, comparing prices, and making returns with ease; furthermore, they increasingly turn to influencers and experts to assess the attributes and suitability of products for their needs. In this evolving market, Commerce Media has emerged as the fastest-growing advertising channel, ranking as the fourth major wave in Digital Advertising, following display, search, and social media. Criteo, recognized as the leading Commerce Media Company globally, provides a comprehensive array of advertising solutions that link retailers, brands, and publishers to valuable in-market shoppers while also helping consumers find products they will genuinely appreciate. Our Commerce Media Platform encompasses several innovative tools, including C-Growth, a performance marketing solution tailored for direct-to-consumer (DTC) and e-commerce websites; C-Yield, a retail media monetization platform designed for international retailers; C-Max, a retail media demand-side platform (DSP) crafted for brands and agencies; and C-Grid, a supply-side platform (SSP) centered on commerce for media owners, all of which work together to enhance the shopping experience. As we continue to adapt to the changing retail landscape, these tools are essential for driving engagement and improving sales outcomes. -
26
MediaMath
Infillion
Empower your marketing with seamless, integrated campaign management.Our all-encompassing demand-side platform (DSP) allows marketers to effectively manage their campaigns across multiple channels, including mobile, display, social media, video, audio, and native advertising, while also offering unique access to our vast global network of high-quality supply sources. With a complete set of tools for executing campaigns, managing creative assets, targeting audiences, and analyzing performance, we empower marketers to move beyond fragmented channel approaches. This strategy significantly boosts consumer engagement and leads to substantial business results from their marketing initiatives. By adopting this integrated approach, marketers can not only simplify their campaign management but also cultivate a cohesive marketing strategy that drives better overall performance. -
27
AdRoll
AdRoll
Transform your e-commerce strategy with AI-driven marketing insights.We simplify the competitive landscape for e-commerce businesses. Our innovative AI functions as a squad of marketing specialists, empowering you to enhance your brand visibility and boost sales. AdRoll's dynamic growth marketing platform enables you to cultivate a brand that resonates with customers, convert more leads into loyal buyers, and strengthen customer retention. With a network comprising over 37,000 brands, AdRoll is continually expanding. Discover new audiences that will become enamored with your offerings. By integrating our proprietary AI with sophisticated audience targeting, we help generate awareness and drive traffic to your website. Engage your audience through various channels, including advertisements, emails, and your online store. Utilize the insights you have about your customers alongside our extensive database of over 1.2 million shopper profiles to identify products they will cherish and purchase. To foster growth, it’s essential to not only focus on acquiring new customers but also to nurture existing relationships. Delivering personalized and relevant cross-channel experiences will ultimately enhance loyalty and maximize lifetime value (LTV), ensuring sustainable success for your brand. Embrace this comprehensive approach to create lasting connections with your customers. -
28
Elevate the visibility of your business with Google Ads, connecting you to potential clients who are actively seeking services akin to yours on Google Search and Maps. You are only charged for concrete outcomes, such as site visits or phone inquiries, ensuring that your advertising budget is spent effectively. When prospects search for what you offer, your business can prominently appear in search results, as Google is the go-to platform for inquiries related to activities, destinations, and purchases. Your digital ads can be tailored to reach users at that crucial moment when they demonstrate interest in products or services you offer. Whether they are using a desktop or a mobile device, a strategically placed ad can transform queries into devoted customers. By utilizing ads that direct users to your website, you can significantly boost online sales, increase reservations, or encourage newsletter signups. Additionally, enhance customer interaction by featuring your contact details and incorporating a click-to-call option, streamlining the process for potential clients to contact you. You can also utilize business ads that provide navigational assistance, directing individuals to your physical location on the map, which effectively increases foot traffic to your establishment. This comprehensive approach not only expands your audience reach but also reinforces your brand's position in a competitive landscape, ultimately driving growth and success for your business.
-
29
Adobe Advertising Cloud
Adobe
Transform your advertising strategy with seamless automation and innovation.At the crossroads of programmatic advertising and media, Adobe distinguishes itself with a robust independent advertising platform that effortlessly integrates and automates all facets of media, screens, data, and creativity on a grand scale. This development signals a departure from fragmented media strategies, as automated media procurement through a demand-side platform (DSP) becomes crucial for organizations looking to elevate their digital marketing approaches. A well-chosen DSP can offer the necessary competitive advantage for executing your strategies both efficiently and cost-effectively, while also facilitating accurate result forecasting and creating delightful experiences for your audience. Recognized consistently as a Leader in the field by Forrester, Adobe Advertising Cloud exemplifies a dedication to delivering exceptional service. Discover how we can help you carve out your own path to market leadership. Utilizing a unified demand-side platform enhances the visualization of an omni-channel strategy; with Adobe Advertising Cloud DSP, you can tap into a vast, agnostic inventory of advertisements across multiple media channels, paired with a comprehensive toolkit for ensuring quality and precise measurement. This combination empowers you to reach your advertising objectives more successfully while fostering an environment that encourages collaboration and innovation. Embrace the future of advertising where all components function in unison for optimal effectiveness and influence. -
30
WideOrbit
WideOrbit
Streamline media operations and elevate your business efficiency.WideOrbit provides media companies with the tools they need to streamline their business processes by making the sales journey more straightforward. This all-encompassing platform ties together every element of the workflow—from the initial sales pitches right through to the completion of payments, encompassing both digital advertising and upfront cash deals—thereby allowing users to tap into a wider marketplace. Enhance efficiency with solutions that consolidate all media buying and selling functions into a single, integrated system. Users can obtain crucial insights that aid in making well-informed business decisions by viewing their data from an integrated standpoint across various channels, markets, and platforms, including sales, finance, and external partners. By enabling strategic integrations that unify diverse demand sources, improve inventory management, and streamline workflows, WideOrbit enhances collaboration and operational effectiveness. In this way, WideOrbit empowers media firms to maximize their potential and adapt to the continuously changing industry environment, ensuring they stay competitive. As a result, organizations can thrive and respond proactively to emerging trends and market demands.