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What is Nutshell?

Managing your CRM shouldn't be a source of anxiety.

Nutshell serves as a comprehensive platform for CRM, sales automation, and email marketing, designed to aid B2B organizations in collaborating effectively to secure more deals.

User-friendly yet robust enough to meet the needs of any business, Nutshell is tailored for teams looking to eliminate the hassle of juggling multiple sales and marketing tools, without incurring the cost of a full-time administrator to manage their software ecosystem.

Every subscription to Nutshell comes with unlimited data storage, customizable reporting options, complimentary assistance for data migration, and outstanding live support, all at a budget-friendly price.

It seamlessly integrates with the software that small businesses are already familiar with, such as Google Workspace, Microsoft Office/Outlook, QuickBooks Online, Intercom, and Slack. Additionally, Nutshell provides dedicated mobile applications for both iPhone and Android users.

As a prominent CRM solution for small businesses with a vast global customer base, Nutshell is perfectly suited for any B2B enterprise that prioritizes relationship-building, including sectors like manufacturing, professional services, technology, wholesale, and non-profit organizations.

Explore what Nutshell has to offer—you might just find the perfect partner for your business growth journey.

Pricing

Price Starts At:
$13.00/month/user
Price Overview:
Nutshell Sales: From $13/user per month.

Nutshell Marketing: Pricing based on # of marketable contacts, starting at $5/month.

Nutshell Engagement: $16 per user per month
Free Trial Offered?:
Yes

Integrations

Offers API?:
Yes, Nutshell provides an API

Screenshots and Video

Company Facts

Company Name:
Nutshell
Date Founded:
2009
Company Location:
United States
Company Website:
www.nutshell.com
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Product Details

Deployment
SaaS
iPhone
Android
Training Options
Documentation Hub
Online Training
Webinars
Video Library
Support
Standard Support
Web-Based Support

Product Details

Target Company Sizes
1-10
11-50
51-200
201-500
501-1000
1001-5000
Target Organization Types
Mid Size Business
Small Business
Enterprise
Freelance
Nonprofit
Government
Startup
Supported Languages
English

Nutshell Categories and Features

Sales Tracking Software

Activity Dashboard
Alerts / Notifications
Appointment Scheduling
Call Logging
Comments / Notes
Custom Reports
Document Management
Email Templates
Interaction Tracking
Lead Management
Lead Scoring
Pipeline Management
Reporting / Analytics
Task Management

Sales Force Automation Software

Call Management
Campaign Management
Channel Management
Commission Management
Contact Management
Contract Management
Customer Database
Email Marketing
Field Sales Management
Lead Management
Opportunity Management
Performance Metrics
Proposal Generation
Referral Tracking
Sales Forecasting
Territory Management

Sales Engagement Software

CRM Integration
Call Scripts / Call Steps
Email Sequences
Email Tracking / Automation
Lead Management
Reporting / Analytics
Sales / Voice Dialer
Sales Automation
Search
Task Management
Templates
Workflow Management

Sales Enablement Software

Collaboration
Contact Management
Content Management
Document Management
Goals / Quota Management
Lead Management
Meeting Management
Performance Management
Presentation Management
Proposal Management
Territory Management
Training Management

Sales Analytics Software

Collaboration Tools
Dashboards
Forecasting Analytics
Ideal Customer Profile (ICP)
Lead Analytics
Pipeline Management
Predictive Forecasting
Predictive Lead Scoring
Sales Intelligence Reporting

Online Form Builders

Artificial Intelligence
Assign Roles / Permissions
Collaboration Tools
Conversational Forms
Data Tables
Drag & Drop / No Code
Export to PDF
HIPAA Compliant
Import Existing Forms
Mobile Forms
Offline Forms
Pre-made Templates
Quizzes / Questionnaires
Reporting / Data Visualization
Signup Forms
Surveys

Marketing Automation Software

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Lead Management Software

Activity Tracking
Campaign Management
Lead Capture
Lead Distribution
Lead Nurturing
Lead Scoring
Lead Segmentation
Pipeline Management
Prospecting Tools
Source Tracking

Inside Sales Software

Auto-Dialing
Call List Management
Call Recording
Campaign Management
Dashboard
Data Management
Lead Capture
Lead Distribution
Lead Scoring
Performance Management

Email Marketing Software

A/B Testing
Artificial Intelligence
Auto-Responders
CAN SPAM Compliance
Customer Surveys
Drip Campaigns
Dynamic Content
Event Triggered Email
Image Library
Landing Pages/Web Forms
Mailing List Management
Mobile Optimized Emails
Reporting/Analytics
Subscriber Management
Template Management
WYSIWYG Email Editor

Contact Management Software

Activity Management
Appointment Management
Contact Database
Contact History
Contact Import/Export
Customer Pipeline
Email Marketing
Group Management
Interaction Tracking
Lead Management
Prospecting Tools
Sales Pipeline Management
Search / Filter
Segmentation
Shared Contacts
Social Media Integration

Construction CRM Software

Client Tracking
Contract Management
Forecasting
Project Management
Quote Management
Sales Management
Scheduling
Time Management

CRM Software

Calendar/Reminder System
Call Logging
Document Storage
Email Marketing
Internal Chat Integration
Lead Scoring
Marketing Automation Integration
Mobile Access
Quotes / Proposals
Segmentation
Social Media Integration
Task Management
Territory Management

More Nutshell Categories

  • Reviewer Name: Don W.
    Position: Director
    Has used product for: 1-2 Years
    Uses the product: Daily
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Great Sales Product

    Date: Apr 19 2022
    Summary

    There has been a huge benefit to our organizations ability to track our leads and track out customer engagement. We have increased our sales and engagement by at least 10%.

    Positive

    Efficiency with connecting leads, contacts, and communication. Ability to follow the lead through the pipeline.

    Negative

    Adding new accounts seems a little tricky. We have struggled to find time to engage with support in Australia.

    Read More...
  • Reviewer Name: A Verified Reviewer
    Position: Producer
    Has used product for: 2+ Years
    Uses the product: Daily
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Nutshell CRM

    Date: Apr 27 2022
    Summary

    Robust, very intuitive user interface. Good price. Easy to train new users on. Wish it had more integrations but Zapier mostly gets the job done.

    Positive

    Very user-friendly and quick/easy to get new users up to speed on. Pricing is fair and slightly lower than competitors. Email marketing and forms add ons are most cost effective (and better integrated) than o=using third party alternatives.

    Negative

    Not as many integrations as other services. But workarounds through Zapier for most.

    Read More...
  • Reviewer Name: Walker M.
    Position: Founder/CEO
    Has used product for: 2+ Years
    Uses the product: Daily
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Perfect startup CRM

    Date: Apr 15 2022
    Summary

    Overall we have had a great experience with Nutshell. I love the product and support! Nutshell has the right balance of features and functionality with an intuitive UX.

    Positive

    Nutshell is right-sized for fast-paced startups. Has the perfect mix of features and customizability without being over-burdensome to manage. Nutshell gives our sales team the tools they need to be successful.

    Negative

    As with most CRMs takes a couple of days to get into a good workflow, and optimize all the integrations.

    Read More...
  • Reviewer Name: Jill B.
    Position: Founder & CEO
    Has used product for: 2+ Years
    Uses the product: Daily
    Org Size (# of Employees): 26 - 99
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Great CRM - highly recommend

    Date: Apr 12 2022
    Summary

    We've been really happy with Nutshell. We appreciate the pricing, that they're easy to get in touch with for support, and that they've been adding new features. It's easy to use, and there's not a big learning curve to get started. As the company owner, I used the timeline feature to monitor all communication with our clients, and that's essential for me.

    Positive

    Nutshell is flexible, affordable, and they're constantly adding new features. As a business owner, I use the timeline feature to monitor all communication with clients.

    Negative

    I wish the search feature were a little more functional, but other than that, there's nothing at this point that I wish were different.

    Read More...
  • Reviewer Name: Mark L.
    Position: Principal
    Has used product for: 2+ Years
    Uses the product: Daily
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    A Game Changer for The Reuse Network

    Date: Apr 26 2022
    Summary

    Quite simply, we could not manage our business without Nutshell. Or if we did, we'd need more staff, more time, and more stress. The addition of Nutshell marketing in the last year has been particularly transformative. With that addition our outbound marketing is much more comprehensive, more frequent, much better organized, and demonstrably more successful. That's been a game-changer.

    Positive

    We use Nutshell to:
    -- Track progress through the sales process for every sale
    -- Document critical-path milestones through project sale and implementation
    -- Communicate among team members with different roles in sales and implementation
    -- Organize and keep track of our clients, vendors, service providers, and partners
    -- Plan, organize, and track our outbound marketing
    -- Plan and implement marketing followup
    -- Document and track communications with everyone in our universe
    -- Organize and manage our sales meetings
    In other words, outside of our accounting function, there is not a single aspect of our business in which Nutshell has not become an integral and essential part.

    Hardly least important: Nutshell support has always been fantastic. Prompt, attentive, thoughtful, and persistent in following through to a successful outcome. We were a pretty early user of Nutshell, and Nutshell's support has retained the sense (and reality) of personal care and attention, where so many others let their support devolve into impersonal and frustrating AI (emphasis on the I, precious little I) non-support.

    Negative

    The single lingering hassle is in email integration, where to attach an email thread to a specific Lead, you need to include the phrase "Lead-1234" in the subject line. The last thing I want is for our clients to think of themselves as "Leads", so we cannot use this feature, which leads to email overload in our Nutshell records. Why not "Ref-1234", or "Doc-1234"? Anything but "Lead".

    The Search function is sometimes a little squirrely.

    Read More...
  • Reviewer Name: Alejandro E.
    Position: Engineering Project Manager
    Has used product for: Less than 6 months
    Uses the product: Daily
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Good tool to follow up open items

    Date: Apr 21 2022
    Summary

    Overall speaking..... this is a good tool to follow up open items at your desk.

    Positive

    Very friendly use and good platform to communicate among different working teams the progress of tasks and activities.

    Negative

    The app is not as friendly as the website.

    Read More...
  • Reviewer Name: Brady H.
    Position: CEO
    Has used product for: 2+ Years
    Uses the product: Weekly
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Nutshell works for our organization

    Date: Apr 28 2022
    Summary

    In general we are happy with Nutshell. It has become a critical part of our growing business. We tried a couple of choices when we realized we needed a CRM and settled on Nutshell. We have been glad we did.

    Positive

    It is easy to use. Quick, useful reports, I don't have to have a 2 week training course to use the product. It has been stable and working when we need the software, and don't worry about it being the 'System of Record' for our prospect and client information.

    Negative

    Generally not a lot of cons. The price is a touch higher than I would like, but so far I haven't felt it was more than the software was worth. Just on the edge. As a smaller company I feel we have to balance access to Nutshell due to cost. It the price was lower we would likely give more access.

    Read More...
  • Reviewer Name: Eric S.
    Position: Business Development Specialist
    Has used product for: 6-12 Months
    Uses the product: Daily
    Org Size (# of Employees): 100 - 499
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Eric S. Review

    Date: Apr 13 2022
    Summary

    Overall I'm very happy with nutshell, we've had no issues with the platform in the last year, although we had to do a lot of tailoring to make it more applicable for our government customers/data. Customer service from Nutshell is great and timely.

    Positive

    The design and layout is very simple and straigtforward, although the first day it took me a little while to truly understand the design and functions. Once you understand the layout it becomes very easy to continually use/scale.

    The custom fields are great as it allows us to create fields for data that is necessary to track for our company.

    Price is another big pro and one of the primary reasons we went with Nutshell. Nutshell is cheaper than our old platform but is still able to provide all the capabilities we need. Also the easy of adding/removing users and licenses/changing our billing is great.

    Negative

    The tool is more commercially tailored- not truly meant to be used for people whose customers are government agencies. Would like to see a capability for it to expand for govcon users.

    There is also a noticeable deficiency in the ability to make analytic reports based on your data from your pipeline. Although pulling the data into excel and doing the reports ourselves is a simple workaround.

    Although the import of our data from our previous platform done by Nutshell seemed the easiest approach, it caused more work ultimately since our customers are government agencies. When the data was imported it didn't go in the correct fields or the data didn't make much sense in the fields provided by Nutshell or had to be in custom fields entirely. If I could do it all over again I would've probably transferred the data myself. I'm sure if we were a commercial company, the data transition would've been a lot easier.

    Read More...
  • Reviewer Name: A Verified Reviewer
    Position: International Sales Manager
    Has used product for: 2+ Years
    Uses the product: Daily
    Org Size (# of Employees): 26 - 99
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Nutshell Review

    Date: Apr 28 2022
    Summary

    I use it daily to keep up with my customers and their open projects as well as keep a record of my team and my own sales numbers.

    Positive

    It helps me keep up with sales, leads, customers, and companies. The dashboard is straight forward and easy to understand.

    Negative

    The search function is very particular and often is hard to find projects.

    Read More...
  • Reviewer Name: A Verified Reviewer
    Position: Engineer
    Has used product for: Free Trial
    Uses the product: Daily
    Org Size (# of Employees): 5,000 - 9,999
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Perfect for reminder and organizing the thing to do

    Date: Apr 26 2022
    Summary

    Maintaining contact with people I contacted and remembering to follow up on proposals I sent out were my primary challenges. I stay on top of the things I need to do to move forward when I have my leads listed in a "pipeline" format based on the stage, or lifecycle.

    Positive

    The features of Nutshell are comparable to those of a premium CRM, but you can use or ignore them.
    You can track all emails by the customer and reduce the amount of time you spend trying to remember or find what you sent.

    Negative

    Unlike a lead created for a person, emails sent to a person remain attached to that person rather than the lead created for him or her.

    Read More...
  • Reviewer Name: Luke D.
    Position: Chief Operating Officer
    Has used product for: 1-2 Years
    Uses the product: Daily
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Rubust and Efficient!

    Date: May 04 2022
    Summary

    Nutshell support is fantastic. They go above and beyond to listen to their customers and really make product updates based on that feedback!

    Positive

    Nutshell is a very cost effective and robust solution for CRM. From small to mid size businesses it provides a suite of features that are easy to use and allow sales teams to realize their power.

    Negative

    I think the design UX could be more modern and engaging/intuitive.

    Read More...
  • Reviewer Name: A Verified Reviewer
    Position: Founder
    Has used product for: 1-2 Years
    Uses the product: Daily
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    Versatile!

    Date: Apr 11 2022
    Summary

    It’s a good CRM, support is fantastic and very friendly, and it works reliably. The customization is remarkable - you can really use it as a tool to execute your selling process, rather than adapting your system to its capabilities. Support is there to help you do it.

    Positive

    Good all around CRM for my needs: keeps track of contact data, keeps my prospecting tasks on schedule according to cadence, maintains deal flow, etc.

    Negative

    No individual scheduled email function. If I could write an email to a specific prospect and schedule it to send at a set date and time, it would be very helpful. Other CRMs do this, and I wish Nutshell would.

    Read More...
  • Reviewer Name: Chris B.
    Position: Senior Paw Project Manager
    Has used product for: 2+ Years
    Uses the product: Daily
    Org Size (# of Employees): 1 - 25
    Feature Set
    Layout
    Ease Of Use
    Cost
    Customer Service
    Would you Recommend to Others?
    1 2 3 4 5 6 7 8 9 10

    In a nutshell...

    Date: Apr 25 2022
    Summary

    Excellent. This is my second implementation of Nutshell. First was a sales group repping aluminum and glass commercial building envelope materials. Second is for a non-profit which provides pet food and veterinary support to senior pet owners. Two very different applications and both have worked well.

    Positive

    Ease of use, nice interface, the ability to bend Nutshell to uses it probably wasn't made for. Tags make for customizable reporting. App is solid and helpful on the road.

    Negative

    For a non-sales use, it has taken some creative work-arounds to make it work. Even so, customer service is always right there to help.

    Read More...