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CTMCTM is an AI-powered conversation intelligence, call tracking, and customer engagement platform developed to help organizations connect marketing activities with customer interactions and revenue generation. Originally known as CallTrackingMetrics, the platform combines marketing attribution, communication management, lead nurturing, and contact center capabilities within a unified system. Its call tracking functionality uses dynamic number insertion and dedicated tracking numbers to identify which advertisements, keywords, websites, and campaigns generate inbound phone calls. The software also captures text messages, web form submissions, and chat interactions to provide visibility into customer engagement across multiple communication channels. Conversation intelligence tools use artificial intelligence to transcribe recordings, summarize discussions, evaluate customer sentiment, identify important topics, and score interactions. Its AskAI functionality allows users to investigate conversation data and extract insights about customer needs, objections, and purchasing behavior. CTM VoiceAI provides automated voice agents that can answer calls, qualify leads, schedule appointments, and direct callers to appropriate employees or departments. Intelligent routing capabilities distribute incoming inquiries based on factors such as location, availability, agent skills, customer history, and custom business rules. Workflow automation enables organizations to trigger follow-up messages, internal notifications, CRM updates, and advertising conversion events using customer interaction data. Reporting tools include real-time activity dashboards, campaign performance analysis, advertising return on investment, agent productivity monitoring, and customizable reports for businesses and marketing agencies. CTM supports integrations with Google Ads, Google Analytics, HubSpot, Salesforce, and other business applications while providing APIs, webhooks, and white-label options.
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What is Chat Lab?
Cutting-edge conversational technology that taps into the insights of the mobile-first generation is revolutionizing conventional research techniques. By cultivating an ongoing, interactive dialogue with your audience, you can replace outdated methods with a more engaging experience. Our platform, Chat Lab, empowers you to create vibrant mobile communities composed of customers, supporters, and team members, facilitating instant engagement and feedback. The journey starts with chats—conversational surveys that can be easily disseminated through social media and widely-used messaging apps. Unlike traditional methods of gathering experience data, chats provide a more fluid, engaging, and interactive style of communication. This innovative tool significantly enhances customer relationships by delivering a research experience that feels more personal and relatable. By embracing agility, mobility, and conversational connection, this approach signifies the future of community engagement. Tailored specifically for researchers, Chat Lab streamlines the development of continuously active and highly engaged communities. You have the ability to design captivating chats with various question formats, encouraging a broad spectrum of feedback through text, images, videos, or audio clips for more profound insights. Furthermore, this method ensures that you stay aligned with your audience’s evolving preferences and requirements in real time, fostering stronger, more meaningful connections. Engaging with your audience through this modern platform not only enriches the research process but also encourages a deeper understanding of their needs.
What is Charles?
We assist brands in leading the way in conversational commerce by seamlessly merging chat applications, shopping systems, and bots into a cohesive and user-friendly design. Meet charles: the ultimate conversational commerce suite specifically crafted for consumer brands eager to foster connections and engage with their clientele. This platform features a stunning and intuitive user interface that effectively links commerce backends with messaging APIs. You can incorporate your product catalog and checkout processes within interactive chat journeys. Additionally, you can gather opt-ins, build subscriber lists, and keep your customers informed about new campaigns, product launches, restocks, and shipment tracking updates. Our approach transforms website visitors into significant conversations, ultimately leading to improved conversion rates and reduced return rates. We believe that chat serves dual purposes: enhancing customer retention while also driving acquisition. Your top clients can enjoy the benefits of a personal concierge experience at scale, eliminating the necessity for logins. By integrating with the daily habits of your customers, you can meet them where they are. It's worth noting that messenger apps have now surpassed social networks in popularity by 20%, indicating a significant shift in consumer communication preferences. This evolution presents a unique opportunity for brands to engage effectively and meaningfully.
Integrations Supported
Facebook Messenger
Dialogflow
Google Business Profile
Shopify
Spryker
WhatsApp
WooCommerce
iMessage
API Availability
API Availability
Has API
Pricing Information
Pricing not provided
Pricing Information
Share some details about your situation for conversational commerce. We will reach out to you and follow-up on your individual case. 100% personalized. 👼
Supported Platforms
SaaS
Supported Platforms
SaaS
Customer Service / Support
Web-Based Support
Customer Service / Support
24 Hour Support
Web-Based Support
Training Options
Documentation Hub
Training Options
Documentation Hub
Webinars
Online Training
Company Facts
Organization Name
Rival Technologies
Company Location
Canada
Company Website
www.rivaltech.com
Company Facts
Organization Name
Charles
Date Founded
2019
Company Location
Germany
Company Website
www.hello-charles.com
Categories and Features
Conversational Marketing
Not specified
SMS Marketing
Not specified
Categories and Features
Chatbot
Call to Action
Human Takeover
Payment Integration
Ready-made Templates
Reporting / Analytics
Social Media Integration
Conversational AI
Code-free Development
Multi-Languages
Omni-Channel
Pre-configured Bot
Conversational Commerce
Not specified
Conversational Marketing
Audience Segmentation
Chatbot
Human Handover
Mobile Messaging
Multi-Channel Communication
Product Recommendations
Customer Service
Knowledge Base
Live Chat
Performance Metrics
Self Service Portal
Social Media Integration
Social Selling
Content Management
Lead Engagement
Performance Metrics
Pre-Approved Content Library
Single Sign On
WhatsApp Marketing
API
Alerts
Autoresponder
Bulk Messaging
Campaign Management
Contact Management
Multi-Language Support
Reporting / Analytics