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What is RollWorks?

RollWorks offers tools to enhance your revenue, catering to both newcomers and those looking to expand. Their account-based marketing strategies ensure that your message reaches the ideal audience through the most effective channels and precisely when it matters most. Regardless of your objectives, you can convert your target accounts into valuable business prospects or foster growth within existing relationships. This approach serves as a solid base for your marketing initiatives. Start by pinpointing your perfect customer profile and the accounts you want to pursue. Next, identify essential contacts within those organizations. Launch impactful campaigns across various channels to engage your ideal customer profile, target accounts, and key decision-makers through ads and automation. You'll gain comprehensive insight into your efforts, allowing you to track the success of your account-based marketing at both the account and individual contact levels. Additionally, this ABM planning template deck is not only ready for immediate use but is also endorsed for its quality, ensuring you will impress your colleagues in your upcoming meeting. It has been thoughtfully created for you to easily customize it to fit your specific needs.

What is Keyplay?

Effective sales and marketing efforts hinge on the ability to accurately target the right accounts. Keyplay transforms the identification of your ideal customer profiles (ICPs), enabling you to strategically prioritize your market and effortlessly track account signals. As a cutting-edge account-based marketing (ABM) solution, Keyplay is designed specifically for B2B companies that aim to identify and engage with valuable target accounts. Leveraging intent data, firmographics, and advanced AI-driven analytics, Keyplay empowers organizations to discover and rank their ICPs, thereby enhancing the efficacy of both their marketing and sales approaches. The platform streamlines the process of generating account lists and executing customized outreach methods, ultimately helping businesses increase lead generation, reduce sales cycles, and drive revenue growth with impressive precision. Additionally, this strategy cultivates a richer insight into customer behavior, enabling organizations to refine and adjust their tactics for even greater achievements in the market. By adopting Keyplay, companies not only improve their targeting efforts but also position themselves for sustained competitive advantage.

Media

Media

Integrations Supported

Salesforce
Adobe Marketo Engage
Axis LMS
Bombora
Crossbeam
Dreamdata.io
HubSpot Marketing Hub
Opensense
Truto
Wufoo
Zapier

Integrations Supported

Salesforce
HubSpot CRM
HubSpot Customer Platform
HubSpot Sales Hub

API Availability

API Availability

Pricing Information

Pricing not provided
Free Trial Offered?

Pricing Information

$12,000/year
Free Version

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
Online Training

Training Options

Documentation Hub

Company Facts

Organization Name

RollWorks

Date Founded

2007

Company Location

United States

Company Website

www.rollworks.com

Company Facts

Organization Name

Keyplay

Company Location

United States

Company Website

keyplay.io

Categories and Features

Account Based Marketing

Analytics
Campaign Personalization
Customer Segmentation
Engagement Monitoring
Lead Nurturing
Progress Tracking
Prospecting Tools
Target Account Identification

Lead Generation

Contact Discovery
Contact Import/Export
Lead Capture
Lead Nurturing
Lead Segmentation
Pipeline Management
Prospecting Tools
Visitor Identification

Market Intelligence

Not specified

Sales Enablement

Collaboration
Contact Management
Lead Management
Performance Management

Sales Engagement

Not specified

Sales Intelligence

Not specified

Video Advertising

Not specified

Categories and Features

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