SMART vs. Open Point

SMART uniquely serves as a platform for stakeholder engagement, allowing users to track involvement at both the organizational and individual stakeholder levels. Over time, SMART has evolved into a thorough solution for managing and engaging stakeholders effectively. Its architecture prioritizes security and scalability, making it suitable for a wide range of users, from individuals to large groups of thousands. Among its standout features are stakeholder mapping, multi-channel communication, CRM functionalities, event management, and the ability to classify stakeholders. Because stakeholders often interact with each other, SMART promotes connections between diverse groups, organizations, and individuals. The platform also boasts an automated stakeholder update feature, allowing stakeholders to efficiently oversee their interactions with your organization. By integrating various communication channels, such as social media, email, SMS, and CRM systems, SMART provides a holistic view of stakeholder dynamics. Furthermore, users can swiftly create web forms to identify and analyze potential new stakeholders without requiring any HTML knowledge. In collaboration with AWS, SMART leverages cloud technology to offer a scalable, resilient, and reliable service, ensuring that users consistently have the necessary tools for effective engagement. This all-encompassing strategy solidifies SMART as an indispensable resource for organizations dedicated to nurturing strong stakeholder relationships. Ultimately, the platform not only enhances communication but also fosters collaboration, making it a vital tool in today’s interconnected landscape.

Open Point is a unified platform that brings community engagement and stakeholder relationship management together in one connected system. The platform is designed for organizations that need to gather public input, understand stakeholder perspectives, manage relationships, reduce risk, and keep projects moving from consultation to delivery. Open Point helps teams collect feedback from communities through flexible tools such as forms, social maps, quick polls, Q&A, virtual budgeting, idea walls, story-based prompts, conversations, and forums. These tools allow participants to share opinions, place-based feedback, questions, priorities, stories, images, videos, and ideas in ways that are accessible and useful. The platform also supports stakeholder relationship management by helping organizations know each stakeholder, understand perspectives, maintain governance, and support compliance. By combining engagement and relationship data, Open Point helps reduce fragmented information, broken trust, and stalled projects. Teams can use the platform to create a single source of truth for community voices, stakeholder interactions, project insights, and engagement outcomes. Open Point serves industries such as local and state government, transportation, transit, infrastructure planning, resources and mining, energy, and utilities. It is useful for organizations that need to manage public participation, stakeholder complexity, license-to-operate concerns, community trust, and project delivery risk. The platform helps teams turn feedback into meaningful insights while maintaining transparency, accountability, and compliance. Open Point gives organizations the tools to build trust, understand communities more deeply, and make better decisions throughout the full engagement lifecycle.