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What is Shared Audiences?

Shared Audiences is a specialized online platform designed for B2B exhibitors, marketers, agencies, and event planners, concentrating on the realms of event marketing and advertising. It enables marketers to discover trade shows and conferences, identify relevant target audiences, establish venue geofences, and create as well as implement campaigns across various formats including display, video, and connected TV, while also facilitating the retargeting of event attendees after the event concludes. The platform boasts extensive campaign analytics that cover metrics such as impressions, clicks, and foot traffic data in designated conversion areas. Event organizers benefit from features like tailored event registration, tools for attendee communication, and support for digital wallet passes from Apple and Google, in addition to sponsor placements and insights into audience behavior. These capabilities empower teams to efficiently handle event promotion, improve attendee engagement, maximize sponsor visibility, and simplify post-event follow-ups. Furthermore, for those who desire additional assistance, a managed service option is available to help with the planning and execution of campaigns, providing a more streamlined marketing experience. Ultimately, Shared Audiences positions itself as a comprehensive solution that enhances the overall effectiveness of event marketing efforts.

What is Impulse?

Impulse is a digital platform designed to streamline the delivery of event photographs and boost guest interaction, specifically targeting brand activations, conferences, and sporting occasions. Organizers can effortlessly create customized sign-up pages that attendees access via QR codes, where they can input their phone numbers and upload selfies to receive their event imagery directly from the photographers. The platform guarantees smooth image delivery through SMS or WhatsApp, and also offers a private gallery link that participants can view without needing to install an app. Additionally, event organizers can utilize the messaging thread for a variety of functions, such as sending updates, conducting polls, facilitating group chats, gathering feedback through follow-up surveys, and expressing appreciation to attendees. Furthermore, Impulse gathers guest information, serving as first-party event data, and allows integration with CRM systems and audience retargeting strategies. This cutting-edge solution is ideal for event marketers, brand activation groups, agencies, conference planners, and sports event staff who seek to efficiently share photographs and sustain communication with attendees even after the event has concluded. By incorporating Impulse, teams can cultivate a more connected community while significantly enhancing the overall experience for participants throughout the event lifecycle. The platform not only enriches engagement but can also lead to lasting relationships between brands and their audiences.

Media

Media

Integrations Supported

Apple Wallet
Google Wallet

Integrations Supported

Google Ads
HubSpot CRM
Meta Ads
Microsoft Dynamics 365
Salesforce

API Availability

API Availability

Pricing Information

$299/month
Free Trial Offered?

Pricing Information

Pricing not provided

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub

Training Options

Documentation Hub

Company Facts

Organization Name

Shared Audiences

Date Founded

2021

Company Location

United States

Company Website

www.sharedaudiences.com

Company Facts

Organization Name

Impulse Interactive Inc.

Date Founded

2024

Company Location

United States

Company Website

www.impulse-interactive.com

Categories and Features

Event Marketing

Not specified

Categories and Features

Event Check In

Not specified

Event Marketing

Not specified

Event Registration

Not specified

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