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What is Sprinklr Insights?

Sprinklr Insights is a cutting-edge consumer intelligence platform powered by AI that provides businesses with real-time insights into consumers, competitors, and the market across more than 30 channels, all while filtering out the extraneous noise. This platform integrates essential listening and intelligence functionalities such as social monitoring, brand tracking, Voice of the Customer, crisis management, and competitive analysis into one cohesive system, transforming scattered dialogues from social media, digital platforms, news outlets, and review sites into clear, actionable insights. With over ten years of specialized AI development for analyzing unstructured data, Sprinklr Insights empowers brands to gain a deeper understanding of their audiences, safeguard their reputation, and make informed, data-driven decisions. Key Features Comprehensive Channel Integration: Offers access to over 30 social and digital platforms, 400,000 media sources, and more than a billion websites and review sites, along with the capability to incorporate owned data, providing a holistic view of customer feedback. Market Conversation Monitoring: Enables users to track discussions across diverse channels, featuring insights from 400K+ media sources and 1B+ websites, ensuring a complete perspective on market dynamics. Reputation Management and Brand Tracking: Allows businesses to monitor mentions, key performance indicators, sentiment, and trends, while assessing brand perception relative to competitors. Customer Feedback Insights: Gathers opinions on products and services, identifies emerging trends, recognizes essential consumer needs, and efficiently manages online reputation. Crisis Management and PR Monitoring: Identifies potential reputation risks early, delivers real-time notifications, and directs insights to relevant teams for swift action. Emotion and Sentiment Detection: Utilizes AI to analyze sentiment and emotions across text, audio, video, and images, providing over 90% accuracy in contextual insights. Competitor Performance Analysis: Evaluates engagement, sentiment, and performance metrics against rival brands, giving companies a strategic advantage in their market positioning.

What is Sprinklr?

Sprinklr is an enterprise-grade, AI-native Unified Customer Experience Management platform built to power modern customer engagement. It unifies marketing, social, customer service, and insights into a single system of record. Sprinklr analyzes billions of digital conversations to deliver real-time consumer, product, and market intelligence. AI copilots and intelligent agents automate engagement, routing, and insight generation across teams. The platform enables consistent, compliant brand experiences across more than 30 digital and social channels. Customer service teams use Sprinklr to deliver faster, more empathetic support through omnichannel workflows. Marketing teams orchestrate global campaigns while maximizing ROI with data-driven insights. Built-in workflows simplify automation, governance, and operational efficiency. Sprinklr integrates with enterprise systems to eliminate silos and unify data. Designed for large-scale organizations, it supports customization, security, and compliance requirements. Trusted by iconic global brands, Sprinklr is recognized by leading industry analysts. Overall, it helps enterprises elevate every customer interaction and scale exceptional experiences worldwide.

Media

Media

Integrations Supported

Mailchimp
Salesforce
Slack
Twilio
WordPress
Discord
Facebook
Google Analytics
TikTok
Vimeo

Integrations Supported

Mailchimp
Salesforce
Slack
Twilio
WordPress
Amazon
Bynder
GIPHY
Mediaocean
Okta
Ozonetel
SAP Ariba
ServiceNow AI Agents
Sitecore
Snowflake

API Availability

Has API

API Availability

Has API

Pricing Information

Custom quote-based pricing

Pricing Information

Custom, Quote-based Pricing

Supported Platforms

SaaS

Supported Platforms

SaaS
On-Prem

Customer Service / Support

24 Hour Support
Web-Based Support

Customer Service / Support

Standard Support
24 Hour Support
Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Company Facts

Organization Name

Sprinklr

Date Founded

2009

Company Location

United States

Company Website

www.sprinklr.com/products/consumer-intelligence/

Company Facts

Organization Name

Sprinklr

Date Founded

2009

Company Location

United States

Company Website

www.sprinklr.com

Categories and Features

AI Review Management

Not specified

Brand Intelligence

Not specified

Brand Management

Not specified

Media Monitoring

Alerts / Notifications
Dashboards / Reporting
Social Media Monitoring

Reputation Management

Sentiment Analysis
Social Media Monitoring

Social Listening

Not specified

Categories and Features

Agentic AI

Not specified

AI Agents

Not specified

AI Customer Service

Not specified

Audience Intelligence

AI / Machine Learning
Audience Segmentation
Competitive Intelligence
Content Tracking
Data Visualization
Data-Driven Insights
Filters / Search
Image Recognition
Sentiment Analysis
Social Listening
Social Media Analytics
Trend Tracking

Content Distribution

Not specified

Content Experience

Not specified

Customer Experience

Action Management
Analytics
Customer Segmentation
Dashboard
Feedback Management
Knowledge Management
Multi-Channel Collection
Sentiment Analysis
Survey Management
Text Analysis
Trend Analysis

Experience Management

Action Management
Analytics
Customer Segmentation
Dashboard
Feedback Management
Knowledge Management
Multi-Channel Collection
Sentiment Analysis
Survey Management
Text Analysis
Trend Analysis

Marketing Calendar

Not specified

Marketing Compliance

Not specified

Social Listening

Not specified

Social Media Advertising

Ad Creation
Bulk Advertising
Campaign Management
Collaboration Tools
Comment / Reply Moderation
Digital Asset Management
Reporting / Analytics
Retargeting
Roles / Permissions

Social Media Analytics Tools

Campaign Analytics
Competitor Monitoring
Customizable Reports
Engagement Tracking
Influencer Tracking
Multi-Channel Data Collection

Social Media Management

Content Management
Customer Engagement
Multi-User Collaboration
Post Scheduling
Reporting/Analytics
Social Media Monitoring

Social Media Marketing

Analytics
Automated Publishing
Contact Management
Content Management
Conversion Tracking
Customer Targeting
Keyword Filtering
Multi-Account Management
Post Scheduling

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