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What is Terminus?

We empower outstanding Go-to-Market teamsâ„¢ to transform how your business generates revenue. Terminus is specifically crafted for sales and marketing professionals who focus on revenue growth instead of just acquiring leads. Central to Terminus is our Data Studio, which allows you to seamlessly pinpoint and prioritize the best targets by leveraging firmographic, intent, engagement, psychographic, and relationship data. With Terminus, you can deliver customized messages to the right audiences, no matter where they are located. The platform enables you to create cohesive experiences across multiple channels, including display ads, social media, chat, email, and personalized web interactions. By effortlessly aggregating all your account information, Terminus keeps your go-to-market teams aligned from the first touchpoint to renewal and expansion. It proactively alerts sales teams about essential engagements, consolidates account information, and improves pipeline forecasting, which accelerates growth opportunities. In doing so, your organization can adopt a more efficient and streamlined strategy for driving revenue. Ultimately, the combination of these features allows your teams to work smarter and achieve even greater results.

What is Fibbler?

Fibbler is a sophisticated platform designed for LinkedIn Ads attribution and activation, tailored specifically to help B2B teams illustrate the genuine revenue impact of their advertising activities. By seamlessly connecting LinkedIn ad engagement data with a company's CRM, it allows both marketing and sales teams to pinpoint which campaigns contribute to pipeline expansion and lead to actual revenue generation. The platform goes beyond basic metrics, as it correlates impressions, clicks, and engagement with specific accounts, granting organizations a detailed perspective on those displaying buying intent. Additionally, it constructs elaborate customer journey maps that detail all LinkedIn interactions leading to deal initiation and closure, thus providing valuable insights into the buyer's movement through the sales funnel. With functionalities such as automatic CRM synchronization and the capability to capture intent signals, Fibbler enables proactive outreach, allowing sales teams to concentrate on high-interest accounts at critical moments. This strategic methodology not only boosts the efficiency of B2B marketing initiatives but also significantly enhances the overall effectiveness of sales operations. As a result, businesses can make more informed decisions based on accurate data, driving greater success in their marketing and sales endeavors.

Media

Media

Integrations Supported

Salesforce
Adobe Analytics
Adobe Marketo Engage
Allego
Bombora
Desktop.com
G2 Buyer Intent
Gmail
HubSpot Marketing Hub
IntentData.io
LinkedIn
Microsoft Dynamics 365
Reachdesk
Uberflip

Integrations Supported

Salesforce
Atonom
Attio
Clay
LinkedIn Ads
Make
Slack

API Availability

API Availability

Pricing Information

Pricing not provided

Pricing Information

$89 per month
Free Trial Offered?

Supported Platforms

SaaS

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Web-Based Support

Training Options

Documentation Hub
Webinars
Online Training
On-Site Training

Training Options

Documentation Hub

Company Facts

Organization Name

Terminus Software

Date Founded

2014

Company Location

United States

Company Website

terminus.com

Company Facts

Organization Name

Fibbler

Company Location

Sweden

Company Website

www.fibbler.co

Categories and Features

Account Based Marketing

Campaign Personalization
Customer Segmentation
Engagement Monitoring
Target Account Identification

Email Signature

Auto Update
Campaign Specific Signature
Content Creation
Image Management
Legal Disclaimer
Signature Management
Social Media
Templates

Go-To-Market

Not specified

Live Chat

Not specified

Market Intelligence

Not specified

Marketing Analytics

Not specified

Marketing Attribution

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Multi-Touch Attribution

Marketing Automation

Analytics / ROI Tracking
Customizable CTAs
Drip Campaigns
Dynamic Content
Sales Intelligence
Segmentation

Personalization

A/B Testing
Account Based Marketing
Behavioral Targeting
Campaign Segmentation
Contextual Targeting
Experience Management
Website Personalization

Sales Intelligence

CRM Integration

Categories and Features

Marketing Analytics

Not specified

Marketing Attribution

Not specified

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