Top TrueX Alternatives

Advertising on connected TVs is crucial for any multi-channel marketing strategy, whether aimed at a specific brand, an advertising agency, or a combination of both. By utilizing innovative and captivating OTT/CTV advertisements, you can connect with a broader audience and optimize your digital advertising investment. To schedule a demonstration, please provide your contact information, and one of our representatives will reach out to guide you through the features of Adctv. They will work closely with you to develop a tailored plan that aligns with your objectives and requirements. You'll enjoy comprehensive assistance while establishing your Adctv account, ensuring a smooth onboarding experience. Embark on the path to improved ROI and audience engagement by designing, launching, and analyzing dynamic advertisements within the CTV and OTT landscapes. By leveraging these platforms, you'll not only enhance your marketing strategy but also gain valuable insights into viewer behavior and preferences.

Our data management platform empowers publishers to make informed, data-driven choices based on first-party insights, enabling precise audience targeting and engagement in real time. This approach eliminates reliance on intuition. We gather, refine, and optimize our clients' first-party data while ensuring privacy and security, thereby maximizing its potential for impactful decision-making. As a result, our customers can engage their audiences more effectively than ever before.

IDVx is an innovative offering from Infillion that provides a scalable and measurable premium interactive video experience, incorporating shoppable ads across multiple platforms, including CTV, desktop, and mobile. This cutting-edge solution allows advertisers to seamlessly combine high-impact creative visuals with efficient programmatic scaling without compromise. Drawing on Infillion’s exceptional interactive creative expertise and TrueX's 12+ years of proven performance, which boasts remarkable metrics in areas such as attention, brand lift, and conversion rates, IDVx establishes a new standard for video engagement within the industry. Tailored for digital and video marketers who concentrate on crucial performance metrics throughout the entire purchasing journey, IDVx significantly amplifies campaigns to enhance brand perception and purchasing intent, achieving notable statistics like a 2% interaction rate and exceeding 90% video completion benchmarks along with advantageous CPA figures. Furthermore, this revolutionary solution is poised to transform the ways advertisers connect with consumers through interactive video content, thereby fostering deeper engagement and driving superior results in marketing campaigns. Ultimately, IDVx stands at the forefront of a new era in advertising, ensuring that brands can effectively reach and resonate with their target audiences.

TrueLoyal delivers a next-generation loyalty platform that helps consumer brands keep customers engaged for life. Leveraging AI-driven personalization and omnichannel integration, it allows businesses to design and manage loyalty programs that work across eCommerce, retail, and distributor networks. The platform includes features such as gamification, rewards catalogs, predictive churn prevention, advocacy programs, and receipt-based engagement, enabling brands to turn every interaction into an opportunity for retention. With advanced analytics and data collection, TrueLoyal empowers companies to capture zero- and first-party data to fuel smarter marketing decisions. Its pre-built integrations and open API ensure seamless connectivity with major systems, reducing complexity and accelerating deployment. Case studies from industries like beauty, automotive, and food & beverage highlight measurable results, including over 150% increases in repeat revenue and significant boosts in customer satisfaction scores. Beyond the technology, TrueLoyal offers consulting and strategy services to ensure brands launch with confidence and continuously optimize their programs. Customers benefit from a holistic loyalty ecosystem that drives advocacy through social commerce, user-generated content, surveys, and product sampling. By aligning loyalty initiatives with brand strategy, TrueLoyal transforms transactional relationships into long-term partnerships. Its mission is to provide brands with the flexibility, intelligence, and tools they need to scale retention and revenue in a sustainable way.

GumGum, an international media and technology firm, focuses on contextual intelligence, leveraging over ten years of machine learning expertise to derive insights from digital content within the advertising and sports sectors. They offer a range of cutting-edge, future-ready solutions tailored for advertisers. Their flagship platform, Verity™, analyzes the semantics of images, text, and video across the internet, enabling marketers to strategically place ads in environments where audiences are most engaged and receptive. By integrating contextual targeting with brand safety measures and unique high-impact ad formats, GumGum ensures superior levels of accuracy, efficiency, and performance in advertising. Additionally, their in-game advertisements empower brands to tap into the vast engagement potential of a global audience, enhancing connection and interaction with consumers. This approach not only elevates brand visibility but also enriches consumer experience through relevant content.

XGraph is Infillion's established identity graph designed to enhance reach and addressability across various devices for today's interconnected consumer. By utilizing precise location data and unique device identifiers, it enables thorough audience segmentation and accurate attribution. With insights from Gimbal's proprietary location panel and TrueX's unique CTV audience access, XGraph offers over 30% more CTV IDs than conventional digital graphs, making it one of the most comprehensive cross-device graphs accessible on the internet. This robust tool connects mobile phones, tablets, desktops, laptops, and connected TVs to individuals and households while maintaining a focus on privacy. Notable features include universal frequency capping at the user level, audience expansion, and lookalike modeling that draws from user behavior, alongside advanced retargeting capabilities across all devices. Furthermore, XGraph's pioneering structure empowers advertisers to customize their campaigns to effectively engage various audience segments, ensuring marketing initiatives are both significant and considerate of user privacy. Overall, XGraph stands out as a vital asset in the evolving landscape of digital marketing, bridging gaps while enhancing user experience.

Kargo functions as a state-of-the-art digital advertising platform, delivering sophisticated advertising solutions across multiple channels, such as mobile, connected TV (CTV), social media, and e-commerce. Utilizing artificial intelligence for precise audience targeting and incorporating dynamic creative features, Kargo ensures that brands engage with their target demographic in a relevant and accurate manner. The platform emphasizes high-quality inventory while steering clear of subpar ad placements, thus maintaining a focus on premium, brand-safe environments. Furthermore, Kargo’s adaptable advertising solutions and seamless integration with demand-side platforms (DSPs) enable businesses to elevate their brand visibility, enhance customer recall, and drive sales through striking and interactive advertisements. This commitment to innovation not only sets Kargo apart but also provides brands with the tools they need to thrive in a competitive advertising landscape. With Kargo, advertisers can achieve a significant impact while fostering meaningful connections with their audiences.

Leverage advanced predictive analytics, supported by the largest consumer dataset available, to evaluate brand campaigns across multiple channels effectively. Experience brand lift measurements that redefine industry benchmarks. Gain access to insights on Linear, Addressable, CTV, and Digital advertising through an all-in-one on-demand dashboard, benefiting from unparalleled data scale. Eliminate any doubts about your campaign's success in meeting specific behavioral goals; instead, analyze actual delivery metrics categorized by publisher or audience. Upwave not only designs and evaluates but also optimizes brand marketing initiatives. Our unmatched digital network enables rapid and precise data gathering from millions of everyday consumers, offering real-time dashboards that deliver the most relevant and accurate brand insights, all within a single, user-friendly platform. The effortless integration with DSPs and social media networks enhances bid optimization and audience targeting, significantly boosting marketing efficiency. Our extensive client base includes industries such as consumer packaged goods (CPG), technology, and financial services, as well as some of the world's leading advertising agencies, demonstrating the wide-ranging applicability and influence of our services. Each campaign presents a valuable chance to refine strategies and achieve outstanding outcomes, further solidifying the importance of data-driven decision-making in modern marketing practices.

Rakuten Advertising provides effortless access to premium video inventory through CTVision+, a consolidated marketplace backed by our regional experts. We aim to help you engage with your desired audiences and effectively convey your brand's narrative. Simplify the challenges of your CTV purchases and achieve the required scale all in one centralized platform, guaranteeing that quality remains a priority. Present captivating brand placements to an attentive audience on the largest screens in their households. Leverage our expertise in CTV and media strategies to improve performance and exceed your goals. Explore the latest advancements in ad formats to craft personalized and engaging viewing experiences that enhance downstream outcomes. Reach your scalability objectives while ensuring brand safety and enjoy reliable and transparent reporting, making certain your advertising campaigns are both efficient and trustworthy. Our dedication to excellence further ensures that your marketing initiatives are always backed by state-of-the-art technology and valuable insights, enabling you to stay ahead in a competitive landscape. With us, you can confidently navigate the complexities of digital advertising, knowing that you have a robust support system in place.

We simplify the competitive landscape for e-commerce businesses. Our innovative AI functions as a squad of marketing specialists, empowering you to enhance your brand visibility and boost sales. AdRoll's dynamic growth marketing platform enables you to cultivate a brand that resonates with customers, convert more leads into loyal buyers, and strengthen customer retention. With a network comprising over 37,000 brands, AdRoll is continually expanding. Discover new audiences that will become enamored with your offerings. By integrating our proprietary AI with sophisticated audience targeting, we help generate awareness and drive traffic to your website. Engage your audience through various channels, including advertisements, emails, and your online store. Utilize the insights you have about your customers alongside our extensive database of over 1.2 million shopper profiles to identify products they will cherish and purchase. To foster growth, it’s essential to not only focus on acquiring new customers but also to nurture existing relationships. Delivering personalized and relevant cross-channel experiences will ultimately enhance loyalty and maximize lifetime value (LTV), ensuring sustainable success for your brand. Embrace this comprehensive approach to create lasting connections with your customers.

Advertising is essential for the open internet, providing crucial support to content creators, journalists, and the unhindered exchange of ideas and information. Our media-buying platform is crafted to foster a more engaging and inspiring atmosphere for everyone participating in this ecosystem. We are committed to transforming the media landscape in a manner that serves the greater good of humanity. Our strategy focuses on helping brands create a more relevant and insightful advertising experience for consumers while setting a new standard for global outreach, precision, and transparency. What distinguishes us is our buy-side operation, which harmonizes with the interests of all parties involved. We do not push our own media products since we hold no ownership in any; it truly couldn't be simpler. With The Trade Desk, you gain access to one billion more individuals than you would with other prominent media-buying platforms. Our mission is to ensure that your advertising expenditure is informed by data-driven insights, enhancing transparency throughout every aspect of our operations, including pricing, inventory, measurement, and reporting. By embracing these principles, we strive to create a more fair and inclusive advertising environment for all stakeholders, ultimately benefiting the entire industry.

Perion stands out as a multifaceted advertising technology platform that offers comprehensive omnichannel solutions to connect with consumers at every stage of their journey. Utilizing advanced AI, data-driven insights, and creative innovation, Perion enables brands to present precisely targeted and contextually relevant advertisements across a range of platforms, such as search engines, video content, social media, and digital out-of-home spaces. The company's strategy prioritizes user engagement, privacy, and brand safety, while also fine-tuning advertising efforts to maximize revenue and performance results. Furthermore, Perion provides publishers with an array of tools designed to enhance revenue potential and optimize monetization strategies, fostering a mutually beneficial environment for both advertisers and content creators. This dedication to improving the experiences of brands and publishers alike distinguishes Perion in the ever-evolving advertising technology sector, reinforcing its role as a key player in the industry. The fusion of technology and creativity at Perion paves the way for a more dynamic and effective advertising landscape.

Effectively capture your audience's attention across all device sizes, from small smartphones to large home televisions. Harness the skills of top-tier industry experts who have a proven track record of delivering results for diverse brands. Implement cutting-edge technology to oversee your marketing campaigns, guaranteeing successful results at every stage of the process. Showcase advertisements with strong visibility in a secure environment within the Rakuten ecosystem. Our carefully selected group of leading publishers connected to Rakuten’s audience engine is in high demand among advertisers globally. We deliver measurable results and dependable outcomes, nurturing brand loyalty and encouraging repeat customers. Our vast array of premium ad inventory is expertly handled by Rakuten’s knowledgeable local CTV specialists. Enjoy a seamless onboarding experience free of hidden technology fees or intermediaries, ensuring both clarity and effectiveness throughout the procedure. This strategy empowers brands to excel in a competitive landscape while fostering innovation and creativity in their marketing efforts.

tvScientific is an innovative connected TV advertising platform focused on delivering performance metrics and measurable outcomes akin to digital advertising, allowing brands and marketers to execute, assess, and fine-tune television campaigns with the same level of accuracy previously reserved for search and social media. Utilizing advanced proprietary identity technology and AI-driven optimization, this platform provides advertisers with direct access to high-quality CTV inventory, precise audience targeting, and consolidated campaign dashboards, along with real-time analytics and detailed attribution that links TV ad exposure to concrete results such as sales and conversions, rather than merely counting impressions. Designed with a self-serve interface that resonates with digital marketing professionals, tvScientific empowers users to manage their targeting, inventory, pacing, and key performance indicators across various media channels, enabling them to optimize their campaigns for specific goals while ensuring transparency in tracking effectiveness and impact across all devices. Additionally, this approach not only enhances campaign performance but also fosters a deeper understanding of audience behaviors and preferences, ultimately driving more impactful advertising strategies.

Illuma is a company that focuses on contextual technology, leveraging contextual-AI to enhance the effectiveness of digital advertising strategies and content monetization. With its cutting-edge real-time scaling technology, brands and agencies can optimize campaign results independently of third-party cookies, thus offering privacy-respecting alternatives. For broadcasters, publishers, and online platforms, Illuma effectively organizes and categorizes inventory for commercial activation, which not only improves contextual precision but also enriches the user experience and creates new revenue streams through real-time campaign adjustments. Additionally, the company enhances first-party audience engagement and sharpens the focus on client KPIs by targeting high-quality content with exceptional accuracy. Clients frequently commend Illuma's advanced contextual segments for delivering remarkable outcomes, noting significant improvements in campaign performance and conversion rates that underscore the success of their methods. In summary, Illuma's innovative approaches reflect a dedication to advancing advertising strategies while maintaining a strong emphasis on user privacy and satisfaction, making them a key player in the evolving digital landscape.

Mediasmart is a comprehensive programmatic platform that enables marketers to seamlessly connect the consumer journey across various devices, including mobile, connected TV (CTV), and digital out-of-home (DOOH) advertising. By utilizing both online and offline behavioral insights, mediasmart enhances the ability to target and tailor brand messages, resulting in cohesive and powerful communication strategies that resonate with audiences. This innovative approach not only improves engagement but also ensures that brands can effectively reach their consumers wherever they are.

Harness the influence and reputation of television advertising alongside a comprehensive suite designed to enhance attributions and targeting, thereby amplifying the effectiveness of TV. Connected TV has evolved from merely a brand marketing avenue into a dynamic platform for paid search and social media. This evolution empowers advertisers to initiate self-directed campaigns aimed explicitly at generating revenue and driving conversions. MNTN has pioneered advertising software that enables brands to achieve quantifiable results in conversions, revenue, and website traffic through the robust capabilities of television. MNTN Performance TV stands out as the first and only connected TV advertising platform tailored for direct-response marketing objectives. This innovation reimagines the landscape for advertisers, enabling them to connect their TV advertising performance directly to measurable outcomes. As the most potent advertising medium globally, television's potential should be fully leveraged in direct-response marketing strategies, similar to how social media and paid search are utilized. This shift not only enhances advertising effectiveness but also opens new avenues for creativity and engagement in marketing campaigns.

Engage and transform your audience on multiple platforms with our wide array of video advertisement formats. Boost your revenue opportunities by skillfully monetizing your content through top-notch video ads. Elevate your dating campaigns by implementing precisely targeted video promotions. Increase your brand's exposure and attract potential customers with captivating video content. Furthermore, tap into VeedX's vast expertise in the gambling and betting sectors to enhance your advertising effectiveness. By adopting this strategic methodology, your campaigns will not only achieve success but also connect profoundly with your intended audience, fostering long-term relationships. This comprehensive approach is designed to ensure that your marketing efforts yield maximum results in an increasingly competitive landscape.

VDO.AI is a cutting-edge video advertising platform aimed at empowering web publishers by leveraging the power of video content and advertising, which could boost their revenue by up to 50%. As the trend of video consumption continues to surge online, our platform ensures that publishers can seamlessly adapt to this changing environment. We present a complete proprietary technology suite that includes video players, streaming solutions, content delivery, and advertising services, serving some of the largest web publishers. Our goal is to connect elite advertisers with reputable publishers, creating a robust and valuable video advertising ecosystem. By pairing distinguished brands with top publishers, we cultivate an energetic space that amplifies the reach and effectiveness of video ads. We offer a wide range of native video formats that enable web publishers to fully harness the advantages of video advertising while enhancing engagement with global brands. Furthermore, our sophisticated ad serving technology is crafted to maximize the return on investment for every impression delivered, ensuring that both publishers and advertisers reap the benefits of their collaboration. In this rapidly evolving digital landscape, our platform positions publishers to thrive and innovate in the realm of video advertising.

Our all-encompassing demand-side platform (DSP) allows marketers to effectively manage their campaigns across multiple channels, including mobile, display, social media, video, audio, and native advertising, while also offering unique access to our vast global network of high-quality supply sources. With a complete set of tools for executing campaigns, managing creative assets, targeting audiences, and analyzing performance, we empower marketers to move beyond fragmented channel approaches. This strategy significantly boosts consumer engagement and leads to substantial business results from their marketing initiatives. By adopting this integrated approach, marketers can not only simplify their campaign management but also cultivate a cohesive marketing strategy that drives better overall performance.

BRIDGE CONNECT is a carefully assembled database of consumer audiences that utilizes verified, opt-in email addresses to deliver the most accurate, up-to-date, and detailed profiles of actual individuals. Starting from a foundational "human level," this platform links each email address to an individual’s name, physical address, mobile behavior, and numerous lifestyle and digital metrics, all while maintaining compliance with privacy laws and securing user consent. Its intuitive interface enables marketers to design highly targeted audience segments and deploy campaigns across various platforms, including email, display, mobile, social media, connected TV/OTT, video, and programmatic audio, eliminating the need for complex integrations. Boasting an extensive collection of over 250 million stable, cookie-free profiles that are refreshed in real time, BRIDGE CONNECT empowers brands to transparently assess performance, enhance advertising budgets, and maintain complete control over their data, effectively connecting businesses to their future customers with remarkable precision and scale. This groundbreaking approach not only streamlines the marketing process but also ensures that advertisers can efficiently and effectively engage their target demographics. Ultimately, BRIDGE CONNECT is transforming the landscape of audience engagement in the digital marketing realm.

By placing the needs of publishers at the forefront, we enable our clients to fully realize the potential of their digital assets while providing marketers with straightforward access to high-quality inventory. Our dedication to tackling the most pressing challenges in the sector has established us as frontrunners in sell-side innovation throughout the years. We offer vital audience insights and sophisticated machine-learning algorithms that enhance monetization across a variety of devices, channels, and ad formats. PubMatic has created a global framework aimed at fostering meaningful connections among consumers, content, and brands on a large scale. It is essential to equip you with the necessary tools for making informed and strategic decisions. Our product vision strives to furnish clients with a holistic advertising technology stack. Additionally, we have crafted a flexible system where each component can be customized and expanded to address specific requirements. This adaptability not only ensures that our clients can keep pace with the rapidly changing environment but also empowers them to seize new opportunities for growth and success. The future of advertising is not just about technology; it's about creating lasting partnerships that drive mutual success.

Vericast offers an incredibly flexible customer data platform that effortlessly integrates with your existing systems, synthesizes insights from multiple vendors, and enhances your data management processes. This innovative solution enables you to prioritize understanding, reaching, and engaging with your customers instead of getting bogged down in data handling. Our technology plays a crucial role in our continuous efforts to cultivate meaningful connections between businesses and their customers. By aggregating data from all possible sources, we guarantee its accuracy, timeliness, and dependability. As a result, you can attain a thorough and precise comprehension of your customer base while significantly minimizing your workload. Vericast is crafted to ensure your technology setup remains relevant for the future by allowing smooth integration of various systems. You can keep the tools you value, discontinue those that are not beneficial, and maintain seamless access to vital data and insights. Furthermore, with NXTDRIVE, you can explore a wealth of new possibilities for effectively utilizing and maximizing your customer data. The combination of these features empowers businesses to make informed decisions and enhances overall customer engagement strategies.

Leading the way in digital marketing, OpenAudience facilitates the engagement of every adult with an online presence across multiple devices, screens, and households on the open web. This cutting-edge platform acts as a groundbreaking solution for people-based marketing, providing distinctive features that improve advertising effectiveness and ease of use throughout the expansive open web landscape. Built on three core principles, it emphasizes a privacy-first approach while seamlessly incorporating data with exceptional accuracy and precision. This empowers brands to uncover authentic insights into their customers and target audiences, ultimately enhancing advertising performance and maximizing returns. With its unparalleled reach into the open web, OpenX boasts unmatched expertise in navigating this digital arena, drawing on over a decade of experience managing the industry's largest and most esteemed independent ad exchange for substantial impact. Consequently, marketers can adeptly maneuver through the intricacies of digital advertising, harnessing the full potential of a strong and efficient platform, thereby setting themselves up for sustained success in their campaigns.

SpotX offers a unified platform that brings together television, Over-the-Top (OTT), and digital video advertising to maximize efficiency in the complex video ad landscape. This all-encompassing video ad serving solution is crafted to help publishers optimize their workflows while enhancing their profitability. By consolidating multiple demand sources, SpotX enables users to increase revenue through a seamless interface. The platform automates the sales process for video inventory, ensuring total transparency and safeguarding brand integrity across various devices. It allows for the utilization of unique first- and third-party audience data within a secure environment, thus augmenting the value of your inventory. Collaborating with SpotX’s Customer Success Team permits the customization of your video strategy in alignment with your unique key performance indicators (KPIs). Additionally, the platform's connections on the buy-side help refine inventory offerings, striving for the best fill rates and yield. With access to premium supply from SpotX Managed Services Team or programmatic demand-side partners, users can confidently make purchasing decisions backed by insights and assistance from a dedicated Account Team. Furthermore, the platform’s flexibility in adapting to market fluctuations guarantees that your advertising approach stays effective and pertinent as trends evolve, ensuring long-term success. As a result, SpotX empowers businesses to stay ahead in the dynamic advertising landscape.

VPlayed is a robust, all-in-one streaming ecosystem engineered to help content-driven businesses build, customize, and scale their own OTT platform with complete independence. Designed for global media brands, it provides tools to distribute video across 15+ platforms including Android TV, Apple TV, Fire TV, smartphones, and browsers. The platform delivers exceptional flexibility by offering unlimited customization, allowing teams to redesign interfaces, modify features, and configure workflows exactly as needed. With no revenue sharing and a one-time cost model, VPlayed maximizes long-term profitability while ensuring brands maintain full ownership of their technology and data. Its streaming engine includes 4K transcoding, HTML5/HLS players, dynamic watermarking, social-friendly clipping tools, SEO video features, built-in DRM, video paywalls, and multiple monetization methods such as SVOD, TVOD, AVOD, and hybrid models. VPlayed also provides lightning-fast live and linear streaming with latency under three seconds, supporting sports broadcasts, entertainment shows, and real-time events. Through advanced analytics, content owners can track viewer behavior, subscriber growth, engagement patterns, and platform performance in real time. Migration to VPlayed is seamless, with zero downtime and complete file preservation, supported by a tech team that acts as an extension of the business. Its ecosystem integrates with over 200 third-party tools for marketing, storage, payments, and automation, ensuring scalability as viewer demand grows. Backed by 16+ years of industry expertise, VPlayed has helped hundreds of global brands build profitable, future-proof streaming platforms.

In recent times, there has been a remarkable increase in the amount of data signals coming from consumers. This growth underscores the critical need for marketers to seamlessly combine a variety of online and offline identity markers into a cohesive system. Identity graphs serve as an all-encompassing repository for this consumer data, positioning themselves as the ultimate reference point. Infutor’s TrueSource™ Identity Graph is particularly notable, offering a top-tier collection of consumer insights that boosts omnichannel interactions, making them both tailored and measurably impactful. With our secure and privacy-conscious identity graph, marketers can create timely and pertinent experiences across all platforms where consumers engage with their brand. Employing our TrueSource™ Identity Graph allows you to greatly increase the significance of each engagement with both existing customers and potential leads. Furthermore, Infutor's platform provides the capability for immediate verification of consumer identities through an API, ensuring precision right at the moment of data collection or during any incoming interaction. This feature not only optimizes your marketing strategies but also cultivates stronger relationships with your target audience, ultimately driving better business outcomes. As the landscape of consumer behavior continues to evolve, leveraging such advanced tools will be vital for staying competitive.

The Ibotta Performance Network (IPN) is distinguished as a leading promotions network in the United States, strategically crafted to help brands, retailers, and publishers effectively influence consumer shopping habits. By enhancing the large-scale distribution of promotions and providing insightful feedback on the long-term impacts of performance marketing initiatives, the IPN nurtures a vibrant and reliable rewards ecosystem that benefits all stakeholders involved. With its broad reach, brands can engage with 91% of American households, utilizing connections with retailers, publishers, and Ibotta's digital platforms to interact with consumers at multiple points during their shopping journey, ultimately resulting in genuine incremental sales. Operating on a pay-per-sale model ensures that brands are only billed for actual sales made, rather than for simple clicks or impressions, creating a more efficient advertising environment. This innovative approach has led to advertisers utilizing the IPN experiencing an impressive 42% of their conversions from new customers, a significant 70% decrease in the time required to complete purchases, and a noteworthy 42% rise in sales directly attributable to their marketing efforts. Moreover, retailers and publishers benefit from access to over 900 digital offers available on a daily basis, which significantly enhances their promotional strategies. Consequently, this comprehensive approach not only propels growth but also cultivates a synergistic atmosphere where all participants can flourish together, ensuring sustained success in the competitive market landscape.

Magnite is recognized as the leading independent platform for sell-side advertising in the world. We are dedicated to supporting your success across diverse channels and formats, customized to fit your unique requirements. Our strategy is distinctly collaborative; instead of competing with you, we partner with you, granting you full access to our advanced technology and knowledgeable teams who help you stay ahead in the market. With our extensive experience, we provide invaluable insights, while our independence guarantees that you receive impartial guidance without any hidden fees or obstacles, allowing your investments to yield greater returns. By collaborating with us, you benefit from our expansive global presence, strong brand protection, and sophisticated tools designed to connect you with your target audiences, regardless of their location. Magnite (NASDAQ: MGNI) combines the programmatic strengths of Rubicon Project with the streaming capabilities of Telaria, allowing publishers to effectively monetize their content across various platforms, such as desktop, mobile, audio, and connected TV. This all-encompassing approach ensures that content creators can fully realize their revenue potential while crafting engaging experiences for their audiences, ultimately fostering a thriving ecosystem for both advertisers and publishers alike.

Wurl Perform equips streamers with the tools necessary to launch promotional advertising campaigns that not only draw in new viewers but also help maintain the loyalty of existing audiences. This pioneering platform stands out by harnessing the power of machine learning to elevate performance marketing tailored specifically for connected TV (CTV). By scrutinizing data from a vast array of TV viewers, Wurl Perform can accurately identify individuals who are particularly engaged with the promoted content. This cutting-edge tool enhances the effectiveness of advertising campaigns while offering detailed metrics on every impression and conversion, allowing streamers to evaluate their return on ad spending (ROAS) with precision. In contrast to traditional TV networks, which typically utilized 15 and 30-second ad slots to increase their audiences, these conventional methods often fall short in targeting specific demographics or accurately measuring their impact. Wurl Perform transforms this scenario by enabling streamers to implement targeted promotional strategies backed by machine learning and thorough analytics. As the streaming television landscape continues to grow exponentially, Wurl Perform's innovative approach provides an essential framework for managing this expansion and optimizing advertising strategies. Ultimately, this platform sets a new standard for how advertising can be executed in the evolving realm of streaming media.