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What is Zoho Backstage?

An all-in-one event management platform that enables organizers to effectively plan, market, and execute both virtual and physical events seamlessly. This innovative software streamlines the entire process, making it easier for event planners to engage their audience and ensure a successful experience.

What is Shared Audiences?

Shared Audiences is a specialized online platform designed for B2B exhibitors, marketers, agencies, and event planners, concentrating on the realms of event marketing and advertising. It enables marketers to discover trade shows and conferences, identify relevant target audiences, establish venue geofences, and create as well as implement campaigns across various formats including display, video, and connected TV, while also facilitating the retargeting of event attendees after the event concludes. The platform boasts extensive campaign analytics that cover metrics such as impressions, clicks, and foot traffic data in designated conversion areas. Event organizers benefit from features like tailored event registration, tools for attendee communication, and support for digital wallet passes from Apple and Google, in addition to sponsor placements and insights into audience behavior. These capabilities empower teams to efficiently handle event promotion, improve attendee engagement, maximize sponsor visibility, and simplify post-event follow-ups. Furthermore, for those who desire additional assistance, a managed service option is available to help with the planning and execution of campaigns, providing a more streamlined marketing experience. Ultimately, Shared Audiences positions itself as a comprehensive solution that enhances the overall effectiveness of event marketing efforts.

Media

Media

Integrations Supported

Axis LMS
Slack
Truto
Zapier
Zoho CRM
Zoho Campaigns
Zoho Directory
Zoho LandingPage
Zoho Marketing Automation
Zoho Meeting

Integrations Supported

Apple Wallet
Google Wallet

API Availability

API Availability

Pricing Information

$99.00/month
Subscription:
Free - for basic features
Essentials - $99 per month
Premium - $208 per month
Ultimate - $416 per month

Pay-per-event:
Essentials - $299/Event
Premium - $599/Event
Ultimate - $1499/Event
Free Version
Free Trial Offered?

Pricing Information

$299/month
Free Trial Offered?

Supported Platforms

SaaS
Android
iPhone
iPad
Windows
Mac
Linux

Supported Platforms

SaaS

Customer Service / Support

Standard Support
Web-Based Support

Customer Service / Support

Standard Support
Web-Based Support

Training Options

Documentation Hub
Webinars

Training Options

Documentation Hub

Company Facts

Organization Name

Zoho

Date Founded

1996

Company Location

India

Company Website

www.zoho.com/backstage/

Company Facts

Organization Name

Shared Audiences

Date Founded

2021

Company Location

United States

Company Website

www.sharedaudiences.com

Categories and Features

Conference

Attendee Management
Badge Management
Registration Management
Social Promotion
Speaker Management
Sponsorship Management
Ticketing

Event Booking

Attendee Management
Confirmation/Reminders
Discount/Coupon Management
Event Calendar
Online Payments
Online Registration
Social Media Promotion
Website Management

Event Check In

Attendee Segmentation
Badge Printing
Data Import / Export
Data Synchronization
Guest List Management
Guest List Search
Lead Capture
Multi-Event
QR Codes
Reporting/Analytics
Ticketing

Event Management

Attendee Management
Badge Management
Conferences / Conventions
Exhibit / Vendor Management
Social Media Promotion
Sponsorship Management
Surveys & Feedback
Ticketing

Event Marketing

Audience Segmentation
Campaign Management
Email Marketing
Event Calendar
Landing Pages / Web Forms
Reporting/Analytics
Social Media Promotion
Surveys & Feedback
Website Management

Event Networking

Not specified

Lead Retrieval

Not specified

Registration

Attendance Management
Badge Management
Class Registration
Contact Management
Event Registration
Form Builder
Group Registration
Online Registration
Onsite Registration
Payment Processing
Refund Automation
Self Check-In

Virtual Event Platforms

Attendee Management
Customizable Branding
Event Management
File Sharing
Lead Capture
Live Audio/Video Chat
Live Text Chat
Mobile Access
Moderation
Presentation Tools
Q&A
Reporting/Analytics
Virtual Booths

Categories and Features

Event Marketing

Not specified

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